Struggling to create compelling content? Wendy Lieber, CEO and Co-founder of ContentBacon, shares how to tap into your passion to craft engaging stories that build lasting connections. Wendy emphasises going beyond surface-level messaging to uncover deeper insights. By taking a stance, showing vulnerability and evolving your narrative, you create content that resonates. Learn how to identify high-value audiences, solve their problems and guide them through their buyer journey. Wendy explains how mapping content to different stages converts more leads. Discover where AI fits as a content cre ..read more

Feel stuck running “same old” operations and crave fresh purpose? Zach Colman, CEO and founder of Creatitive, empathises; his sports marketing firm withered until he reconnected to his “why” and current community needs. Learn Zach’s process helping entrepreneurs “pivot” branding by focusing inward before outward. Hear how confidence builds once you re-clarify contributions. Discover cold outreach mistakes Zach advises avoiding altogether. If you know you’ve outgrown current customers but struggle birthing new products, Zach ignites action. Let his self-awareness fuel your own reinvention. St ..read more

Crave an inspiring tale of entrepreneurial resilience? Keen to expand globally but dread disrupting your business? Best-selling author and Founder of Brueckmann Executive Consulting, Alex Brueckmann shares his against-all-odds journey migrating from Germany to Canada amid the 2020 COVID shutdown. Alex recounts uprooting his young family practically overnight when borders slammed shut. Hear how he tapped past networking and personal introductions to reboot consulting in an unfamiliar market. Learn why he cautions entrepreneurs to never just “think” about next steps – take action. If you need ..read more

Feel overwhelmed trying to analyse your website analytics? Wish you knew how to act on all those metrics? Chris Mercer, co-founder of Measurement Marketing, simplifies measurement with his proven framework. Learn a “stick figure simple” approach to dashboards that shows clear pictures - not vague data - so you instantly know what marketing tactics to adjust. Hear how one member 10X’d conversion by applying Mercer’s methodology. Discover why he says teaching measurement refines your own skills and strategies. If you’re weary of combing through crosstabs only to remain directionless, Mercer br ..read more

Can’t commit long-term to a business like you can a marriage? Serial founder Dave Valentine explains the mindset gap between high-energy entrepreneurs and steadfast CEOs. Learn Dave’s tactic for prepping staff and buyers that he’ll eventually leave or sell each venture. Hear how cold email outreach consistently wins clients despite hot digital channels. Discover the health wake-up call that forced Dave to finally unwind amid startup chaos. If you constantly crave new creations over stable systems, Dave will help you self-analyze. His candid insights bridge starting up and smart scaling for t ..read more

Does your brilliant business advice languish unseen, failing to attract ideal customers? SEO expert and founder of SEO Optimizers Brandon Leibowitz says Dropbox’s flaw exposes most marketing mistakes. Learn why content alone doesn’t cut it - without backlinks, Google won’t trust or rank you. Discover tactics to get other sites to reference and link back to you, lending you credibility. Find out the platform Brandon used to snag 100K+ followers and 25K email subscribers. If you’re pouring blood, sweat and tears into blogs no one reads, it’s time for a new approach. Let Brandon end your frustrat ..read more

Think niche businesses have limited potential? Roberto Capodieci, CTO of SimFly.io, may change your mind. He helped launch a virtual airline that lets flight simulator enthusiasts live out pilot dreams. Powered by blockchain and NFTs, it turned profitable immediately. Hear why targeting a global “community of interest” can eclipse local targeting today. Learn strategies Roberto used to educate suspicious simulation veterans about crypto benefits. Discover how niche YouTubers deliver better conversion than broad influencers. If you’ve dismissed niche ventures as trivial or tapped-out, Roberto ..read more

Ever wonder how to snag an advisory role to guide a company’s strategy? Serial founder and founder of Veblen Director Programme, Callum Laing  says stop asking and start offering. Callum shares how to leverage existing connections and credibility to assemble your own informal board. Learn the five components that position you as a value-adding ally to founders, not a box-checking liability. Discover why he says generously contributing first transcends merely extracting financial gain. If you aspire to paid governance but lack traditional qualifications, pivot perspective. Let Callum ini ..read more

Ever wondered how wedding DJs build thriving businesses playing other people’s favorite tunes? Chris Troka, owner and founder of Milwaukee Underground Productions and Focused-Biz, shares his journey from humble side-hustle to 100-plus events a year. Learn the reason Chris finally embraced weddings despite swearing he never would. Discover how blogging about niche insights and planning tools attracts ideal couples. Find out why he automated contracts and built an AI-powered chatbot to capture more leads. If you dismissed DJing as just spinning discs in clubs, think again. Chris explains the c ..read more

Dreaming up innovative startups is the easy part. Managing all your fledgling ventures is harder. Attorney Taylor Willingham, founder of WG Title & Law, candidly discusses his challenges steering a law firm, title company, real estate business, and legal tech startup. Learn Taylor’s time-blocking routine that lets him handle client demands while progressing his side hustles. Hear how he sets boundaries by pricing his personal legal counsel above his other attorneys. Find out what happened when he finally admitted he should be the one selling his startup’s software. If your creative ideas ..read more