As Jeff joins the NESPA team as Industry Trainer, learn more about our plans for upcoming education programs ..read more

NESPA & NPC Explain the importance of two can't miss trade shows ..read more

In this episode, Dominick chats with Chuck Rienzi, founder of Aquatic Artists. After years of working in the landscape business, he evolved into creating ponds for his clients. As the business grew, Chuck found the company's niche, focusing exclusively on natural stone water features.    This focus came in place in 2005, and now he works on 50 to 60 projects a year with pool builders in 4 states. Chuck believes his most significant achievement over the last 17 years is having the same core team from the beginning. Chuck also shares why he makes a point to enter NESPA's Outstanding Ac ..read more

In this episode, Dominick catches up with Jesse Lubar, CEO of OMG National. OMG works with nearly 10,000 small businesses to help them navigate the near-constant evolution of internet marketing. As a NESPA partner, OMG has worked with pool companies to improve their lead generation. Jesse walks us through how a small business can reimagine its marketing mix to maximize the possibilities that digital marketing offers in today’s marketplace ..read more

In this episode, we visit Loop-Loc headquarters in Hauppauge, NY.  Frank Vingerhoets, Director of Professional Services for Loop-Loc, shares how Loop-Loc has evolved since the 1970s and how he found his way into the swimming pool industry through the company.  Frank walks us through how products have progressed to address the complexity of today’s swimming pools.  Learn how the company brings together hand-crafted work with advances in technology ..read more

We check back in with Tom Flint of Thomas Flint Landscape Design and Development in this episode.  With nearly 20 years in the industry and 10 years as a NESPA, Tom shares how he stays inspired to tackle new projects and how his company has evolved with the support of his peers at NESPA.  Year after year, Tom enters NESPA’s Outstanding Achievement Awards as a way to push himself and his team to do better.  Beyond taking home the gold himself, he is always impressed to see what everyone else has been up to each year ..read more

In this explosive episode, Dom is joined by Steve Barnes – Director of Science and Compliance for AquaStar Pool Products.  You probably know Steve from his years teaching at the Pool & Spa Show, but did you know he spent 30 years as a pyrotechnician – creating and executing full-scale firework displays.  Steve is a 38-year veteran of the pool & spa industry, chairs the PHTA Technical Committee, ANSI/APSP-16, the Federal VGB Pool & Spa Safety Act drain cover standard, and ANSI/APSP/ICC-15 Standard for Residential Swimming Pool Energy Efficiency.   Steve not only walks ..read more

In this episode of New Depths , we tackle marketing fundamentals for pool pros with Brett Abbott.  A regular presenter at The Pool & Spa Show, Brett has focused his consulting business exclusively in the pool and spa industry for over 15 years.  Brett shares insights on the essentials you need in your marketing program to position your company for long-term success. Dominick and Brett talk about how to determine what your company’s story is and how to communicate that to your current customers and potential customers ..read more

In this episode, we talk with Brian Diglio of Blue Wave Pool Service & Supplies With over 30 years of experience in the industry, Brian played a crucial role in developing the Rookie to All-Star - Pool Service Fundamentals program with NESPA.  Brian was at the NESPA Headquarters to deliver the course to a new group of rookies.   He shares with Dominick how the training center at NESPA brings the lesson he teaches to life.  More than just the equipment and hands-on learning, the networking done within the class can help you grow as a professional.  Listen and learn how t ..read more

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