CMO Axis Blog
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Covers blog posts on Digital Marketing, CMO etc. CMO Axis is the first MPO, a pioneer in B2B & B2C Marketing, Go-to-Market, Lead generation, Digital Marketing, Marketing staffing solution, CRM Management, web design agency.
CMO Axis Blog
1M ago
Google Analytics reports can be used to monitor traffic, investigate data, and understand user activity, with five primary reports available on the lefthand size of the screen. Let’s delve deeper and discuss more about reports in Google Analytics 4 ..read more
CMO Axis Blog
1M ago
The GA4 interface differs from its Universal Analytics (UA) processor in a number of ways. Let's now discuss the GA4 dashboard. GA4 dashboards provide a precise view of digital data. Dashboards can be customized to highlight key metrics and make data-backed decisions ..read more
CMO Axis Blog
2M ago
Google Analytics 4 is a new platform with a redesigned data model, configuration processes, interface, and tag template.Understanding the differences between Universal Analytics and Google Analytics 4 is important for businesses considering a shift to the newer version ..read more
CMO Axis Blog
2M ago
Being proficient in voice search optimization is now essential for companies looking to maintain their competitiveness in the digital market. Through the application of these strategies, companies can set up their brand for success in the voice-activated search era ..read more
CMO Axis Blog
3M ago
According to more than 40% of firms, SEO is the channel that produces the best results for e-commerce websites, with more professionals choosing SEO above PPC and paid social media combined ..read more
CMO Axis Blog
5M ago
B2B content is the fuel that powers brand awareness and builds trust in your organization. And it’s more important today than ever before as it holds great potential to generate high ROI ..read more
CMO Axis Blog
3y ago
Content marketing has come a long way from when it was a novel concept for most, nearly a decade ago. Cut to today and you see B2C and B2B marketers fully embracing the power of content. But that’s not the only thing that’s changed in the past decade ..read more
CMO Axis Blog
3y ago
Modern day marketing is fixated on data. Numbers drive the messaging strategy, content, timing, distribution, and all else. So much so that marketers globally are now discussing a ‘creative deficit ..read more
CMO Axis Blog
3y ago
Most marketers are trained to work the top of the funnel (ToFu) which involves attracting and generating prospective leads through ‘awareness’. But when it comes to the middle of the funnel (MoFu) that is the ‘consideration’ phase for prospects and the bottom of the funnel (BoFu) or the ‘purchase/conversion’ phase, most marketers fall short ..read more
CMO Axis Blog
3y ago
The events of 2020 have brought to light how critical social media is for a company's success. With much of the world in lockdown, businesses increasingly turned to social media to retain and nurture their relationships with customers ..read more