Ep. 13 - Heading Back to My VIP Group
You can be YOU in Network Marketing with Lori Ervin
by Lori Ervin
1M ago
Last June I walked away from my VIP Group, and 6 weeks ago I decided it was time to go back.   Both decisions were right for me at the time and I am glad that I made them.   This episode will take you through the reasons that I ended up jumping back into my group and what the results have been.   This is the final episode of season 6 ...and I want to thank you for listening, thank you for being a part of my community, and thank you for being a part of my journey! XO ..read more
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Ep. 12 - How to Be Your Authentic Self with Lauren Gilhula
You can be YOU in Network Marketing with Lori Ervin
by Lori Ervin
1M ago
What if being YOU was the secret sauce? But also the hardest part of all?   Here's the thing -    I think we all struggle with authenticity.    In a world where we have so many outside influences, where our companies train us to fit inside a box, where we learn strategies on how to be successful and where we are constantly inundated with what success looks like from an outside perspective - it can be a hell of a challenge, to just 'be ourselves.'   In this episode of the Podcast, I sat down with my good friend Lauren Gilhula and chatted about how to do this. And a ..read more
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Ep. 11 - Have you ever thought of doing FB Ads?
You can be YOU in Network Marketing with Lori Ervin
by Lori Ervin
6M ago
Let's chat about how FB Ads (and IG) can build community.   Okay, I am going to be honest with you - I had never truly considered FB Ads as an option for Network Marketers ...or as a way to build community, using content you have already created. I had always thought of them as more of a way to 'sell stuff.'   So, this time with Meagan Buggey was mind blowing in so many ways for me. And I bet it will be for you too.   Here are my biggest take-aways, and then I am going to leave you to listen to the episode for yourself: Use ads to push content you have already created out to a ..read more
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Ep. 10 - I Dropped My VIP Group
You can be YOU in Network Marketing with Lori Ervin
by Lori Ervin
8M ago
I dropped my VIP Group this Summer.   Yup, the girl who teachers how to run a successful VIP Group, threw caution to the wind these last 2 months and decided to do a little social media experiment that included NOT posting inside her group.   Okay, enough with the 3rd person narrative.   Honestly, after more than 8 years of building a successful, thriving VIP Group that was the center of my social media strategy - I wanted to see if there was another way. I wanted to see if by dropping one (time consuming) element, if I would free up more time and energy to put more intention in ..read more
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Ep. 9 - Are you actually selling?
Level Up With Lori
by Lori Ervin
8M ago
Here's the thing - a lot of us aren't actually out there selling, but think that we are so we are wondering where all of the sales are?   There is a huge difference between ACTIVE and PASSIVE selling.   Let me explain ...   Passive Selling is what you are doing for your baseline activity. It's the consistent posting in your VIP Group and in your stories, etc.   Active Selling is the sales strategies that you're actually doing, that directly pull in sales. Personal reach outs, VIP Group takeovers, events, etc.   And you need both inside your business. One lays the found ..read more
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Ep. 8 - Can you do 2 companies at one time?
You can be YOU in Network Marketing with Lori Ervin
by Lori Ervin
8M ago
I get asked this all the time - "can I do 2 companies at one time?"   And the answer is two-fold.   Yes, and no.   I mean, the truth is - you can do anything that you want. It's your life, it's your businesses. But there's a lot to consider when you're thinking about signing up for another company and it's important to look at this decision from all angles?   Questions to ask yourself: What do I hope to get out of each company? Is there a common theme between the 2 and do they appeal to the same ideal customer? Ie. Will they fit into the brand that I am building. Will I gr ..read more
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Ep. 7 - Do you have a social media strategy yet?
You can be YOU in Network Marketing with Lori Ervin
by Lori Ervin
9M ago
For an online business, your social media strategy is one of the most important elements to sharing and selling your products.   You want it to be manageable, effective and connected to the brand that you're building. And you also want it to be seen.   In this episode - we are going to talk about all of the things that make up your social media strategy, and getting out front and center. And I'm going to tell you all about my little social experiment this Summer.   Question! Where are you showing up? Are you getting the results that you want? Is there a way to push yourself a li ..read more
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Ep. 5 - Who are your customers?
You can be YOU in Network Marketing with Lori Ervin
by Lori Ervin
9M ago
What if I told you that you could choose who your customers were going to be?   And what if I told you that ultimately the brand that you build, and the content that you share - will be what will lead to the audience that you build?   It's a little bit about who your products will appeal to, but more than that - it's about who you desire to serve through the brand you are building and the products that you are selling.   And you're going to be the one who sets the stage for this, and calls the right audience it is.   And the more you know about them - the better!   Ask ..read more
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Ep. 4 - What do you want to be known for?
You can be YOU in Network Marketing with Lori Ervin
by Lori Ervin
9M ago
If you could be known for anything ...what would you be known for?   This is one of the questions that you should be asking yourself as you build out your brand.    Because the truth is -    Your brand represents you, your beliefs and the mark you want to leave on the world.   This episode is all about taking the Content Pillars that you created, and digging deeper to create Brand Statements.   These are more than just topics, they're beliefs. What you want to be known for, and what you want to build your brand around.   Dig in, and have fun! xo ..read more
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Ep. 2 - Kickstarting YOUR Brand
Level Up With Lori
by Lori Ervin
10M ago
There are likely a zillion ways to build a brand - but I am going to lay out 2 of them for you in this episode.   The first will have your products as a part of the brand, and the second will focus more on something else that you are an expert in, or passionate about.   The key here to remember is - your products and your business, are likely the least interesting thing about you. You have so many things that are unique about you, so many experiences that you could share and so much knowledge on different topics.    Start from that place, and build a platform that you're pr ..read more
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