Campaign Canada
119 FOLLOWERS
Campaign is the world's leading business media brand serving the marketing, advertising, and media communities. Launched as a weekly magazine in London in 1968, Campaign blossomed into a globally networked franchise providing news and analysis by expert journalists who live deep in their markets. Our mission in Canada is to help the industry achieve the growth and recognition on the..
Campaign Canada
21h ago
Four teams of BIPOC industry professionals and allies competed to amend a media, research or creative brief, and present the most effective solution for inclusivity ..read more
Campaign Canada
21h ago
For the latest creative on the "We're for Real" platform, Sid Lee decided to "dial up" the humour ..read more
Campaign Canada
21h ago
MediaMonk's Michael Dobell says marketers could learn a thing or two from Swifties’ understanding of the machinations of the internet ..read more
Campaign Canada
21h ago
The “Did it Just Get Worldly in Here?” campaign by Dentsu is one of the most "ambitious" in company history, said head of marketing Lisa Mazurkewich ..read more
Campaign Canada
1w ago
The marijuana inspired campaign developed by Zulu Alpha Kilo features limited edition products like baked snacks that look like joints ..read more
Campaign Canada
1w ago
Partnering with new AOR Bensimon Byrne, the brand employs a new creative strategy and tagline in ongoing efforts to expand brand awareness to wider product offerings ..read more
Campaign Canada
1w ago
Hired to update the Toronto Raptors' dinosaur logo, the team at Sid Lee instead wound up creating a rallying cry embraced by fans (even if it was grammatically incorrect ..read more
Campaign Canada
1w ago
Two words in a creative brief, "cleaning sucks," provided the inspiration for one of Canada's most famous ads, a masterclass in comic misdirection ..read more
Campaign Canada
3w ago
It's the national sports body's second major sponsorship announcement, following Coca-Cola earlier this year ..read more
Campaign Canada
3w ago
The local campaign for Timmie by BLKW uses found dog posters to remind people to pick up after their pet ..read more