Beware of Being Taken Advantage of by Brands
Women Of YouTube
by Desiree Martinez
8h ago
Get ready for some beauty biz insights as I sit down with the fabulous Gabi Soares, a successful beauty YouTuber who's turned her passion into a full-time gig. Gabi started her channel to answer her clients' beauty questions, and with a lot of hustle and heart, she gained a loyal following. After three years of grinding, she finally ditched her job as a stylist to go all-in on YouTube. In this episode, Gabi spills the tea on the importance of having a strong purpose and genuine connection with your audience, along with creating content that appeals to a broad audience. She shares the magic of ..read more
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Niche Down to LinkedIn: Standing Out as an Expert Building an Audience on LinkedIn
Women Of YouTube
by Desiree Martinez
6d ago
Get ready to dive into the world of LinkedIn marketing with the fabulous Louise Brogan! Louise is a LinkedIn marketing guru who transformed her career from running a craft shop to becoming a social media marketing powerhouse. In 2018, she zeroed in on LinkedIn for its massive business growth potential and the sweet lack of competition. Now, she helps clients create killer video content for LinkedIn, proving it’s an ace lead generation tool. Louise also runs a YouTube channel, 'LinkedIn with Louise,' where she dishes out free resources and reels in potential clients. In this episode, she spills ..read more
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Mindful Creation: Avoiding the Content Creation Trap
Women Of YouTube
by Desiree Martinez
1M ago
Get ready for some straight talk in this episode as I dive into the crucial topic of setting boundaries and not turning every moment of your life into content. I share my own experiences and the hard-earned lessons I've learned along the way. We'll chat about the importance of focusing on one or two platforms instead of spreading yourself too thin trying to be everywhere at once. I can't stress enough how vital it is to have a healthy respect for your own boundaries and to carve out specific times for your side hustle. I'll dish out tips on avoiding the mindless social media scroll and suggest ..read more
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The Value of Long-Term Partnerships and Operating Within Your Zone of Genius
Women Of YouTube
by Desiree Martinez
1M ago
Get ready for an epic chat as I sit down with the fabulous Latasha James, a YouTube powerhouse who’s all about helping freelancers and content creators make bank. We dive into keeping the passion alive in content creation and the wild ride to hitting that full-time YouTube income. We also tackle the highs and lows of sponsorships, the magic of long-term partnerships, and why brands need to respect our expertise. Latasha shares her early blunders, the game-changing power of case studies, and how content creators can offer killer done-for-you services. I also spill the tea on my own journey, hig ..read more
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Losing Sponsorships
Women Of YouTube
by Desiree Martinez
1M ago
Get ready for some real talk in this episode as I open up about my recent rollercoaster ride with sponsorships and the hurdles I've faced along the way. I dive into my partnership with adobaro and the tough decision to end that relationship due to personal circumstances. Plus, I share the bittersweet story of my long-standing sponsorship with StreamYard, which is wrapping up because of their recent acquisition. We’ll chat about the vital importance of setting boundaries, knowing your worth, and charging accordingly. And of course, we'll tackle how to stay nimble and adapt to the ever-changing ..read more
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Thinking Outside the Box: Exploring Unique Monetization Strategies The Importance of a Financial Safety Net
Women Of YouTube
by Desiree Martinez
1M ago
Get ready for a jam-packed episode as I sit down with Jessica Dante, the fabulous host of Love and London, a YouTube channel that’s a must-watch for anyone visiting London. We dive into Jessica's unique journey as a YouTuber and uncover the clever ways she monetizes her channel. From building a powerful email list to creating digital products, we explore the art of thinking outside the box when it comes to making money. Jessica opens up about launching tours and experiences and the tough times she faced during the COVID-19 pandemic. Jessica shares her adventures as a travel content creator, in ..read more
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The Future of Marketing: Connecting with Your Audience and Building Relationships
Women Of YouTube
by Desiree Martinez
2M ago
Get ready for a deep dive into the world of marketing with Fab, the brilliant founder of Alt Marketing School, on this episode of the Women of YouTube podcast. We cover everything from staying relevant in a fast-paced industry to keeping up with the ever-changing marketing landscape and truly connecting with your audience. Fab takes us through her incredible journey in the marketing world and how she brought Alt Marketing School to life. We chat about the crucial importance of finding your audience and creating content that genuinely resonates with them. Looking ahead, we explore the future of ..read more
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Authenticity: The Key to Creating Engaging Content
Women Of YouTube
by Desiree Martinez
2M ago
Get ready to be inspired in this powerhouse episode as I chat with the incredible Get ready to be inspired in this powerhouse episode as I chat with the incredible Susanna Reay, a fearless business coach and content creator. Susanna takes us on her personal journey of conquering her fear of being on camera and building a thriving online business. She shares how diving into video content transformed her business and skyrocketed her confidence. We dig into the importance of finding your tribe – those business buddies who offer unwavering support and keep you accountable. Susanna dishes out golde ..read more
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Unveiling the Secrets of Trends with Coco Moco
Women Of YouTube
by Desiree Martinez
2M ago
Get ready for an epic deep dive into the world of trend prediction and content creation, because in this electrifying episode, I sit down with the phenomenal Coco Mocoe, a trend predictor and marketing powerhouse. Join us as Coco unveils her fascinating journey into the creator economy and spills the tea on her secret sauce for predicting trends. We're talking about what makes content go viral and dishing out invaluable advice for content creators itching to make their mark. Coco doesn't hold back as she spills the beans on her income streams from consulting gigs and speaking engagements. But ..read more
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Insta Mastery: Unveiling Instagram Secrets with Kar Brulhart
Women Of YouTube
by Desiree Martinez
3M ago
Get ready to soak up some Instagram wisdom in this electrifying episode of the Women of YouTube podcast, where I sit down with the brilliant Kar Brulhart, a social media strategist and Instagram aficionado. Join us as Kar spills the beans on her top strategies for leveraging Instagram to skyrocket your following and supercharge your business. We're talking about the nitty-gritty – from creating fresh and captivating content to experimenting with diverse formats and fostering genuine connections with your audience. But that's not all – Kar dives into the exciting future of social media for the ..read more
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