On your wedding day, every detail is significant. From the gown to the décor, each element contributes to the perfect ambiance and unforgettable memories. Yet, one crucial aspect often gets overlooked: footwear. Yes, shoes! Brides, take note: comfortable shoes are a must for your wedding day. And when it comes to combining comfort with sheer elegance, one brand stands out – Bella Belle. As a wedding planner, I love recommending this brand to my brides. I am not paid for this nor for this blog. I want, however, my clients to feel happy and comfortable, and it all starts with the shoes they w ..read more

Embarking on planning a local or destination wedding is undoubtedly an exciting adventure, filled with dreams of picturesque settings and unforgettable moments. While the allure of creating a gorgeous celebration is undeniable, the complexities of organizing a crucial multi-faceted event can be overwhelming. Most people are getting married just once and need help to estimate the amount of work it takes today to plan a successful wedding, especially a multi-day event. My analogy is with the hidden object games: the more you engage in the process, the more complexity you discover. Will it be an ..read more

Embarking on a destination wedding journey is a significant milestone, and understanding the investment involved is crucial for planning a celebration that aligns with your vision and budget. At Primavera Dreams, transparency and personalized service are at the forefront of our approach, ensuring that you feel confident and informed every step of the way. The cost of a destination wedding in Italy (and, indeed, of any wedding) can vary widely depending on various factors such as the location, venue, number of guests, level of customization, and specific preferences and priorities of the couple ..read more

As the year draws to a close, we find ourselves immersed in memories of breathtaking venues, heartfelt vows, and the unmistakable allure of Italian romance. At Primavera Dreams, 2023 has been a testament to love's timeless journey, and as we eagerly anticipate the new season, we invite you to embark on your own romantic adventure in the heart of Italy.   Seven Reasons to Choose Italy for Your Destination Wedding: 1. Timeless Elegance: From historic villas nestled amidst rolling vineyards to incredible lakes surrounded by the Alps to exclusive villas overlooking the azure Mediterranea ..read more

When we first connected with Anya and Kevin, a radiant couple from Charlottesville, VA, our synergy was palpable—even through the virtual lens of a Zoom call. It wasn't long before we embarked on the journey of planning their dream destination wedding in the picturesque heart of Italy: Tuscany. At the onset, venue selection took center stage. Guiding them through the nuances of each option, I found myself wholeheartedly advocating for Borgo Stomennano, a mesmerizing estate nestled in the scenic Monteriggioni region. And so began our year-long collaboration, culminating in a three-day celebrati ..read more

Sometimes, we discover sources of inspiration and innovation, as well as their creators, on social media platforms such as Instagram. This is how I was approached by Cad & the Dandy, a bespoke men’s attire creator boutique that has expanded from the famous Savile Row in London to New York and beyond in the US. Through our fruitful relationship, many of my clients have sported their stylish tuxedos and suits, my husband included. Having a stylist's expert advice can elevate the tuxedo shopping experience and help a groom refine his style to achieve truly elegant results. I recently spoke wi ..read more

Bridal bouquets come in all sizes, shapes, and colors. They reflect the bride's personality, the vibe, and the style of the event. In addition, they look great in photos and are arguably essential wedding accessories. Discussing your ideas about the bouquet with your floral designer early on is essential and helps to define the overall style and spirit of your celebration. Your florist can educate you on seasonal flowers, the durability or fragility of some flowers, and the successful combinations of different stems and colors. Below are the most popular wedding flowers, according to brides.co ..read more

I was fortunate to have amazing clients and work with fantastic teams for my weddings in Italy and Boston in 2022. I feel thrilled that all these celebrations went well, without a hitch, to the delight of my couples and their guests. As one of my brides put it in her review: “I cannot recommend Luba’s services HIGHLY enough!! While my fiancé (now husband!) and I were up to our ears in work in Ph.D. and MD programs, Luba somehow pulled off a truly MAGICAL wedding, beyond anything we could have ever dreamed.” Indeed, my couples are very busy people with tons of important things on their plates ..read more

Getting married in Italy, what could be better? Italy is inviting, offering you and your guests an unforgettable and delightful celebration. Indeed, Italy is full of charm, unspoiled beauty, unique settings, and, of course, great food and wine. Emotions aside, if you consider a destination wedding in Italy, you should wonder how much it would cost. Before I became a wedding planner, I was an innovation technology consultant, managing complex international projects. And I know how important it is to set realistic expectations right from the beginning. My clients need to understand the main cont ..read more

When I first visited Castello di Celsa in Tuscany, not far from Siena, I fell under the spell of its timeless beauty, charm, and incredible history. Walking in the gardens - an avid gardener – I felt an immediate connection with this space full of rose bushes, lemon trees, singing birds, and surrounded by an endlessly green landscape of rolling hills. Photo by Primavera Dreams. Of course, I badly wanted to plan a wedding in this location. But it was essential to find the right couple! And I did find one! Or maybe we've found each other. When I got an IG message from Justin, I didn't realize h ..read more