Episode 6 - Naysayers & Nurturing Customers
The Reseller Entrepreneur
by Mike Clapperton Chief Product Officer Sparkler
6M ago
Hey, we are fine after Hurricane Ian; no loss of life nor INVENTORY! In this episode, I talk about Naysayers, what they are and why they don't matter.  I then go into methods to nurture existing customers to make them fanatics. I hope all are well, and as always, if you want to reach me you can do so at https://reseller.sparklercrm.com/ Mike ..read more
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Episode 3 - 9 Challenges Resellers Struggle With & How to Fix Them
The Reseller Entrepreneur
by Mike Clapperton Chief Product Officer Sparkler
6M ago
We had to rearrange a few things since our special guest had a last-minute issue she had to deal with.  So I recorded next week's podcast this week. Today I talk about 9 challenges resellers struggle with and how to fix them.  It is adapted from a talk I attended where the speaker was speaking about ALL small businesses, but I think it applies to us as well. 1. Finding Customers 2. Increasing Brand Awareness 3. Building an Email List (I can help you with that) 4. Lead Generation - Non-traditional ways for eBay sellers 5. Customer Service 6. Hiring/Firing 7. Managing Workflow 8. Man ..read more
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Episode 2 - Levers Revisited
The Reseller Entrepreneur
by Old Fashioned Mike
6M ago
Hello to you all. Today I talk about the levers in your reselling business.  Now I've talked about these before but I want to offer a summation for many of you because I receive many questions about the levers in your business. Running a successful reselling business requires you to master these levers.  While there are many more, I focus on the following: Space Movement Time Money Shipping - Making it not cost you! Lastly, I talk about fulfillment and an upcoming guest. See you soon ..read more
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Episode 1 - Relaunch
The Reseller Entrepreneur
by Old Fashioned Mike
6M ago
Hello all, it has been 3 months since we last spoke.  I am relaunching this podcast because I realized that I missed it! Funny enough, many new listeners didn't realize that I stopped recording.  I still get emails almost daily from you asking questions and seeking advice.  Keep the questions coming but my new email (well my old-new email) is mike@sparklerdesign.com. In today's episode, I talk go back and quickly retell my origin story, my business, and my philosophy.  I also talk about how the landscape is changing and what you need to start thinking about to keep going ..read more
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Season 3 Episode 4 - It's Tax Time - Time to Reflect
The Reseller Entrepreneur
by Old Fashioned Mike
6M ago
In this episode I talk about taxes and what you need to do during this time to improve your business. Thank you for all of your support ..read more
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Season 3 Episode 3 - Podcast Update
The Reseller Entrepreneur
by Old Fashioned Mike
6M ago
In this episode, I go over updates with me and eBay.  I've also decided that I won't be promoting any sponsors for this podcast, no reason other than I am really focusing on other areas for this show. Thanks and hope to hear from you ..read more
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Season 2 Episode 41 - Don't be "That" Guy
The Reseller Entrepreneur
by Old Fashioned Mike
6M ago
In this short but entertaining episode I go over a recent bad experience I had with another eBay seller. It's quick but packed with good advice. Like always, please take advantage of the discounts with our sponsors. List Perfectly Cross Listing Software- Enjoy 30% off of your first month using our referral code https://listperfectly.com/?ref=322 Hammoq Virtual Assistants:  $50 Credit off your first order using our referral link https://hammoqpartners.my.stacker.app/register. Salehoo Directory of Wholesale Products: https://www.salehoo.com/?aff=mhctrading Reseller Genie - Reseller Ge ..read more
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Season 2 Episode 37 - I'm Here...What an eye opener!
The Reseller Entrepreneur
by Old Fashioned Mike
6M ago
This move has been an eye opener.  There is an algorithm and I felt the effects.  In this short and panicked episode, you can hear the stress in my voice.  But I'm up and running and things will hopefully get back to normal.    Like always, please take advantage of the discounts with our sponsors. List Perfectly Cross Listing Software- Enjoy 30% off of your first month using our referral code https://listperfectly.com/?ref=322 Hammoq Virtual Assistants:  $50 Credit off your first order using our referral link https://hammoqpartners.my.stacker.app/register. Sal ..read more
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Season 2 Episode 36 - It's Moving Week!
The Reseller Entrepreneur
by Old Fashioned Mike
6M ago
It's moving week!  In this episode I go over what I've been doing before my move, specifically around reducing recurring expenses and a new experiment that increased my profitability drastically by killing an old eBay myth...listen and try it. See you in two weeks.  Like always, please take advantage of the discounts with our sponsors. List Perfectly Cross Listing Software- Enjoy 30% off of your first month using our referral code https://listperfectly.com/?ref=322 Hammoq Virtual Assistants:  $50 Credit off your first order using our referral link https://hammoqpartners.my.s ..read more
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Season 2 Episode 14 - Motivation
The Reseller Entrepreneur
by Old Fashioned Mike
6M ago
I closed out July and a big SUCK.  I sold 10% of what I would normally have on a weekend.  How do I motivate myself in the summer slowdown?  I talk about that today. Like always, please take advantage of the discounts with our sponsors. List Perfectly Cross Listing Software- Enjoy 30% off of your first month using our referral code https://listperfectly.com/?ref=322 Hammoq Virtual Assistants:  $50 Credit off your first order using our referral link https://hammoqpartners.my.stacker.app/register. Salehoo Directory of Wholesale Products: https://www.salehoo.com/?aff=mhctr ..read more
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