This episode is something a little different, I hope you enjoy it. In partnership with Into Seinäjoki & E-P WIISE ry, I interviewed my friend Mohammed Al-Marrani about his journey from the countryside of Yemen to the plains of South Ostrobothnia. He explains his dream of being an entrepreneur, his integration into Finnish society, the help and guidance he received to start his business and his plans to grow Mokka Market in the future. Guest: Mohammed Al-Marrani, Mokka Market https://www.facebook.com/profile.php?id=100057121463256 Into Seinäjoki video: https://youtu.be/uCkU1GB0SVE Audio/vid ..read more

I've been actively creating content for several years now, my speciality is podcasts and live video, but I've never been certain if I have the right strategy for getting this content to people on Social Media. A chance conversation with a colleague in our office gave me some clarity and a new direction to follow in 2021. Listen on and I'll tell you more... Show notes & links ..read more

Since winter 2014, I have been working with Finnish companies to craft effective sales pitches that they can use in international sales situations. These have been used in pitching competitions, for one-on-one sales meeting and at international trade fairs and exhibitions. The workshops can be used to develop sales arguments for new products or to develop texts for marketing materials, company websites etc.  In November 2020, I was approached about something slightly different, five companies and five pitches in only two hours. This is how I did it... Show notes & links ..read more

You have heard me mention the Work Integration for Immigrants Service (WIISE) in previous articles. As our plans for WIISE developed, it was decided to form a membership association (yhdistys). On Monday 9.11.2020, Etelä-Pohjanmaan WIISE ry was officially launched at an event held at the office of Xport and BSTR – Luova markkinoititoimisto in Seinäjoki. This ‘hybrid event’ was also livestreamed for those who had registered in advance. By the time the event started, WIISE already had 20 registered members and the WIISE team were delighted to have been joined live by approx. 40 people; 25 online ..read more

Recently, one of my ‘Sales Pitch workshop’ customers made a comment that made me think "This can really have a long-term effect". I’ve also been meeting people for regular English Conversation coaching for a few years, so I thought I’d share a few examples of how they have benefited from this. Show notes and links   ☕️ https://www.buymeacoffee.com/wiltshear  ⭐️ https://ratethispodcast.com/wiltshear  ..read more

I’ve been working with the Finnish company HappyOrNot for the past 6 years on inbound sales. I recently experienced a couple of frustrating situations, in which I was trying to buy services and the company was completely ignoring my buying signals. This made me reflect on my HappyOrNot work. Show notes and links  ☕️ https://www.buymeacoffee.com/wiltshear  ⭐️ https://ratethispodcast.com/wiltshear  ..read more

This is a subject that I’ve been planning to talk about for some time. I was even planning to make a podcast mini-series about it for my Explore Finland podcast. The impending Brexit has sped-up my plans to apply for Finnish citizenship, which I now aim to do in 2021. I thought I'd share my plan with you. Show notes and links ☕️ https://www.buymeacoffee.com/wiltshear  ⭐️ https://ratethispodcast.com/wiltshear  ..read more

After many years of speculation, it has finally been confirmed that Amazon will launch its first website for the Nordic markets, www.amazon.se For over 5 years, I have been working with Finnish companies to get their products listed and selling on Amazon Marketplaces around Europe. This seems like the perfect time to share a few key lessons I've learned over the years, to ensure your account set-up on Amazon goes as smoothly as possible. Show notes and links ☕️ https://www.buymeacoffee.com/wiltshear  ⭐️ https://ratethispodcast.com/wiltshear  ..read more

Etelä-Pohjanmaan WIISE ry (Work Integration for Immigrants Service) is a membership association which aims to develop and maintain a positive ecosystem in Etelä-Pohjanmaa, in which immigrants and Finns who move to the area can thrive. In which they integrate into working life and settle into everyday life. We are launching the association officially in October 2020 but ahead of that launch, it needs a logo and we would like our members and followers to help us with the design. Show notes & links ☕️ https://www.buymeacoffee.com/wiltshear  ⭐️ https://ratethispodcast.com/wiltshear  ..read more

While talking to a prospective customer, the MD of a micro company that is starting to grow, they said ‘Yes, we really want to work with you and think that one day per week won’t be enough – there’s so much to do. BUT we are waiting for this large order to be confirmed.’ All of this was true, but as we continued talking, it became clear that there were several small tasks that I could start to work on, that might only take a few hours a week. This could have an immediate impact and would be easier to build into their budget. You will have heard the (very) old joke, how do you eat an elephant ..read more