Joining James from San Fransisco for this episode of Tech Salescraft is Michael Blumenthal, CRO at Hyro. Building a sales team, a sales function, that is devised of complimentary facets, is central to creating an efficient, successful pipeline.  Is your leadership style able to further enhance this? Michael offers us a step-by-step approach to a product-orientated leadership approach, exploring how this influences hiring and performance. When it comes to hiring, Michael builds a clear picture of what it takes to identify the best people for your business: Partnerships Assignments in ..read more

Joining James on this episode of Tech Salescraft is Eran Baron, Co-Founder & CEO of Deeto.ai. Eran shares with us his journey through GM and CFO roles, and embarking on the entrepreneurial path which ultimately led to him co-founding, Deeto.ai. The pair explore how his time as CFO and passion for operations- along with fascinating experience within start-ups- informed how he approached his role as founder. Understanding business nuances and an ability to unite professional silos gave Eran and the team a truly elevated starting point. Eran's biggest challenge was understanding how to eff ..read more

Joining James on this episode of Tech Salescraft is Ifty Kerzner, Co-Founder of Kissterra. Ifty shares his unique insights into the growth of Kissterra. Sitting behind this growth is enthusiasm, hard work and an innovative mindset- and a non-traditional sales function. Trust and ‘non-standard’ are synonymous with the work of Kissterra. Ifty has embraced the conventional selling routes (going to conferences and meeting people face-to-face), but has also propelled his business to success through selling wine and fragrances, alongside technology. And the pair explore international expansion. Havi ..read more

James is delighted to be joined by Moty Jacob, Co-Founder of SURF SECURITY, on this episode of Tech Salescraft. A renowned CISO, Moty offers us a fascinating exploration of the security world, sharing his impact on an ever-evolving marketplace. Critically, he shares how he ensured there was no trade-off between security and agility; firms should be afforded the chance to implement both into their operations. It is that ability to create something unique, innovative and frictionless that has propelled Moty to incredible professional heights. We're given an exclusive look at the thought proces ..read more

On today’s episode of Tech Salescraft, James is joined by Mark Mayerfeld, CRO at GK8. This episode is a fantastic exploration of hiring across all stages of growth- and how to translate this into global expansion. Mark shares his approach to hiring at the start-up stage, stressing the key factors that inform company creation in this new working era. The Pandemic undoubtedly changed the way we work, and Mark stresses the benefits this welcomed in. Firms have now greater flexibility when it comes to hiring; they're no longer limited to a single geography. But of course global growth is never eas ..read more

On this episode of Tech Salescraft, James is joined by Chris Duddridge, VP of Sales EMEA at Soroco. Chris' progression through the industry highlights the value in every stage of a sales career; from a call centre to a leadership role, Chris reveals the power of curiosity in allowing you to seize the opportunities each step of the journey inherently presents you with. Delving into some of his learns further, Chris hones in on how firms can establish processes that allow them to get hiring right. Skills may be transferable, but cultural fit at one firm with similar values does not mean they w ..read more

On today’s episode of Tech Salescraft, James is joined by Alex Zeltcer, Founder and CEO of nSure.ai Alex shares his journey and insights on scaling operations, hiring the right people, and navigating the challenges of the startup world. With an engineering background and a career in the high-tech industry, Alex has always had the itch to embark on a startup journey. In this podcast, Alex shares the origins of his previous company and how his time living in Chicago helped him navigate the North American culture and make better hiring decisions in global expansion. He shares lessons learned from ..read more

On today's episode of Tech Salescraft, James is delighted to welcome Alex Lyhovez, Co-Founder & VP at SPS-APP. Alex joins us to unpack his start-up expertise, derived from an exciting journey across major health organisations, renowned advisory boards, and an impressive array of entrepreneurial ventures. With a keen focus on sales for over ten years, Alex translates this experience into tangible advice, imparting what it takes to grow, succeed, advise, and be a positively disruptive leader. The pair also explore the challenges of talent acquisition in sales. As a founder, deciding when t ..read more

On today's episode of Tech Salescraft, James is joined by Tim Baird, VP of Sales at Emperia.  Tim joins us to talk about his impressive experience as a sales leader and building sales teams internationally while navigating cultural differences. Currently, he is based in Essex, but has previously had the privilege of working in North America, South Africa and more recently Dubai.  A desire to experience culture and to travel is partly why he’s found himself in such an adventurous role. Tim shares how his exposure to different cultures has shaped him to be the open-minded leader that ..read more

In today's episode of Tech Salecraft, James is joined by successful serial entrepreneur, Amir Konisberg, all the way from Israel. Having grown up in the UK, studied in the US, lived in Germany– and now living in Israel for the last 30 years– Amir has been exposed to a unique, enriching career.  Amir's tech career started at Google in 2005 as he set up their Israeli operations. Since then, he has worked with other large multi-national companies and founded 5 of his own.  His fascination with technology– combined with the inspiring methodologies of strong leaders– has propelled Amir ..read more