Meet the 2024 Top 30 E-Commerce Studio Professionals
Pixelz Blog
by Article Author
2w ago
We introduced the Top 30 project last year to highlight the talent behind the visuals, those who may not always receive the recognition and callouts they deserve. For the second year of the Top 30 E-commerce Studio Professionals, we introduced categories to better recognize the diverse talents and different career stages. Our new categories included: Studio Leader Photography Maven Production Hero Creative Genius Future Leader We called for nominations across the industry and the globe. As always, the community delivered when we asked for nominations. We received well over 100 nominations ..read more
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The Power of Product Tagging in E-commerce
Pixelz Blog
by Article Author
3w ago
Product tagging and metadata is crucial in the world of e-commerce. Not only can it keep enormous catalogs of products organized, it can be leveraged in ways that decide how, when and where a product is presented to a customer to increase conversion. But what is it? If you’re a photographer or work in a studio, you’ll probably be familiar with the term metadata but might be curious about product tags and how any of this can have an effect on sales. So, we’re here to shine a light on the metadata ‘need-to-knows’ and how product tagging can impact your e-commerce sales. The difference between me ..read more
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Inspiring Generative AI Projects for Creatives
Pixelz Blog
by Article Author
1M ago
What we learned at FLOW: North America is that playing around with Generative AI like Midjourney can bring a bit of childlike wonder to the creative process. Anything is possible, and the only limitation is your imagination. Well, it’s not the only limitation; we also learned that getting signed up and using Midjourney for the first time is a little more challenging than expected. At the end of this post, we’ll walk you through a quick guide to getting started and a few lessons learned from using Midjourney for the first time. Before we get there, let's look at some of the exciting projects a ..read more
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20 Information Security questions to ask potential post-production vendors
Pixelz Blog
by Article Author
2M ago
Information security—or the lack thereof—will never stop being a hot topic. The extremely cavalier approach major corporations can take to privacy and information security (infosec) has been shocking to many, with a wide-ranging impact. If you can think all the way back to 2018, we can take it back to when the Cambridge Analytica and Facebook scandal broke. We all became very aware of how our personal data was being used by those willing to pay for it. Facebook didn’t intend to sell off as much info as they did to Cambridge Analytica —they just got careless. How exactly can a giant like Faceb ..read more
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Pixelz Updates: Video Functionality
Pixelz Blog
by Article Author
2M ago
At Pixelz, our customers are the heart of our business, and we're committed to providing you with the best possible experience every time you use our platform. That's why we're always working to improve our product and make it more user-friendly so you can focus on what matters most—creating amazing visuals. We've made some recent updates to the platform, so let's dive in! What’s New? Video Functionality We’ve greatly expanded our video functionality in our Pixelz Platform. Here’s a breakdown of what you can now do inside the platform: Input files: When reviewing an edited video, find all y ..read more
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Studio Challenges And How To Tackle Them
Pixelz Blog
by Article Author
2M ago
During our recent FLOW: North America event, we hosted breakout sessions where attendees got the chance to discuss in small groups the studio challenges they are facing and help one another brainstorm solutions to these challenges. TBut before we sent the participants off to their breakout groups, we asked the entire audience what some of their studio challenges were. Here are the top five answers: Reshoots Budget (lack of) Scope Creep Lack of Trust Communication Now, let’s dive into some of the main themes from the breakout groups: Communication Communication was a common theme amongst t ..read more
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Fresh Perspectives On E-commerce Content Creation
Pixelz Blog
by Article Author
3M ago
We kicked off 2024 with our very first 2-day FLOW event in Los Angeles. A new year of FLOW events led us to the theme: Fresh Perspectives on E-commerce Content Creation. This included bringing in speakers from different countries, different backgrounds, and different career paths within the industry. On Day 1, we ran multiple workshops, hoping to give attendees practical skills and knowledge to apply in their own work. There were sessions on Generative AI and Midjourney, creating transparent and inclusive workspaces, a hackathon for studio challenges, and producing elevated content that conve ..read more
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Proving (and improving) your PDP performance
Pixelz Blog
by Article Author
4M ago
Proving (and improving) your PDP performance Product description pages (PDPs) have come a long way since the birth of e-commerce. Their evolution is owed to the constant innovation led by forward-thinking brands and their teams. New ideas, when successfully implemented, have quickly become industry standard in the fast-paced world of e-commerce, and the cycle of PDP evolution continues now and into the future. As a result, the options for effective PDP content and layouts are seemingly endless. It’s easy to want to do it all, but you risk bombarding your customers and confusing them out of a ..read more
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Understanding Total Cost of Ownership for Post-Production
Pixelz Blog
by Article Author
4M ago
Understanding Total Cost of Ownership for Post-Production We hear all the time, right off the bat. “So how much per image?” And it drives us crazy. “So how much per image?” Yes, per-image pricing is an essential piece of information. But far, far too many people think it’s the beginning and the end of calculating costs. Or that post-production prices are the only thing that matters when deciding between post-production options—like hiring in-house, using freelancers, or outsourcing. It’s not, far from it. Your actual post-production cost, or total cost of ownership, must factor in TIME: the ti ..read more
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Pixelz AI Unveiled
Pixelz Blog
by Article Author
4M ago
AI has become an everyday occurrence, but how do AI and visual post-production work together? If AI hasn't already become part of your workflow, chances are you're considering how it can streamline your day-to-day operations. This can all feel confusing at first, but it doesn’t have to be. In our recent Pixelz AI Unveiled webinar, our two in-house AI experts, Janus Klok Matthesen and Sébastien Eskenazi, answered the most frequently asked questions from our community about the AI models at Pixelz. With nearly a decade of computer vision experience, Sébastien has led Pixelz's R&D team, asse ..read more
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