The e-commerce business model has taken over the market and it wouldn’t be an exaggeration to state that it has overshadowed the offline business model. This has made it mandatory for every business owner to take his business online. One of the most fundamental ways of alluring customers in the e-commerce domain is to put up eye-catching photos of your products. Although it is possible to click decent product photos yourself, however, to lend a fine touch of professionalism, you should always contemplate hiring a product photography agency. When it comes to availing of highly professional prod ..read more

White background photography – sounds quite simple, doesn’t it? Well, think again. This seemingly simple product photography service has its nuances which we shall learn in this write-up. From the basics to the dos and don’ts – we’ve covered everything about white background product photography here. Read on to find out more. White background; The most preferred in product photography Why does the background of my product photographs have to be white? Here’s why: Highlights the product – The use of white colour in the background of product photographs serves two purposes. First, it does not a ..read more

Say you run an e-commerce business and fully understand the significance of product photography for the success of your online store. However, you are in a dilemma – whether to carry out the photography of your products in-house or outsource it to a professional photography firm. If you choose to outsource, you’d first have to search for a renowned and results-oriented photography firm. To access exceptional product photography services, Florida-based firms could be your number one choice. More on that later. As of now, let us explore the pros and cons associated with in-house photography and ..read more

Photographing products for display on e-commerce websites is pretty common. Product photography is a skill that needs to be learnt and acquired through practice. Of all the categories of products usually displayed on e-commerce websites, there is one category that is notoriously difficult to capture with cameras – jewelry. Here’s why. First, sometimes the pieces of jewelry and at other times the gems embedded therein are too small to photograph perfectly. Secondly, these gems are highly reflective, due to which they appear less vibrant in photos than they do in reality. All this makes the job ..read more

Amazon is the largest e-commerce platform in the world. If you’re a retailer of a consumer product, chances are a chunk of your business is coming through Amazon. So, you cannot afford to be unaware of the Amazon photography best practices you must follow. Hiring an Amazon photography service will ensure your conversion rate is through the roof. Did you know, most of your buyers only read 20% of the content but view 100% of the images you upload? Sales on e-commerce platforms depend on product photographs because the customers cannot see or feel the products in real time. The photographs and ..read more

We are living in the age of e-commerce. The online model of conducting business received a great push post the Covid-19 pandemic. While buyers now have the convenience of shopping for products from the comfort of their homes, sellers need to set up, maintain, and update their e-stores. One of the most fundamental and essential parts of setting up an e-store is displaying the products for sale, which is done through product photographs. Forming a decent and lasting impression on customers’ minds requires virtuous photography that can grab the attention of buyers. Therefore, to boost sales, one ..read more

Capturing product photographs for online retail is indeed a fairly easy task. However, things start getting a bit quirky when one starts shooting reflective products like glass, glittery metals, etc. The two main challenges here are the reflection on the product itself and the visibility of the outside objects like the camera in the shiny product. These types of product photographs project a very unprofessional brand image onto the customers’ minds and, for this reason, do not sell well. Therefore, if you wish to form an excellent impression of your brand on the psyche of your customers, alway ..read more

In the eCommerce world, high-quality images play an essential role. Your online business might benefit significantly from a high-quality product photograph. It draws customers to your amazon product listing, among others, and it may also help them understand the item better and boost the probability that they would buy it. Since buyers cannot physically touch the product, their decision to buy or not to buy is based on the quality of the product photographs. If you plan to boost your amazon product listing with high-quality images, you should hire a professional amazon product photography expe ..read more

Amazon is one of the largest eCommerce stores in the world, with over 50 million different products. For any online seller, it is a dream to become successful on Amazon and beat the competition. While the eCommerce giant provides access to millions of customers daily, it also has stringent product listing policies. The most critical aspect of listing products on Amazon is product images. When over 90% of customers agree that the product picture influences their purchase decision, paying attention is essential. The easiest is to hire a professional Amazon photography USA service like EtherArts ..read more

White backgrounds are common in product photography to enhance every aspect of the item. You would not want your target audience to miss out on the little details that make your product unique and worthy of buying. A white or neutral background eliminates distractions that might overshadow the product attributes. Hence, it is the perfect choice for product photography. However, the white background product photography is easier said than done. There are multiple factors involved in getting the angle and lighting right to get a flawless picture. On that note, this blog will highlight ..read more