The gender gap in entrepreneurship leads us to ask: why are women less likely to start a business, why do women show less intention to be entrepreneurs and what can be done to encourage them. If we look at the statistics, a more nuanced picture emerges, one of success but also of continuing challenges. According to the global entrepreneurship monitor 2020/21 Women’s entrepreneurship report[1], the global average of early-stage entrepreneurial activity of women aged 18 to 64 is 11%, representing almost half of activity in this category. But the picture looks less encouraging when we examine mor ..read more

Value drivers are the different factors that increase the worth of a product or service to consumers. Focusing on the entrepreneurial aspect of value drivers, and from perspectives such as that of a finance professional, we can think of value drivers as aspects of one’s business that provide value in relation to shareholder value specifically. For the vast majority of businesses, especially those that operate with multiple stakeholders, value is primarily estimated in relation to its shareholder value. But what metrics and factors play a part in increasing this? The answer? Value Drivers. Incr ..read more

What is it that allows one entrepreneur’s business to succeed, and another to fail? It’s an area long studied in the world of business, and one that also has no simple answer. This hasn’t stopped academics from trying, however, with many choosing to look at entrepreneurial behaviour itself to determine if there are behaviours that those who do succeed possess. While no two entrepreneurs are alike, academics have found that there do seem to be similar behaviours that emerge time and again. Let us explore them and understand why possessing them is so important for any entrepreneur. What is Entre ..read more

Any entrepreneur will be able to tell you that managing a business of any size comes with a sizable amount of uncertainty. Even with substantial planning and risk management, sometimes issues arise that are seemingly out of our control. This uncertainty is a natural part of any entrepreneur’s journey, but how businesses deal with this uncertainty is often what separates a good entrepreneur from an average one. Plus, with the current issues of both Brexit and Covid-19 proving to be perhaps some of the biggest examples of business uncertainty the UK has seen, understanding how to navigate it has ..read more

In the world of startups, no entrepreneur can survive without needing to adapt. No initial business model is perfect, and as people’s needs change and technology evolves, so too must the entrepreneur’s ability to adapt, as well as pivot, as they learn more about the market that they work in.  Yet regardless if the change is great or small, altering the direction of one’s business is by no means an easy task. It is in fact quite the opposite, and when executed poorly can be the cause of many entrepreneurs’ downfall. To ensure success, the best entrepreneurs not only know exactly when to pi ..read more

This video was created for the Cambridge Judge Virtual Experience Day, which took place on 15 October 2020.  The event was held via live stream to allow prospective students to experience what Cambridge Judge Business School has to offer. Jeremy Hutchison-Krupat introduces himself and discusses how entrepreneurship is an overarching topic at Cambridge Judge Business School. Video Transcript Hi, I’m Jeremy Hutchison-Krupat, I’m a faculty member at Cambridge Judge Business School in the Operations and Technology Management area. I joined Judge in 2018, and I have been involved in teaching ..read more

Nicola Filzmoser and Cornelius Palm are healthcare entrepreneurs, co-founders of Happyr Health and alumni of the MSt in Entrepreneurship programme. Why we fell in love with Cambridge Start-ups fail often. No matter how you define failure, the statement is true. If we talk about total liquidation, start-ups fail by around 30-40%. When it comes to failure to achieve performance forecasts, Shikhar Ghosh (HBS Prof. for Management) states that up to 95% fail. 1 There are numerous reasons for failure. According to CB-Insights, the top 3 are a lack of market need (42%), lack of funding (29 ..read more

How does the last year bring us closer together? Six months ago we, like so many other educational institutions across the globe, had to make the change to complete online delivery. We embraced the technology and delivered not one but two online residential weeks on the Masters in Entrepreneurship programme. For us, like so many, this online form of delivery has become almost normal. The clearing of the throat at the beginning of every session “can everyone hear me” to the waving at the end of every meeting – I mean when did you ever wave at the end of a meeting before – to the regular uninten ..read more

Continuing the Masters in Entrepreneurship during a pandemic COVID-19 has developed into a global crisis affecting people’s health and impacting on businesses and education. The Masters in Entrepreneurship at Cambridge Judge Business School adjusted its “residential” week to online delivery due to the coronavirus pandemic. Important lessons were learned that will outlive the current crisis. The Masters in Entrepreneurship is a two-year, part-time programme that has students from 35 countries who are either launching a startup from the ground up or growing their existing businesses. It was alwa ..read more

Priyanka Chaturvedi is a healthcare entrepreneur and CEO of London-based concierge medicine venture HealthClic. She is an alumna of the Postgraduate Diploma in Entrepreneurship programme, a forerunner of the Master of Studies in Entrepreneurship. What made you become an entrepreneur, and why did you choose to study entrepreneurship? When I started the programme, I knew I wanted to start a business but didn’t know exactly what. It was a great opportunity to reflect, take inspiration from my peers and spend time in a creative environment to discover my calling. That’s how I would view the co ..read more