Mike and Joost will cover the following topics during this episode, with timestamps indicating when the topic comes up: 0:54 – Who is Mike King? 4:01 – Importance of talking at conference for business 5:34 – Technical SEO renaissance 10:40 – The future of natural language generation 15:01 – Should SEO starters use tools or not? 17:33 – The power of internal linking 21:32 – Increase CTR by using personas in SEO 27:21 – An example of the iPullrank personas 31:01 – Mike’s rapper career, and more of his future plans ..read more

Mike and Joost will cover the following topics during this episode, with timestamps indicating when the topic comes up: 0:54 – Who is Mike King? 4:01 – Importance of talking at conference for business 5:34 – Technical SEO renaissance 10:40 – The future of natural language generation 15:01 – Should SEO starters use tools or not? 17:33 – The power of internal linking 21:32 – Increase CTR by using personas in SEO 27:21 – An example of the iPullrank personas 31:01 – Mike’s rapper career, and more of his future plans ..read more

Marcus and Joost will cover the following topics during this episode, with timestamps indicating when the topic comes up: 2:01 – What do Ryte and Marcus do?  5:19 – How website UX is important for SEOs 8:37 – How the field of SEO changed into holistic SEO 14:14 – What Ryte does to make the internet more carbon neutral 18:35 – Blocking crawlers to save energy 21:51 – Where is Ryte going in the next few years? 23:51 – A good thing about the differentiating of SEO tools  28:50 – How Ryze predicts important KPIs 35:46 – Is website speed a big ranking factor?   38:09 – Discover ..read more

..read more

Cindy and Joost will cover the following topics during this episode, with timestamps indicating when the topic comes up: 1:18 – Passage ranking: Google indexing text fragments 4:02 – Progressive Web App (PWA) in search results 8:26 – Making indexed information accessible for all languages 11:52 – Cindy’s take on the future of SEO 14:06 – All about MobileMoxie’s (new) tools 16:07 – The benefits of MoblieMoxies ‘page-oscope’ 19:18 – How coders help Google by adding markup 22:52 – The importance of Core web vitals 25:56 – New idea: a JSON-LD version for a URL 29:30 – Why everyone, including big ..read more

Cindy and Joost will cover the following topics during this episode, with timestamps indicating when the topic comes up: 1:18 – Passage ranking: Google indexing text fragments 4:02 – Progressive Web App (PWA) in search results 8:26 – Making indexed information accessible for all languages 11:52 – Cindy’s take on the future of SEO 14:06 – All about MobileMoxie’s (new) tools 16:07 – The benefits of MoblieMoxies ‘page-oscope’ 19:18 – How coders help Google by adding markup 22:52 – The importance of Core web vitals 25:56 – New idea: a JSON-LD version for a URL 29:30 – Why everyone, including big ..read more

Lily and Joost will cover the following topics during this episode, with timestamps indicating when the topic comes up: 4:21 – What is a good future proof SEO strategy? 6:25 – How to improve your E-A-T and the role of schema in this 11:13 – How to measure if E-A-T changes have an effect 12:54 – The influence of Google’s intent and it’s core updates for E-A-T and site-ranking 19:06 – Actionable tips on how to build trust on a certain topic 20:10 – The next steps of Google on; E-A-T, E-commerce, SERPs “People also ask” and Paid Ads 26:29 – Why SEO is getting more important than paid ads 28:52 ..read more

Nichola and Joost will cover the following topics during this episode, with timestamps indicating when the topic comes up: 1:47 – When should you hire an agency? 7:52 – Should you keep doing parts of SEO yourself as a business owner? 12:24 – What you should look for in and expect from an agency? 15:12 – What a good client looks like for Erudite agency 17:04 – Budgeting for your SEO and content strategy 19:13 – What to expect when starting to work with an SEO agency? 21:35 – At what point does a business not need an agency anymore? 24:19 How often do agencies and customers communicate? 26:27 H ..read more

Marieke and Joost will cover the following topics during this episode, with timestamps indicating when the topic comes up: 1:20 – How Marieke became the CEO of Yoast 4:20 – The origin of the readability analysis in Yoast SEO 7:52 – The importance of readability 12:53 – Readability analysis changes in the past 5 years 18:12 – Product copy and SEO 26:14 – Using video in your marketing 28:39 – What led up to Marieke becoming the CEO of Yoast? 31:40 – What a conversion rate and Marieke’s PhD conclusion have in common 38:42 – How Marieke sees the core values of Yoast ..read more

Kristopher and Joost will cover the following topics during this episode, with timestamps indicating when the topic comes up: 2:55 – Building and scaling a business 7:24 – How Kristopher deals with career paths of people in agencies 13:39 – What challenges do Kristopher’s clients struggle with? 19:07 – Investing in companies 20:38 – Kristopher’s technology accelerator buildings 23:59 – The hybrid working environment 27:34 – Kristopher tells about Special Guests, his entertainment booking platform 35:22 – Why eCommerce businesses are on Kristopher’s investment wish list   ..read more