Yes, Branding and Social Media Can Have an Impact On Your District with Kate Brown
Mastering Social Media for Schools
by Andrea Gribble
1w ago
Early Insights: Learn how Kate Brown first discovered the power of social media during her retail job in college and now utilizes it to enhance her district’s visibility in Wisconsin, reaching thousands daily for free. Boosting Recruitment: Explore how LinkedIn has successfully increased job applicant numbers for the Waterford district. Branding Basics: Kate shares simple steps for schools beginning to think about branding and its significance. Storytelling Success: Discover two of Kate’s favorite stories from the 2023-2024 school year, complete with examples of successful posts. SPECIAL GU ..read more
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Your Back-to-School Communication Checklist with Brian Bridges
Mastering Social Media for Schools
by Andrea Gribble
3w ago
In this episode, you'll discover: Best Practices for School Communication - Start the school year strong with expert strategies from Brian, who brings 10 years of experience in school PR. How to Engage Your Audience with Real Stories - Learn about Brian's innovative system for gathering over 2,000 stories from staff, enhancing engagement and content richness. The Power of QR Codes in Communication - Discover how QR codes can revolutionize your print materials, making updates seamless and accessible. Essential Pre-School Year Staff Discussions - Brian outlines crucial communication topics to c ..read more
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How to Successfully Roll Out Any New Districtwide Platform with Jennifer Valley and Laura Hrad
Mastering Social Media for Schools
by Andrea Gribble
1M ago
In this episode, you'll discover: Understanding the Need: Insights into Richfield Public Schools’ approach to identifying a communication platform that meets the needs of families, staff, and students. Best Practices for Rollout: Jennifer and Laura share crucial steps and best practices for successfully launching a new districtwide platform. Overcoming Challenges: Learn from the good, the bad, and the challenging aspects of their March 2023 rollout. Assessing Success: Discover why Jennifer and Laura believe their rollout was successful and the key factors that contributed to this achievement ..read more
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5 Pro Tips to Boost Your School's Social Media Game Next Year with Andrea Gribble
Mastering Social Media for Schools
by Andrea Gribble
1M ago
Summer is here, and I know you are already thinking about next school year! Let’s set you up for success with five pro tips to help boost your social media game next year. Today, I’ll break down five tasks or projects and provide supporting resources to help you complete them. Have questions? I’m always available. I’m also excited to invite you to a free professional development series starting this month! Listen to the end to learn more. Email: andrea@socialschool4edu.com  Follow Andrea on Twitter/X: @andreagribble  Website: www.socialschool4edu.com  Facebook: https://www ..read more
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How to Create a Communication Camp for School Leaders with Sara Meredith
Mastering Social Media for Schools
by Andrea Gribble
1M ago
In this episode, you’ll discover: Why Communication Matters: Explore how most school issues stem from communication gaps and how Comm Camp addresses these challenges head-on. Comprehensive Training Topics: Get a rundown of what’s covered at Comm Camp, from crisis management and recruitment strategies to social media prowess and campaign tactics. Sara’s Insights: Hear firsthand from Sara about the most impactful outcomes of Comm Camp for her district. The revelation might surprise you! Social Media Tips: Don’t miss the end of the episode when Sara reveals a crucial social media strategy that c ..read more
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Entering the Algorithm: Using Instagram Features to Force Growth with Eric Perez
Mastering Social Media for Schools
by Andrea Gribble
1M ago
I’m so excited for you to learn from our guest today! Eric has helped Colton Joint Unified School District grow their followers by more than 400% in the last 10 months. He’s sharing his best tips today. Eric gives three tips for improving your video content on Instagram. They include who should be featured in the content, how to start your content and the ideal length. What you share is as important as how you share it. Eric shares his Instagram screen to show how to apply settings and options to increase your reach! SPECIAL GUEST Eric Perez Communications Specialist Colton Joint Unified Sc ..read more
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Small School Success in Writing Our Story with John Hannah
Mastering Social Media for Schools
by Andrea Gribble
2M ago
Many schools are aspiring to grow enrollment these days. Learn why Superintendent John Hannah believes Morton School District is adding students. In a small district, finding the person and time to manage social media successfully is a struggle. After an internet search, John discovered #SocialSchool4EDU, and he’ll share its impact in his community, including passing their first bond since 1998. Training your staff on the types of moments to capture is critical. Morton reminds their team to capture active, daily moments - not just the staged, posed photos. As a leader, John’s best social medi ..read more
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How Branding Brings Value When School Choice Grows with Madison Carr
Mastering Social Media for Schools
by Andrea Gribble
2M ago
Understanding Branding: Learn the dual aspects of branding—strategy and design—and why both are crucial for your school’s identity. Common Branding Mistakes in K12: Madison Carr, an expert in school branding, discusses the typical pitfalls schools face in their branding efforts and how to avoid them. Beyond Visuals: Discover why effective branding is more than just aesthetics like logos and colors and why settling for low-quality visuals can negatively impact your school's perception. The Power of Words: Words shape your brand. Madison provides insights on selecting powerful messaging that al ..read more
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Using AI to Improve School Customer Service with Teddy Daiber
Mastering Social Media for Schools
by Andrea Gribble
2M ago
AI is impacting everything these days, and today, you’ll learn how it can help improve customer service for your school! AI chatbots work in two ways. First, they help provide self-service support for your families (or customers). But almost more importantly, they provide a ton of data that can help improve your website and other communication efforts! Need examples? Teddy shares several examples of how schools use his tool, AlwaysOn, to improve the customer experience and make time for things requiring in-person interaction. Learn about some of the best AI tools that Teddy sees schools using ..read more
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How to Build Your Brand & Empower Your Digital Storytellers with Ashley Gomez
Mastering Social Media for Schools
by Andrea Gribble
2M ago
All schools need to consider marketing, but what is the best way to train your ever-changing and growing team? Ashley was up for the task, and today, you’ll learn about her Digital Leaders Cohort. Harmony Public Schools is a public charter that opened back in 2000. They have over 60 locations in Texas. Find out why and how they are expanding when many districts are shrinking. Setting up professional development for a large group can be intimidating. Ashley doesn’t have all the answers, but she will dive deep into her pilot run of a structured, accredited cohort focused on empowering her schoo ..read more
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