High-quality product photography is the key to increasing your eCommerce sales. Awesome product images will help your store make a great first impression on your potential customers and make the final purchasing decision much more straightforward. Here are five tips on how to shoot your products and optimize them for ecommerce. 1. Nail your product… The post 5 Product Photography Tips to Increase your Ecommerce Sales appeared first on Pixc ..read more

Footwear is fun! And not just for those of you with a closet full of designer shoes, but for any photographer who enjoys shooting a varied and interesting subject matter. Whether it’s smart office shoes or colorful fashion stilettos, they come in all shapes, sizes, and genres, from high heels to platforms, tango shoes, kitten… The post How to Photograph Shoes for Your Ecommerce Store appeared first on Pixc ..read more

I want to begin this post with a shout-out to my old pal Murphy. Have you met him? A long time ago, Murphy made a law stating anything that can go wrong will go wrong, and we’ve been best friends ever since. But, seriously. I speak for all photographers out there when I say that… The post Product Photography Equipment You Never Knew You Needed appeared first on Pixc ..read more

What makes for a great product photo? That question has many different answers, depending on your purpose when you step behind a camera. Luckily for retailers, we don’t have to be Ansel Adams to take amazing ecommerce product images. 1. Product and audience focused The product is what you are selling and what the customer… The post 5 Qualities of Great Ecommerce Product Images Photos appeared first on Pixc ..read more

Some ecommerce store owners spend thousands on creating a beautiful website but overlook the importance of good product images. They’ll do well to take to heart a big secret: the quality of your product images has the power to heavily boost online sales. Why are images so important? Humans are visual creatures, and we are… The post How to Boost Online Sales with Great Product Images appeared first on Pixc ..read more

Confused about some aspects of product photography? No worries! I’m here to help. Check out some of my product photography tips, answering some of the most frequent questions we receive at Pixc. What size should my product images be? The size of the photo on an online store varies from platform to platform. Some platforms… The post Product Photography Tips: What You Need to Know About Product Photography appeared first on Pixc ..read more

At Pixc, we always underscore the importance of having retail-ready photos on your ecommerce store. We cannot overstate the impact of product images on your company’s bottom line, especially if your store exists solely online. And not to sound like a broken record, but good product photography leads to increased store engagement, sales conversions, and… The post How to Create On-Brand Photos for Your Ecommerce Store appeared first on Pixc ..read more

When it comes to selling apparel online, your images are the most important part of your product page. No matter how well you describe your product, nothing will convert a shopper to a customer better than good apparel photography. For this reason, it’s important to get the photo right. I can’t tell you how many… The post Product Photography for Clothing: It’s All About the Details appeared first on Pixc ..read more

You just started your online store and now realize you need photos to showcase your products. So you get yourself a camera, but then you hit a snag. The images you’re taking don’t seem to match your competitors’. Or worse, they still don’t look professional enough.  We’ve shared a lot of product photography tips over… The post Product Photography Tips: Increase Sales With Great Product Images appeared first on Pixc ..read more

Do you know how to show your products in their best light and convert your site’s browsers into buyers? Create contextual product photos! While shopping online, your customers can’t touch, feel or try your product. So it is vital to create contextual product photos to provide enough information about what you are selling to make… The post 5 Easy Ways to Create Contextual Product Photos appeared first on Pixc ..read more