In this episode, I’m joined by Phuong Barraclough from Connect My Community. Phuong has grown up and always lived in Wollongong. Mum of two incredibly creative and energetic daughters, she is an NDIS consultant specialising in Provider Registrations & Governance. She has a head for Compliance and a heart for Community. We chat about her business journey, being a mum and leaving a legacy that's aligned with her core business values and the services she offers. To learn more about Phuong and her services, head on over to the show notes via the website ..read more

It’s easier to get overwhelmed than to make progress at times, even when you are a control freak (looks at me) who plans and tries to hit the mark and get sh*t done. So how do we end up like this? In this episode, I share my experience and tips on minimising SEO overwhelm in your business. I'd love to hear your experience with overwhelm in your business and what you did to reduce this. Please email your feedback to hello@letsgetvisible.com.au ..read more

Welcome to Season 3! So it's a bit of a thing here at the Let's Get Visible HQ that on the 27th of April each year, a new season of the podcast is launched. And here we are! Yes already at the end of April in a blink of an eye. How is your 2022 going so far?  Is your online marketing plan pumping or plummeting?  Do you plan on SEO being your magic marketing bullet this year? Hit play now and let's look at that in this episode. Want access to subscription-only podcast content? Register now! https://anchor.fm/lets-get-visible/subscribe  ..read more

In this podcast episode, I'm joined by Mark Schiralli.  He is a Business Growth Mentor and the founder of Own Your Mark. He is on a mission to help business owners get their dreams off the ground, put all of the fundamentals in place and then continue to build toward their business goals - whatever they may be. Mark is a Chartered Accountant who also has a background in Marketing and Sales, working across a multitude of industries in Sydney, London and New York. He loves working with business owners who have skin in the game, helping them to achieve their dreams - whether that be spendin ..read more

On the podcast today I’m joined by Danielle Dobson. She is an author, speaker and corporate coach, on a mission to break the Gender Code. Danielle’s research into women in leadership found that the Gender Code underpins the inequality in our society today, particularly in the workplace. It also revealed why mothers make great leaders, and the valuable attributes they can bring into the workplace. She works with organisations to help them unlock the potential of the women on their teams, and to attract the right female talent, creating more equality around leadership opportunities in the workpl ..read more

Health, Happiness and Hashimotos is the topic we are chatting about on the podcast today with Kirsty King. She is a gut health-obsessed naturopath on a mission to make the world a healthier and happier place. This episode gets personal. When health became my top priority in 2020 after having an ever-growing list of symptoms with an unknown cause, I felt completely lost. I reached out to Kirsty after seeing her educational and informative posts on Social Media. I am so glad I did! Her own naturopathy journey began after suffering from health issues. Thankfully she was introduced to a naturopath ..read more

Not all businesses and organisations want to outsource their digital marketing activities to an SEO consultant or agency. An internal marketing officer is living and breathing the ins and outs of how you operate, what products you may sell and what services you offer. Having this insider knowledge is a good idea for many of those reasons. With this though comes the need to be the jack of all trades. From email marketing campaigns to traditional marketing tasks, it can be difficult to join the dots and make all channels work holistically. An effective way to maximise your efforts is by engaging ..read more

User intent is the reason behind searches made on Google.  SEO involves understanding what your target audience wants and searches for. This is a vital requirement in search engine optimisation.  When you shift your focus from only keywords to also creating content that meets the intent of the users, you increase your chances of performing well organically in search engines. Take a listen to my latest podcast episode on this topic, to help you better understand the power of harnessing user intent.  For show notes head on over to Let's Get Visible ..read more

In this podcast episode, I am joined by the Founder of Oh My Word, Kate O’Mealley. She is a Copywriter, Word Nerd and Small Business Mentor. In the beginning, she juggled her small business with working full-time in big business – but had a sneaky feeling corporate life wasn’t for her. After 15 years working in corporate communications, she’s written about many things from superannuation to recycling pizza boxes. She’s also been a ghostwriter for CEOs and AFL footballers, editor and feature writer for lifestyle magazines. These days, she puts her wordy skills and business experience to good us ..read more

In this podcast episode, I'm joined by Fyona Matters from PipeWolf Media. Fyona, along with her husband Dave, are the founders and directors of PipeWolf Media - a film and audio production company based in Wollongong NSW. Fyona was exposed to small-business life early on, spending most of her childhood witnessing her parents run a general store and then start their own publishing business. In seeing their business grow from an idea to a successful company, Fyona gained a unique education and a rare insight that has steered her to build PipeWolf Media. Fyona has a background in coordination, ma ..read more