Edge1 Blog
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Updates, Insights & Industry Trends in OOH Media Advertising Industry. Edge1 is the leading outdoor advertising media management software enabling OOH advertising media owners and media agencies to easily plan, buy and monitor their outdoor advertising networks.
Edge1 Blog
1M ago
The winter season brings unique opportunities for outdoor advertising to shine. As consumer behaviors shift towards holiday shopping and winter travel, out-of-home (OOH) advertising takes center stage, offering unmatched potential to engage audiences. Here’s how winter amplifies the power of OOH and how you can make your campaigns thrive: ? Increased Travel & Tourism Winter
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The post Impact of Seasonal Switch On OOH Advertising: Seize the Opportunities appeared first on Edge1 Outdoor Advertising Media Management Software | OOH Software | OOH, DOOH, ERP, CRM ..read more
Edge1 Blog
1M ago
Edge1, a global platform for managing out-of-home (OOH) advertising, is excited to announce the addition of Viva Signs, one of the most dynamic outdoor advertising providers from the vibrant island of Sint Maarten. This partnership marks a significant milestone in Edge1’s continued global expansion, as the company strengthens its presence across key international markets. Viva
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The post Edge1 Continues to Expands Global Footprint with recent onboarding of Viva Signs,Sint Maarten (Netherlands) appeared first on Edge1 Outdoor Advertising Media Management Software | OOH Software | OOH, D ..read more
Edge1 Blog
2M ago
Edge1 is excited to announce the onboarding of Ad Media OOH, a premier outdoor advertising provider in Maharashtra, recognized for its exclusive advertising rights at 33+ railway stations and an extensive network of OOH media spaces. This strategic collaboration will leverage Edge1’s advanced outdoor advertising software to streamline operations, optimize inventory management, and enhance campaign performance across traditional, non-traditional, and digital OOH formats. With this partnership, Ad Media OOH is set to expand its market reach, attract national advertisers, and unlock new opportuni ..read more
Edge1 Blog
4M ago
New Delhi, – Edge1, leading out-of-home (OOH) advertising management software, is excited to announce its partnership with Quantum Outdoor, a premier outdoor advertising media owner with an extensive portfolio of premium media locations. This collaboration marks a significant milestone as both companies join forces to modernize the OOH advertising business management across India and beyond.
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The post Edge1 partners with Quantum Outdoors to provide advanced OOH solutions appeared first on Edge1 Outdoor Advertising Media Management Software | OOH Software | OOH, DOOH, ERP, CRM ..read more
Edge1 Blog
4M ago
Out-of-home (OOH) advertising, though longstanding, is often misunderstood. Contrary to common myths, OOH is not outdated but evolves with digital integration, boasting a projected 11% annual growth. It offers affordable options for small businesses with an average ROI of $5.97 per dollar spent. Advanced measurement tools now accurately gauge its impact, with a 46% increase in online activations reported. OOH is effective in both urban and rural settings, and its scope extends beyond billboards to diverse formats. Highly targeted through data insights, OOH remains a dynamic medium with signifi ..read more
Edge1 Blog
6M ago
Los Angeles, California – Edge1, a leading technology solution provider for the Out-of-Home (OOH) and Digital Out-of-Home (DOOH) advertising industry, proudly announces a partnership with Alchemy Media, headquartered in LA, California. As a major and versatile OOH media company, Alchemy Media started in 1969 is one of the oldest and renowned as a global leader in the wildposting formats and for its expansive network of static and digital OOH media assets across the USA and worldwide. From the iconic streets of Hollywood to the bustling avenues of New York, Alchemy Media offers high-impact stre ..read more
Edge1 Blog
1y ago
MobilAd Media, Brussels, a leading outdoor advertising agency known for its extensive medium truckvertising network, has chosen Edge1 as its strategic partner to revolutionize and optimize its Out-Of-Home (OOH) advertising business. Edge1, a prominent provider of Outdoor Advertising Media Management Software, will empower MobilAd Media Brussels with advanced technology and automation capabilities, streamlining operations and driving remarkable growth in the highly competitive OOH market.
MobilAd Media Brussels: Driving Innovation in OOH Advertising
MobilAd Media is a smart and innovative adver ..read more
Edge1 Blog
1y ago
Delhi, India – Edge1 OOH Software, a cutting-edge technology provider specializing in outdoor advertising media management solutions, is delighted to announce Valuewise Services, a leading outdoor advertising media owner in Delhi with a strong presence in DMRC media locations. This collaboration signifies a significant milestone for Valuewise Services as it aims to streamline and revolutionize its outdoor advertising operations.
Valuewise Services has established itself as a prominent player in the outdoor advertising industry in Delhi, offering a diverse range of advertising solutions to loca ..read more
Edge1 Blog
1y ago
Edge1 the No. 1 choice of OOH Media companies has been chosen by the pioneers of the outdoor advertising industry in northern India, especially Punjab, ” Creative OOH ” to power its ad-space network with automation and artificial intelligence.
Edge1 Outdoor Media Management Software is the operational backbone of many big names in India as well as global Out of home organizations since 12 years, has been selected by Creative OOH, Punjab’s premier out-of-home advertising network provider with prestigious sole advertising rights of Holy City Amritsa ..read more
Edge1 Blog
1y ago
If you are reading this article you are either in the ten percent looking for a future solution or the 90% that have a sales problem and need to fix it ASAP. In sales time is money so let us cut to the chase.
Do you have one or more of the following challenges in your outdoor advertising business today?
Need to increase site occupancy
Campaign extensions going down
Fighting over Prospect Ownership
Still Using Excel Spreadsheets
Need help with sales prioritization
Neglected Sales inquiries
Searching for monitoring images
Wasting hours in making media plans
Servicing and Sales not on the ..read more