Policy Special: all the latest on policy & regulatory affairs in digital advertising
The IAB UK Podcast
by IAB UK
8M ago
With one of the more surprising government reshuffles seeing David Cameron make an unexpected return to front-line politics and with an election looming next year, James sits down with the IAB's Head of Policy & Regulatory Affairs, Christie Dennehy-Neil, to explore where all the uncertainty leaves digital advertising and to unpack the various regulatory activity which affects our industry. Christie chats about the Online Advertising Taskforce, the Online Fraud Charter and our public affairs work with policymakers, while sharing highlights from our recent Digital Dividend report and the rou ..read more
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Policy Special: all the latest on policy & regulatory affairs in digital advertising
The IAB UK Podcast
by IAB UK
1y ago
Regular listeners will be familiar with our regular visits to the world of Policy & Regulatory Affairs, when we invite our IAB UK experts onto the show to share the latest news from the world of Westminster and its impact on digital advertising. In this episode, our Head of Policy & Regs, Christie Dennehy-Neil is joined by Public Affairs Lead, Becky Wirth, to give an overview of the latest government shufflings after the creation of the Department for Science, Innovation & Technology, and bring listeners up to speed on the Online Advertising Programme, Online Safety Bill, HFSS ad b ..read more
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Leadership Summit 2023: highlights, optimism and leadership qualities
The IAB UK Podcast
by IAB UK
1y ago
IAB UK's annual Leadership Summit returned to Sopwell House last week, bringing together leaders from across digital advertising to debate key challenges, share ideas to move our industry forward and hear from a raft of inspiring speakers. From the shape of the political landscape to building a happier, more productive workforce, sessions focused on the most important subjects of the day with speakers including Dr Julie Smith, Kay Cossington, Lewis Goodall and many more. Away from the main stage, we ran smaller, more conversational townhalls on effectiveness, sustainability, workplace cul ..read more
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Stay Engaged 2022: 'If music be the food of love, play on'
The IAB UK Podcast
by IAB UK
2y ago
This episode explores how Gousto and Spotify used data to match recipe ideas with your favourite tunes. Alongside media agency, the7stars, you’ll hear the team explain how Gousto leveraged the power of audio and mood to reach their audience in the moments that matter most, how innovation requires a bit of science and a lot of collaboration, and how to make the most of partnerships. See acast.com/privacy for privacy and opt-out information ..read more
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Stay Engaged 2022: 'Online Advertising: How it started... how it's going'
The IAB UK Podcast
by IAB UK
2y ago
James Chandler, IAB UK’s CMO, takes a meme-focused look at the fortunes and fallacies of online advertising in its 27-year history. Join James as he looks at how it started, how it’s going for the internet - from “a passing fad” in 2000 to record online ad spend. He also breaks down some of the unintended consequences of digital advertising over the past three decades and what we can learn for the future. See acast.com/privacy for privacy and opt-out information ..read more
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Stay Engaged 2022: 'Let down after lockdown'
The IAB UK Podcast
by IAB UK
2y ago
How does the industry need to change in order to stop letting down parents? Emily Roberts, Co-Founder of The Women in Programmatic Network and Senior Associate at PwC, is joined by Louise Watson, Practice Director at Propeller Group to dig into the findings from the 'Exploring Parents in Media and Advertising’ survey. See acast.com/privacy for privacy and opt-out information ..read more
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Stay Engaged 2022: 'It's a Match'
The IAB UK Podcast
by IAB UK
2y ago
The ad world can be a bit like swiping through your favourite dating app. Consumers pass on brands every day due to confusing messaging or bad creative. Join host, Tyrone Stewart from New Digital Age, as he navigates the tricky world of brand and consumer connections with expert advice from leading matchmakers: Octave Audio, Permutive, Number Eight and A Million Ads. What's the recipe for the perfect match?' See acast.com/privacy for privacy and opt-out information ..read more
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Stay Engaged 2022: 'Going Global: The Future of Digital'
The IAB UK Podcast
by IAB UK
2y ago
Consumer habits are changing everywhere, whether you’re in Dubai, Singapore, New York or London. As we look to the future, our mission must be to strive for global digital standards that meet consumers needs and work for our digital futures. In this conversation, NBCUniversal’s Hayley Cochrane and former host of CNBC’s Marketing Media Money, James Wright discuss why the industry needs a unified response to digital identity and why it’s time for us all to take leadership on measurement. See acast.com/privacy for privacy and opt-out information ..read more
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Stay Engaged 2022: 'Honouring the ‘Kind’ in Humankind'
The IAB UK Podcast
by IAB UK
2y ago
We live in a complex world, and no we don’t just mean ad tech (but, good point). Leila Sheridan - Head of Brand & Agency at Criteo - is here to discuss why creating meaningful human connection is the key to navigating this. Leila isn’t your typical Head of Brand & Agency. Over the last seven years she has also worked in refugee camps across Europe and has acquired some beautiful truths along the way. In a time when we are all searching for meaning and connection, Leila talks to us about how we can learn by stepping away from our own lives and extending kindness to our fellow humans. Jo ..read more
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Stay Engaged 2022: 'How & Why Audio is Changing Our World - & What it Means for Marketers'
The IAB UK Podcast
by IAB UK
2y ago
AdTonos share the latest smart technologies that allow consumers to interact using speech to order goods and services and ask for help. How do these technologies incorporate machine learning and AI to communicate using NLP techniques and identify speech and language differences that target and support diversity such as race and disability? In this session, learn how social media, retail, health, business and leisure are now using audio and voice - and the huge opportunities this brings the advertising world. See acast.com/privacy for privacy and opt-out information ..read more
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