In this thought-provoking episode of the Roofing Success Podcast, we sit down with Lisa Cimaroli, the visionary leader behind Cornerstone Restoration, to explore the transformative power of servant leadership and its ability to inspire growth and success in the roofing industry. Lisa shares how prioritizing her team's well-being, development, and happiness has led to unparalleled results for Cornerstone Restoration. Through real-world examples and actionable insights from Lisa's journey, you'll learn how to cultivate a people-first culture that attracts top talent, fosters innovation, and driv ..read more

In this episode of the Roofing Success Podcast, host Jim Ahlin sits down with Reno Menpace, a seasoned roofing sales professional from Indianapolis, to discuss the art of building trust with customers and boosting your sales performance. Reno shares his inspiring journey from a shy kid to a top-performing salesperson, emphasizing the importance of accountability, asking the right questions, and genuinely connecting with customers. He reveals practical tips on how to make customers feel comfortable, uncover their true needs, and present solutions that address their concerns. Throughout the ep ..read more

? Discover the secret sauce to turning roofing customers into raving fans and referral machines! ? In this episode of the Roofing Success Podcast, we unlock the vault and share insider strategies from one of the industry's most innovative leaders. Our guest Jon Broce, the COO of MHI Roofing, reveals his proven playbook for mastering the customer journey from awareness to advocacy.  If you're tired of one-and-done customers and ready to build a tribe of loyal advocates, this is a must-listen. You'll learn: - How to make an unforgettable first impression and build instant trust with potenti ..read more

Are you ready to discover the secret behind building a thriving roofing business? In this episode of the Roofing Success Podcast, host Jim Ahlin sits down with Ryan Spencer, a roofing entrepreneur who shares his incredible journey from humble beginnings to running a multi-million dollar company. Ryan reveals how his unique "Eyes Up" philosophy transformed his business, focusing on purpose, people, and community impact rather than just chasing profits. He discusses the challenges of transitioning from a storm chasing roofer to a community-focused retail roofing company, and how this shift in pe ..read more

Is your roofing business as financially healthy as it could be? In this episode of the Roofing Success Podcast, we sit down with Brett Huizenga from Hometown Roofing in Omaha, Nebraska, to discuss the key financial metrics every roofing company owner should be tracking to ensure their business is in tip-top shape. Brett shares his insights on the importance of understanding your numbers, from gross profit margins to net profit percentages, and how these figures can make or break your roofing business. He also dives into the lessons he's learned since taking over Hometown Roofing, including the ..read more

Meet Robert Paiz, the leader behind Custom Construction Solutions and a true force in the roofing industry! With a remarkable journey from a hesitant newcomer to a successful entrepreneur, Robert has built a thriving business by prioritizing customer service, community engagement, and a strong company culture. Want to take your roofing business to the next level? Don't miss this value-packed interview where Robert shares his invaluable insights on: - Building a strong, customer-centric culture - Engaging with your community through standout events - Leveraging video content and digital market ..read more

In this episode, we sit down with Corey Combes, the owner of South Shore Roofing and Exteriors, to unpack the four essential pillars that have propelled his roofing business to new heights. Corey generously shares his hard-won wisdom on how to effectively sell, build, collect payment for, and retain customers for your roofing projects. Discover how to shift the conversation away from price and educate homeowners on what truly matters when choosing a roofing contractor. Learn the importance of setting clear expectations, communicating effectively, and going above and beyond to deliver exceptio ..read more

Are you a roofing contractor who is sick of the scumbags giving the industry a bad name? Do you want to outsell, outgrow, and outcompete the rest while putting a stop to the corrupt and greedy practices plaguing the roofing industry? Then you need to join the Roofing & Solar Reform Alliance (RSRA)! In this episode of the Roofing Success Podcast, Jim sits down with Adam Bensman, the founder of RSRA, to discuss how this new organization is on a mission to reform the roofing industry through leadership and action. The RSRA provides an endorsement, training, support and community for roofing ..read more

In this episode,  Ty Meredith, co-founder of MHI Roofing and Ugly Roof shares his journey from taking over his uncle's small home improvement business to growing it into a multi-million dollar roofing company.  Ty discusses key strategies like focusing on core strengths, hiring people smarter than yourself, developing sales processes, and adding profitable service lines. Ty offers insights on the current private equity trends in the roofing industry and details his own recent deal with Vertex, a fast-growing construction consolidator. Specific topics covered include: - Ty's early ..read more

Get the inside scoop on accounting and finance for roofing contractors from CPA Brett Neal of High Velocity Accounting. As the co-founder of a successful accounting firm and a partner in a Central Valley, California roofing business, Brett has a unique perspective into the numbers that drive profitability. In this episode, Brett breaks down the four essential "M's" of accounting that roofers need to master - Maintenance, Metrics, Management, and Money. Learn how properly reconciling your books, analyzing key metrics like job costing, creating an insightful budget, and strategically looking at ..read more