Dear Talent Brand Alliance Community, I hope this message finds you all in good health and high spirits. Today, I am reaching out with a heavy heart to share a significant update regarding Talent Brand Alliance. Over the past three years, we've journeyed together through some incredibly challenging times. The global pandemic, economic recessions, and rapid technological changes have created an environment that has tested our resilience, creativity, and commitment. Together, we have faced these challenges head-on, continually adapting and striving to maintain our community as a vibrant and valu ..read more

We find ourselves in the midst of Q4 2023, and during the #TBSummit, the Talent Brand Alliance took a moment to honor the dedication of recruitment marketing and employer branding professionals. In our roles, we consistently prioritize candidates and employees, acknowledging their achievements and supporting them. This event allowed us to shift our focus inward, recognizing the exceptional work that occurs daily within our community. What is a Talent Brandie? The Talent Brand Awards were created in 2020 to recognize the incredible practitioners who do amazing work, determined by a group of in ..read more

In 2023, companies are continuing to invest in their talent brand to attract, retain, and engage top talent. I want to explore tips for improving your Talent Brand journey through effective communication, a strong content strategy, and opportunities for career growth. Communication Tips for Talent Branding Effective communication is critical for building a strong Talent Brand. Here are some business critical communication tips : Be transparent - Transparency is key for building trust with your current and potential employees. Share the company's vision, values, and goals, as well as how emp ..read more

We’re thrilled to announce a media and collaborative partnership with the Recruitment Events Company, producers of RecFest UK and US events, and the RL100 community.  RecFest is an event unlike any other recruiting conference in the world; it’s a sight to behold! With thousands of recruitment leaders gathering in the open fields and under tents to share and connect with each other on the day, it’s about creating a space for social human connections and learning. Talent Brand Alliance helps facilitate those connections. We have long admired their unique approach, share many of the same v ..read more

We’re thrilled to announce a media and collaborative partnership with the Recruitment Events Company, producers of RecFest UK and US events, and the RL100 community.  RecFest is an event unlike any other recruiting conference in the world; it’s a sight to behold! With thousands of recruitment leaders gathering in the open fields and under tents to share and connect with each other on the day, it’s about creating a space for social human connections and learning. Talent Brand Alliance helps facilitate those connections. We have long admired their unique approach, share many of the same ..read more

Question: What do Greece, Canada, the United States and the United Kingdom have in common? Answer: They’re home to our five new board members at the Talent Brand Alliance. Farrah Ekeroth - global knowledge base Farrah is an award-winning Employer Brand leader with 10+ years of experience in the marketing and talent attraction space. Having previously led EY’s UK and EMEIA employer brand teams, Farrah now leads their Americas Employer Brand team from Seattle. Outside of her core role, Farrah is just as passionate about DE&I and has previously led EY’s Women’s Network in the UK to a ..read more

Dear Talent Brand Alliance Community Members, Like you, we have been through a lot over the last few years. The downs and ups of the pandemic and the world stage as well as the regional job market have been tough to manage. We have some news for you that will hopefully impact your experience and your membership positively in TBA. The Platform As the Talent Brand Alliance continues to grow and evolve, we are announcing some updates to our community membership. In response to feedback from our members, we will be moving our membership portal to a new technology platform that is more user-frien ..read more

To say that it’s been a whirlwind in talent branding for the last two years would be… sort of an understatement. We’re grateful to have had the leadership of the entire board through the pandemic and all of it’s twists, turns, and pivots that were necessary. We especially want to call out the contributions of those whose two year board terms are ending this October. Aaron Kraljev - Partnership Leader Heather Leszczewicz - Knowledge Base Leader Camille Richardson - Mentorship Leader Alex Her - Marketing Leader The remaining amazing board members you’ll be joining to help us grow the commu ..read more

Most full-time recruitment marketers are self-taught, which hasn't changed, especially with the challenges arising from the pandemic and great resignation.  Many companies now understand the critical nature and value of talent branding work and have  begun to make it a priority. However, as we connect the dots within our organizations, this means that also means more work, more stakeholders, and more priorities. With the increased activity in our field, we want to embrace information sharing to make and reduce the uncertainty that exists for practitioners.  One way the TBA has b ..read more

We are somehow already in Q3 2022, and we at the Talent Brand Alliance took some critical time last week to celebrate the hard work of recruitment marketing and employer branding among our fellow practitioners. We all hold roles in which we constantly focus on candidates and employees, recognizing their accomplishments and championing them. It was a day to turn the spotlight inwards and acknowledge the incredible work being done every day. This year the Talent Brand Awards ceremony was presented by Clinch and we appreciate their amazing partnership to pull off the celebration! What is a Talen ..read more