The Enablement Enthusiast herself joins The Enablement Brew to share how teams can prioritize their initiatives using a framework that will help all parties involved speak the same language. Check out Whitney on LinkedIn: https://www.linkedin.com/in/whitneysieck/ Instagram: @enablemententhusiast  Website: https://www.enablemententhusiast.com/ Subscribe to the podcast and please leave a review ..read more

Join us as we speak to Ben Purton, Director of International Sales Enablement at RingCentral, on our latest episode of The Enablement Brew. Subscribe to the podcast and please leave a review ..read more

Carly and Malvina are joined by Udi Ledergor  , Chief Evangelist @Gong,  to talk buyer enablement, existing trends in market, forecasting capabilities and the importance of social presence! Some of the key themes from the episode: We’re seeing a lot of discussion around 2023 being the year of Buyer Enablement. How does Gong help its customers focus on the Buyer?  Gong is a leader in sharing trends, what are some existing trends we are seeing in the market? What are Gong's forecasting capabilities ? Why buyer loyalty isn't everything, especially in 2023 About Udi: Udi is a fiv ..read more

Carly and Malvina are joined by Hendrik Isebaert , CEO @Showpad,  to talk the concept of Enablement OS, enablement effectiveness ( yup, effectiveness over efficiency),  thoughts on the economic downturn and what tech companies should consider when evaluating their effectiveness & efficiency.  Some of the key themes from the episode: How Showpad is pivoting & adapting in 2023 Enablement Operating System (Enablement OS) Trends in Enablement What other CEO's should consider when they are looking at Enablement as a function to remove when cost cutting exercises are necessa ..read more

Carly and Malvina are joined by Stephanie White to talk about flipping the script in enablement. Get processes and tools working for people, rather than people working for them. About Stephanie White: B2B Revenue Enablement and Operations leader with 15+ years in technology helping clients grow and better their business! For me, revenue enablement is people enablement. I love connecting with people and driving change in a way that truly moves business and people - and wake up excited to make a difference. The choices we make every day in business to business sales impact the lives of many ..read more

Carly and Malvina are joined by Tom Cheriyan to talk about the topic of "Laid Off Enablement". As inflation, supply-chain problems, and geopolitical turmoil curb revenue growth for tech companies, they have resorted to reducing headcount—some with massive layoffs—to bolster their balance sheets. Tech companies as big as Netflix have slashed jobs this year, with some citing the effects of the COVID-19 pandemic and others pointing to overhiring during periods of rapid growth. Silicon Valley giants who’d spent the last decade growing accustomed to progressively prosperous quarterly results hav ..read more

Carly and Malvina are joined by Aaron Evans to talk about the hot topic of "coaching" and why it's so under-utilised. Scaling sales coaching was the number one priority among sales teams, according to 2021 research from Revenue.io. In a separate 2021 survey, 96% of respondents either agreed or strongly agreed that effective sales coaching positively impacted their salespeople’s performance. A recent survey of 250 companies found that 87% of salespeople want more coaching. Demand for more coaching is especially true among younger sellers, those in their first ten years of selling. While sales ..read more

Carly and Malvina dive into Sales Enablement's Pro recent report and hone in on two key findings: gender pay gap & burnout! The disparity between men’s and women’s salaries in enablement is $70k! Shocking! For male managers and senior managers of enablement, the median salary is $70,000 higher than women in the same positions. It is important to note that the majority (61%) of the respondents are female, while less than half (38%) are male.  We talk burnout: The research uncovered that practitioners work an average of 45 hours per week. Indeed, over half (51%) reportedly have exper ..read more

Tune in to enablement horror stories from our guests. We talk about all the things that go wrong in enablement! Adriana Romero: Senior Manager Productivity at Salesforce Laura Wheeler: VP Revenue Enablement & Operations at Spekit Stephanie Middaugh: Director of Enablement at Workramp Jesse Potter: Director Field Enablement at Docusign ..read more

In this episode of #stayhuman I am sharing a recent episode I recorded with Carly Lehner where we talk about the constant feeling that you are repeating yourself! ??The average attention span for the notoriously ill-focused goldfish is nine seconds but people now generally lose concentration after eight seconds. What does that mean for enablement? A whole lot of repetition!! ?? “If you give a man a fish, you feed him for a day. If you teach a man to fish, you feed him for a lifetime.” How does all this apply to the world of enablement? Tune in to our latest episode where we discuss tool ado ..read more