As real estate agents, we’re always on the search for a lead generation strategy that produces leads at a profitable rate, which creates more flexibility, freedom, or scalability in our business. One real estate agent course that seeks to help real estate agents build a better career is “Probate Mastery”, developed by Chad Corbett at Magnum Opus Project. In this post, we’re reviewing the course Probate Mastery. We’ll discuss what the course is about, why the probate niche is a great market, and then weigh the pros and cons to help you decide if the course is right for you. What Is Probate Mast ..read more

Having a real estate headshot that captures attention and get leads into your business can go a long way. From your realtor headshot on Zillow to a personal one on your social media platforms like Facebook or Instagram. In this post, we’re talking about the importance of headshot, how to make your headshot stand out, and how to make your headshot become part of a powerful lead generation and conversion process. Why Invest Into Your Real Estate Headshot Good headshots, at least those that help real estate agents, don’t happen by accident. They are perfectly crafted and planned for. And, there i ..read more

In this post, we’re looking at using Pipedrive for real estate, and more specifically, using Pipedrive CRM for real estate agents and how it can help you convert more leads. As a real estate agent, your sales pipeline, database, and sphere of influence are crucial to your success and profitability. Our Pick Pipedrive | Real Estate CRM Pipedrive CRM has won the award for the easiest to use software. Drive more revenue as a real estate agent with Pipeline. Pipeline CRM is great for: Managing your Sphere of Influence (SOI) Tracking the Transaction Management Process Converting leads to closed ..read more

As a real estate investor, you live by numbers. A good portion of success comes from running the numbers, analyzing deals, and making offers where the numbers work. The best investors have a good CPA / accountant in their corner or have gone through a real estate investing accounting course. Regardless of your strategy — fix and flip, hold and rent, or wholesaling — you need an accounting system that delivers reliable financial data to make timely decisions and keeps you out of trouble with the IRS. Whether you plan to outsource your bookkeeping to an accountant or bookkeeper, you need to main ..read more

Which real estate website is better for generating leads: Realtor vs Zillow? These online lead aggregator platforms attract real estate agents at all levels due to the “ready-to-buy” leads they can give agents. And in real estate, cash flow matters. Having leads that will close soon is important, especially when starting your real estate career. In this post, we’re diving into the Zillow vs Realtor.com debate to see which one you should invest in to get leads, make sales, increase your production, grow your real estate business, and scale a profitable team. Lead Aggregator Platforms Before we ..read more

As a real estate agent, you’re in business for yourself. Naturally, this leads many agents wondering if an LLC for real estate agents is the right business structure for them. Or perhaps, you weren’t even thinking about business entities and real estate business structures until you went into your real estate CPA’s office the last time you had your taxes done. Your real estate accountant mentioned setting up a limited-liability company or LLC. Unsure about the right business structure for your real estate business, you started to do some research and stumbled across this article. In this post ..read more

Are you looking for a way to track your real estate commissions? In this post, we’re diving into a simple commission tracker spreadsheet, how you can build your own or get a copy of our simple commission tracker. The spreadsheet we’re sharing is a simplified version that was used inside of our comprehensive real estate scorecard spreadsheet which tracked our leads, appointments, production, marketing channels, and more. This commission tracker allows you to pull gross commission income by any twelve month period and project your cash flow by looking at pending and closed deals. A good spreadsh ..read more

In this post, we’re evaluating and answering the most common questions real estate agents have about Zale Media. Recently, while scrolling my Facebook feed, I came across an ad from a real estate agent in my community. Since I love to study my competition, I clicked on the ad and found it was being supported through Zale Media. I hadn’t heard of this company until I saw the ads being served in my community. So, I decided to dive in and learn more about the company and help real estate agents evaluate if this marketing channel is right for them. In this guide, we’ll cover: How Zale Media works ..read more

The most important millionaire real estate agent model, or MREA, is the budget model. Your budget model is your key to profitability and making your real estate career or business worth it. In this guide, we’re exploring Gary Keller’s budget model as outlined in his book “TheMillionaire Real Estate Agent” and we’re expanding on it. The book flew over an important topic when it comes to money and finances for real estate agents. We’ll dive deeper into the budget model and make a deeper connection between the budget model and the three other models. What Is The MREA Budget Model? Budgets aren’t ..read more

If you’re thinking about starting a career in real estate, you’re probably wondering what the top real estate agent start up costs are. In this article, we’re going to discuss some of the top start up costs every real estate agent will see. This way, you have a better idea of what to expect and can plan your personal finances accordingly. From pre-licensing fees, to brokerage fees, to general operating fees, it’s going to feel like everyone has their hand in your pocket and is taking your money. We’re going to look at some of the common start up costs and share some ideas on how to lower these ..read more