How To Attract Top Talent - Charity Gibson & Johanna Gotlieb
Branding Matters
by Branding Badass
1w ago
Send us a Text Message. Today, I've got a special treat for you as I have the pleasure of sitting down with two BADASS women who are making big waves in the merch industry. First up, we have Charity Gibson -  the energetic and innovative new Chief Marketing Officer at Proforma. Charity has been a vibrant force in the industry, known for her creative strategies and dynamic leadership style. Joining her is Johanna Gotlieb, the newly appointed Vice President of Business Development at Genumark. Johanna’s expertise in building relationships and her strategic vision have significantly propel ..read more
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How To Keep Your Customers From Leaving - Joey Coleman
Branding Matters
by Branding Badass
3w ago
Today I'm sitting down with  Joey Coleman, world-renowned keynote speaker and the brilliant author of the best-selling book "Never Lose a Customer Again".  Joey is a customer experience expert, a consultant, and an acclaimed keynote speaker whose strategies have reshaped how brands engage and retain their customers. During our chat, Joey will not only dive into the key concepts of his book, but he also discusses how you can leverage personalization and attention to detail to make every one of your customers feel like they’re the only one. Stay tuned as we uncover the secrets of li ..read more
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How Being Vulnerable About Mental Health is Good for Business - John Cameron
Branding Matters
by Branding Badass
1M ago
In this episode  I’m sitting down with an inspirational leader who’s on a mission to change lives by changing the narrative about mental  health. His name is  John Cameron, and he’s the CEO of Keller Construction Ltd. and the Founder of The John Cameron Foundation and Crescendo.  During our frank conversation, John opens up about his family's struggles with mental illness and shares his inspiring journey to change the stigma. This is one heartfelt conversation you will not want to miss! Thanks for listening! If you enjoyed this episode, please leave a 5-star rating along ..read more
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How To Be a Real Survivor - Charlie Parsons
Branding Matters
by Branding Badass
1M ago
Today I have the privilege of sitting down with a true innovator in the world of reality TV - the creative genius behind the global phenomenon "Survivor." Contrary to popular belief his name is not Mark Burnett, but rather he's a brilliant gent by the name of Charlie Parsons. With a keen eye for storytelling, a pioneering spirit, and a knack for capturing the essence of human dynamics under pressure, Charlie has redefined the landscape of TV as we know it.  During our fun chat, Charlie shares his inspiration for Survivor, the challenges he met and how he overcame them. He also provides ..read more
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How to Build a Generous Brand - Ben Higgins (Former Bachelor turned Founder)
Branding Matters
by Branding Badass
2M ago
Today I’m sitting down with Ben Higgins - a former Bachelor who traded in his roses for roasters. You might know Ben from his time on The Bachelorette and The Bachelor, but his impact goes far beyond the glitz and glam of reality TV. What truly sets Ben apart is his unwavering dedication to making a positive impact in the world today. And the way he chooses to do that is with Generous Coffee - a purpose-driven brand he co-founded that empowers communities and changes lives, one bag of coffee at a time. During our conversation, Ben opens up about his personal struggles with mental health. And ..read more
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How To Overcome Failure to Succeed - Luke Lintz (HighKey Enterprises)
Branding Matters
by Branding Badass
2M ago
Today I’m sitting down with Luke Lintz - a remarkable young entrepreneur who achieved his first 7 figures before graduating from high school.  Despite facing huge setbacks and failures by the ripe old age of 24, Luke has emerged to become one of the most successful entrepreneurs of his generation. With a social media presence exceeding one million followers on Instagram, Luke is not only a top influencer, but he also collaborates with some A-list celebrities including Kevin Hart, Snoop Dogg, and a family you may have heard of called the Kardashians, just to name a few. And it’s his part ..read more
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How To Overcome Failure to Succeed - Luke Lintz
Branding Matters
by Branding Badass
2M ago
Today I’m sitting down with Luke Lintz - a remarkable young entrepreneur who achieved his first 7 figures before graduating from high school.  Despite facing huge setbacks and failures by the ripe old age of 24, Luke has emerged to become one of the most successful entrepreneurs of his generation. With a social media presence exceeding one million followers on Instagram, Luke is not only a top influencer, but he also collaborates with some A-list celebrities including Kevin Hart, Snoop Dogg, and a family you may have heard of called the Kardashians, just to name a few. And it’s his part ..read more
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How to Get Your Message Out to The World Through Major Media - Cheryl Hunter
Branding Matters
by Branding Badass
3M ago
My guest today is Cheryl Hunter -  Founder & CEO of Magnify Your Message; a company that helps people with triumphant stories get their message out to the world through major media.  Cheryl has been featured on more than 100 media outlets including Dr. Oz, NBC News, Fox, PBS, Forbes Magazine, Inc., and Entrepreneur to name a few. She has also delivered four TED talks and has published two bestselling books. During our conversation, Cheryl shares her brave story about a traumatic experience she endured at the young age of 18. Not only did this horrific event change the trajectory ..read more
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How to Convert Followers into Customers - Jenn Hermann
Branding Matters
by Branding Badass
3M ago
My guest today is Jenn Hermann - global expert on Instagram marketing and the genius behind 'Jenn’s Trends'. Jenn is also an author and internationally renowned speaker. With her deep understanding of Instagram, Jenn has become a guiding light for businesses seeking to transform followers into paying customers. Her innovative approach and proven tactics have made her a go-to resource for anyone looking to master the art of social selling on this ever-changing platform. Get ready to gain exclusive insights from Jenn as she unravels the secrets to helping you convert your insta followers into ..read more
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How to Produce a Memorable Brand - Maz Farrelly
Branding Matters
by Branding Badass
3M ago
On this first “official” episode of 2024, I am beyond excited to be sitting down with a true powerhouse! Her name is Maz Farrelly, and she’s one of the brilliant minds behind some of the world’s most popular TV shows - including Dancing With The Stars, The X Factor, and Big Brother, to name a few. With her wealth of experience in producing compelling content, Maz knows better than anyone that standing out is key to becoming a successful brand. And one of the best ways to do that is by being interesting.  During our fun conversation, Maz shares some valuable, witty and insightful tips on ..read more
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