EP127: Etsy, Your Own Website or... Both?
And She Looked Up Creative Hour
by Melissa Hartfiel
3d ago
When you have an Etsy shop, you wonder if you should open a stand along shop on a platform like Shopify or Wix. When you have a stand alone website you wonder if you should open an Etsy shop. When you're first starting out, you don't know which to pick. And if you're a creative services provider you might be wondering if this episode is even worth your time (it is). So which is it? Etsy? Your Own Shop? Or... should you have both? This week I go over the pros and cons of Etsy, Shopify (and other stand alone platforms) and why I'm a big fan of multiple revenue streams and have both! Did you kn ..read more
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EP126: Money Mindset Matters For Working Creatives with Pamela George
And She Looked Up Creative Hour
by Melissa Hartfiel and Pamela George
2w ago
All of us have money mindset challenges. Whether they're rooted in our childhood or our choice of a career (starving artists, anyone?), we can carry around a lot of money baggage that gets in our way and stops us from being financially empowered women. That's where today's guest, Ottawa based financial literacy consultant Pamela George, steps in. After experiencing a childhood rooted in poverty and homelessness, Pamela knew she was going to change the script for herself. Now she helps other women heal from money trauma, improve their relationship with money and start building wealth in their ..read more
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EP123: Embracing the Business Side of Creating with Sara Roach-Lewis
And She Looked Up Creative Hour
by Melissa Hartfiel and Sara Roach-Lewis
2M ago
The inner struggle between artist, maker, creative and female business owner is real for many of us. But as this week's guest, creative business coach and advisor, Sara Roach-Lewis, likes to remind us... if you earned money this year but didn't get a T4... you're a business owner. So how do we learn to embrace the business side of creating for a living while still being the creators we want to be? That's our conversation this week!  This episode is brought to you by Fine Lime Designs Illustrations This episode is for those who... struggle with acknowledging they're a business owner wi ..read more
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EP122: An Easier Way to Market Your Creative Business On Social Media with Susan Diaz
And She Looked Up Creative Hour
by Melissa Hartfiel and Susan Diaz
2M ago
This week, Toronto based podcaster and c+p digital co-founder, Susan Diaz joins Melissa to talk about how creatives, artists and makers can get smarter and more efficient about making social media work for them -  without wanting to pull their hair out or needing to be digital content creators. The secret? Repurposing content. Susan breaks it down for us this very practical and sanity saving episode! This episode is brought to you by Fine Lime Designs Illustrations This episode is for... anyone who finds social media marketing stressful any creative who wants to get strategic and effi ..read more
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EP121: Diving Down Into Meaning and Resistance in our Creative Work
And She Looked Up Creative Hour
by Melissa Hartfiel and Heather Travis
3M ago
This week's episode started out as a recap of our progress for 2022 but very quickly took a turn into a mindset episode as we took a  dive into exploring the deeper (and sometimes darker) aspects of our creativity and how we work: meaning and resistance. We discuss how a simple grant application pushed Heather to explore bigger, far more personal themes in her own artwork, ask how it’s possible to resist doing something you absolutely love and explore what’s behind that (there’s always something big behind that!) and talk about the messiness of creativity - the internal messiness of crea ..read more
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EP120: Creative Canadian Women: Katrina & Lexie of Gallola - Starting a Fashion and Lifestyle Brand From Scratch
And She Looked Up Creative Hour
by Melissa Hartfiel, Lexie van Hahn, Katrina van Hahn
3M ago
Toronto based sisters Katrina and Lexie von Hahn have known for years that they wanted to create a business that reflected their Latin American roots and that has resulted in Gallola - a fashion and lifestyle brand launching soon with their first product: a shoe they designed that's inspired by the timeless Argentine carpincho style and handmade in Mexico.   In this episode we talk about: Lexie and Katrina's individual journeys that have taken them around the world starting a fashion and lifestyle brand from scratch  manufacturing your own designs how crucial building a network is ..read more
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EP119: When Loved Ones Don't Support Your Creative Business, What Can You Do?
And She Looked Up Creative Hour
by Melissa Hartfiel
4M ago
Melissa and Heather tackle a big topic today: how to manage relationships that are… less than supportive of the work that you do.  A dirty little secret of starting a small business that nobody talks about is the lack of support from loved ones. We’re led to believe that if we “follow our bliss” everything will be Instagram perfect. We’ll have a “lifestyle business” that let’s us balance our work and our home life. Friends will spread our praises, our parents will be so proud, our spouses will stand behind us smiling in rapturous support…. This is where the needle gets ripped across the r ..read more
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EP118: Creative Canadian Janice Lawandi - From Chemist to Multi-Stream Revenue Baker
And She Looked Up Creative Hour
by Melissa Hartfiel & Janice Lawandi
4M ago
Janice Lawandi thought a PhD in chemistry had cut out a clear career path for her. But like many grad students, she started baking to relieve her doctoral stress which led to completing a Pâtisserie de Base certificate from Le Cordon Bleu and starting a food blog. Now this doctor of chemistry shows other bakers how understanding the science of baking can unleash their creativity - and has opened up multiple streams of revenue for her baking education business in the process! Janice is a chemist turned baker from Montreal who writes about baking and the science of baking to better understand w ..read more
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EP117: Surprising Success with a Small YouTube Channel - with Ayngelina Brogan
And She Looked Up Creative Hour
by Melissa Hartfiel and Ayngelina Brogan
5M ago
As a full time working creative, travel writer, videographer and YouTuber,  Ayngelina Brogan of Bacon is Magic shares how she has used her small YouTube channel of just over 10 thousand subscribers to build an engaged community and double her overall income. This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for creatives who: are unsure of the power of video are looking to build a highly engaged community around their work dismiss YouTube because they're too small to earn revenue dismiss YouTube because they’re too old! (Ayngelina is 45) think th ..read more
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EP116: Season 4 Opener: Adapting to Social Media changes, New Tech, Studio Sales and Prep for the Holiday Season
And She Looked Up Creative Hour
by Melissa Hartfiel and Heather Travis
5M ago
In our Season 4 opener, Melissa and Heather do a quick recap of the summer and hit a number of topics that we've been experiencing or following -  including running a studio sale, incorporating new tech into our work, navigating more social media changes and planning & prepping for the upcoming holiday season. This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for creatives who: are thinking about upcoming holiday prep are wondering about all the social media push back and Instagram changes this summer are flirting with the idea of bringing ne ..read more
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