Easter represents one of the most significant opportunities for churches to welcome new guests. According to recent studies, church attendance can spike by up to 25% on Easter Sunday compared to typical weekends. With more people searching online for churches during this season, your digital presence needs to be both welcoming and effective. READ MORE The post 6 Essential Features for Your Church’s Easter Landing Page appeared first on Missional Marketing ..read more

In an era when churches’ digital presence can make or break community engagement, finding innovative ways to reach your congregation and attract new members is paramount. The Cross Church’s Easter ad campaign is a compelling case study that demonstrates how strategic digital marketing can significantly boost church attendance and community awareness. READ MORE The post How The Cross Church Was Impacted by an Effective Easter Ad Campaign appeared first on Missional Marketing ..read more

In an era of rapidly evolving technology, churches that want to grow must adapt to remain accessible and relevant to potential visitors. One of the most significant shifts in recent years has been the meteoric rise of voice search and voice assistants. As more people turn to these technologies for information, READ MORE The post Optimizing Your Church Website for Voice Search: A Comprehensive 2024 Guide appeared first on Missional Marketing ..read more

In this digital age, it’s difficult to know how to utilize the internet most effectively. The options are endless—-sometimes it can feel overwhelming to even know where to start. That’s why we interviewed seasoned communicator Caleb Simpson on our recent episode of the Missional Marketing podcast. Caleb is the founder of Black Bar, READ MORE The post Unleashing the Power of the Internet as a Mission Field appeared first on Missional Marketing ..read more

Every church wants to engage with more people from their community, but the million-dollar question is: “How?” At Missional Marketing, we ran more than 300 campaigns leading up to Easter this year, and we were asked this question all the time. So we ran several campaigns to test how churches can best spend their budget on outreach for big holidays like Easter. READ MORE The post The 5 Most Effective Ways to Invite People to Your Church appeared first on Missional Marketing ..read more

For many churches, especially smaller congregations, the pressure to produce high-quality livestreams can be overwhelming. While megachurches might have professional-grade audiovisual equipment and dedicated production teams, this shouldn’t be the standard that determines whether your church can have an effective online ministry. Instead of competing with large-church production values, focus on authenticity and connection. READ MORE The post The Quality Question: Rethinking Online Presence for Churches appeared first on Missional Marketing ..read more

Have you ever wondered if artificial intelligence (AI) could streamline tasks within your ministry? In an era when AI is revolutionizing so many aspects of our work, why couldn’t it be used in how we manage and support our volunteer ministries? In my work with churches, I’ve found tools like AI to be powerful new resources to complete tasks more efficiently, READ MORE The post 7 Tips to Use AI for Your Volunteer Ministry appeared first on Missional Marketing ..read more

Christmas is the perfect time to include more people in your church festivities—but how? At a time of the year when many people are hungry for community, eager to take part in celebrations, and longing for a deeper connection to traditions, people tend to be more open to attending church services or events. READ MORE The post 10 Ways to Promote Your Christmas Services appeared first on Missional Marketing ..read more

In today’s digital age, leveraging short-form video content has become increasingly vital for churches looking to expand their online presence and engage with their community. With platforms like YouTube Shorts gaining popularity, there’s a significant opportunity for churches to reach new audiences and share meaningful messages in more concise yet impactful ways. READ MORE The post A Guide to Maximizing Short-Form Video for Churches appeared first on Missional Marketing ..read more

Is your church ready to make this Christmas season its most impactful yet? As the most significant outreach opportunity of the year approaches, it’s time to elevate your church’s Christmas outreach plan so you can connect even more effectively with your community. Whether you’re a seasoned planner or just starting to think about the holidays, READ MORE The post How to Maximize Your Church’s Christmas Outreach appeared first on Missional Marketing ..read more