Build Successfully on TikTok & Knowing Your Worth
Women Of YouTube
by Desiree Martinez
1d ago
Taz and Alessia have been creating content on TikTok for over four and a half years and have built a successful brand. They started by posting for fun and eventually started getting brand collaborations. They have diversified their income streams by creating a community app, exploring ad revenue on YouTube and Snapchat, and offering speaking and coaching services. They are also looking to develop revenue from YouTube and Facebook ads. They emphasize the importance of staying consistent, being true to yourself, and enjoying what you do. In this conversation, Taz and Alessia discuss their experi ..read more
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The Future of the Creator Economy: Recap From the Information Creator Economy Summit
Women Of YouTube
by Desiree Martinez
1w ago
Get ready to dive into my firsthand experience at the Information Creator Summit, where I dish on the invaluable insights and impact it has on us content creators. I'm here to spill the tea on the power of networking and forging meaningful relationships in the creator economy – because let's face it, connections are everything. Tune in as I shine a spotlight on the standout sessions I attended, from the electrifying TikTok Shop session to the deep dive into community and authenticity. Oh, and let's not forget the crucial role of AI as a tool, balanced with the undeniable need for that human to ..read more
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Expanding Beyond Borders: Building a Global Brand
Women Of YouTube
by Desiree Martinez
3w ago
Get ready to broaden your horizons as I dive into the pivotal topic of expanding beyond borders as a creator and crafting a truly global brand. Join me on a journey through the endless opportunities and boundless benefits of reaching audiences far and wide, and the game-changing potential of generating income from diverse countries. I'll be introducing you to adobaro, a groundbreaking platform designed to help creators repurpose their content for Chinese social networks, and uncover the sponsorship and income opportunities it opens up. But it's not just about platforms; it's about mindset. I'l ..read more
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Unveiling Heather's Journey from Mommy Blogger to Influencer Extraordinaire
Women Of YouTube
by Desiree Martinez
3w ago
Get ready for an eye-opening episode as I sit down with Heather, a remarkable YouTuber and influencer, to uncover her journey of motherhood intertwined with content creation. Heather spills the tea on how she stumbled upon the Amazon Influencer program, transforming her passion into a lucrative income stream through videos and reviews. From ditching janky phone recordings to crafting high-quality influencer content, Heather dishes on the evolution of her brand and how she started charging brands for her expertise. But that's just the tip of the iceberg; we dive into the booming world of mommy ..read more
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Empowering Women in Cinematography with Lila, YouTube's Luminary
Women Of YouTube
by Desiree Martinez
1M ago
Get ready for an unfiltered conversation packed with insights and inspiration as I sit down with Lila, a powerhouse female YouTube creator making waves in cinematography and equipment. We're diving into the deep end, tackling everything from challenging the patriarchy to Lila's personal journey into the world of filmmaking. Join us as we shine a spotlight on the importance of online friendships, the secrets to finding success as a content creator, and the transformative journey of discovering your authentic voice. We're not holding back – from dissecting the appeal of the creator economy to th ..read more
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Empowering Women's Voices: A Candid Conversation with Alison, The Storyteller
Women Of YouTube
by Desiree Martinez
1M ago
Get ready for some real talk in this heart-to-heart episode where I sit down with Alison, a phenomenal content creator amplifying inspirational stories of women. We delve into the intricacies of womanhood, tackling societal expectations, the uphill battles, and the journey of carving an identity beyond motherhood. We navigate the complex terrain of relationships and roles, unraveling the authentic stories that often go untold. Alison spills the tea on her personal evolution in content creation, finding purpose in sharing women's narratives, and the challenges that come with transitioning conte ..read more
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Unleashing Creativity: Shattering the One-Size-Fits-All Myth in Content Creation!
Women Of YouTube
by Desiree Martinez
1M ago
Buckle up, content creators, because in this candid episode, I'm breaking down the myth that there's a one-size-fits-all approach to content creation. Join me as I stress the crucial importance of truly knowing your audience and shaping your content strategy to match their tastes. I'm throwing shade at the notion of blindly following blanket statements and trends – it's time to do your own research and carve your unique path. Let's talk about the necessity of testing, trying, and even failing to uncover the perfect solution for your business. This episode is a rallying cry for individualized a ..read more
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Brand Partnerships: The Right Way To Build Relationships With Tracy Atieh
Women Of YouTube
by Desiree Martinez
2M ago
Get ready to dive deep into the world of creator-brand relationships because in this eye-opening episode, I'm sitting down with Tracy from UGC Shop, the dynamic studio and community boasting over 12,000 creators. UGC Shop isn't just about connecting creators with brands; it's a game-changer in the user-generated content (UGC) realm. Join me as Tracy spills the beans on how creators can seamlessly join UGC Shop, find meaningful collaborations with brands, and craft jaw-dropping content. We're talking about the nitty-gritty – from adapting payment structures to the industry's shift towards brand ..read more
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When You're Doing Youtube Wrong with Desiree Martinez
Women Of YouTube
by Desiree Martinez
2M ago
Hold onto your headphones because, in this heart-to-heart episode, I'm peeling back the curtain on my personal journey and the raw challenges I've faced with my YouTube channel. Join me as I navigate the ever-shifting landscape of YouTube and spill the tea on its profound impact on us content creators. I'm laying it all out, sharing my quest for advice and guidance from the pros, and baring my soul on the importance of re-aligning with the core purpose of my channel. Tune in as I shine a spotlight on YouTube's pivotal role as a lead funnel for my business and the imperative need to breathe new ..read more
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The Business of Being a Creator with Desiree Martinez
Women Of YouTube
by Desiree Martinez
2M ago
Get ready to unleash the creator genius within because in this electrifying episode, Desiree Martinez spills the tea on the business of being a creator, serving up wisdom on the critical importance of having a rock-solid structure in place. Brace yourself as she breaks down the essential components every creator business needs: the creative mojo, streamlined operations, savvy money management, and killer sales strategy. But that's not all – Desiree dives into the long game, stressing the significance of planning for longevity in the ever-evolving creator space and dropping golden nuggets on cr ..read more
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