You hear about non-profit companies having notoriously low salaries, poor compensation packages, toxic work environments, and poor leadership. So how do they find and keep great employees? The answer is simple: purpose ..read more

We all love a DIY project from time to time, but you wouldn't recommend a novice homeowner to retile their bathroom on their own, right?    ..read more

To strengthen and grow your design-build business, you have to break through the noise.  ..read more

First impressions matter and your home remodeling website is the front door to your company online. When it comes to remodeling website design, beauty is important, but usability is also key. You want it to be easy to navigate and look good at the same time ..read more

For many years, the idea of using social media to market your custom home building and remodeling business used to seem impossible, but platforms like Facebook, Instagram, Tiktok, and YouTube are no longer just for big companies. Social media has evolved into any business owner's dream: it provides open access to a large pool of potential customers. However, with so many new ways to use social media, how do you know what's right for you? We're going to break down just how social media can be one of the best sales and marketing tools for your remodeling and custom home building company. You ..read more

There is no doubt that podcasting has exploded, and with good reason. What other method allows you to get focused, current content on the subject of your choice that you can consume on the run? Whether walking the dog, driving to a job site, or eating lunch, podcasts are a great way to increase your knowledge while doing other necessary activities. With that in mind, we have compiled what we think are some of the top podcasts for you to check out in the construction and remodeling space.  ..read more

TikTok has easily become one of the most popular social media sites on the planet, but is it right for your remodeling or home building company?  ..read more

In this article, we're going to discuss how to get free contractor leads. If you're looking to generate no-cost leads as a general contractor, it probably means you have more time than money at the moment. Lead generation always requires one or the other - time or money. The money method is to spend on things like advertising or marketing or hire someone (an agency or employee) to do this for you! The time method is you or someone you already have on your team will execute certain marketing strategies to attempt to get qualified leads without spending an extra cent ..read more

Creating a marketing plan for your remodeling company is not a difficult task. But, it is a task that requires some thought and planning in order to execute it properly. We have all heard the old saw “if you don’t know where you are going, any road will get you there ..read more

Have you ever noticed that you and your prospective clients tend to think about things differently? Sometimes it’s almost as if you are speaking different languages ..read more