Do you remember last Spring, when the media was all abuzz about AI Ashley, the first-ever artificial intelligence radio DJ? If so, you might remember the name Alpha Media. They're the ones who help bring her to life. (AI Ashley is Ashley “Z” Elzinga) Phil Becker is the Executive Vice President of Content at Alpha Media, and our guest today. He has a hand in the programming and content efforts of over 200 radio stations across America, and quite honestly, he's been on my list of potential podcast guests for years. Even before AI Ashley, his speaking points at conferences always fascinated me, a ..read more

Terry Dimonte and Ted Bird are Montreal radio legends who started a podcast two years ago after Terry was unceremoniously retired from his morning radio job at CHOM-FM. Ted continues his morning show at Evanov's Lite 106.7 which serves the West Island. The podcast started as a one season affair that is now in its 6th season featuring amazing guests like Brice Hills and Mitch Garber. These names may mean nothing to you but I know you have heard of Just for Laughs and the Seattle Kraken - so these episodes are for you. The show brings everything amazing that comes with their humour and awesome i ..read more

It's been 3 and a half years since we have had Steve on the show. The last time I spoke to him, we were trying to figure out how morning shows were going to do what they do everyday... but from home. We pick up where we left off with my first question, "Are we back to Normal?" (As if there was any normal to go to back to) In this episode, Steve and I discuss how his coaching business evolved through the pandemic with less travel but more meetings, morning show dynamics, and I learn thar benchmarks on a show are as important as ever. We also spent a fair bit of time on mentorship and why Steve ..read more

"It’s all about looking for something that hasn’t been done before, and that will get people talking." - Paige Nienaber Paige is the VP for CPR Promotions, a marketing consultation firm. He consults over 350 stations across the U.S. and Canada. While radio is working through challenges like 40% less cume than a decade ago, and more audio options than ever before, Paige tells us that promotions are alive and well. He looks back at the successful promtions from radio's past that still work today. He believes we can see that again and that all we need is to get creative and bring the fun back int ..read more

It's Halloween and way back in the 90's the station I used to work for had this thing called the Howler. It was an out of control good time featuring 5000 people and a band and some beer. Actually a lot of beer. This week I got back together with my old afternoon friend Jake Daniels and we just riffed on all the good times we used to have on air. Our show was always a contrast to the noise going on around us. We didn't need too much else in a show other than admitting we were coming in with nothing and would finish the show with a joke. It's a good ay to do radio if you are interested in life ..read more

Erin Trafford is a co-founder of Story Studio Network, a full service content branding and podcast experience for brands she co-founded with her dad Dave Trafford, who is a radio mainstay in the Greater Toronto Area, and a regular contributor on Newstalk 1010. Erin has the unique experience of growing up with a parent in broadcasting, which means you have been immersed in radio (from the inside) all your life. Erin's radio career started with an internship at CJAD in Montreal, helping to launch what is now the Moose in North Bay, working as a reporter for Global TV in Halifax, before finally c ..read more

Jennifer-Lee Gunson is the owner of J-Pod Creations which is a Vancouver based company specializing in branded podcasting. Before Jennifer got started in radio, she was an actor. She later enrolled at BCIT, found her way to Astral owned The Bear, which has now been shifted to the Bounce cluster of Bell properties. She returned to Vancouver after a stint in Prince George and took to the air (literally) doing traffic for CKNW and later Canadian Traffic Network which is where you can hear her today. She is also the host of a few podcasts at her company, including the ever-popular HAVAN podcast "M ..read more

This week... it's a FEED DROP. Every once a while I promote a podcast that I think is worthy of some attention. This week it is the Cash Kid Podcast. I am currently working with the Cash Kid to grow his audience. The show has just completed it's first season with the an episode recounting why the show got started and what is in store for season 2. What you can do: If you would like to connect with the show - give it a follow on your favourite podcast app. Would you like to interview the Cash Kid? Reach out to Cash Kid here and ask for his availability. Remember the Cash Kid has school and home ..read more

Aiden Wolf joins me to shares tips for making it big on YouTube. Over the last few years, podcasters have been trickling onto YouTube as it has proven effective for discovery. However, this does not make podcasters, effective YouTubers. In this episode you will hear Aiden talk about his journey in radio, from morning show host to voiceover artist. But it was his microphone reviews, and unboxings that garnered him a true YouTube audience. YouTube's algorithm is based on the viewer's profile, which is created by analyzing their viewing history and interests. Content creators should focus on crea ..read more

The title to this episode was going to be "Cut the Bullshit" which was the name of the Facebook group Jeremy founded a number of years back. Jeremy is a podcast marketer and sherpa who helps brands launch and grow their shows. He acknowledges brightly that every show is different and will have a unique path. The best thing you can do for yourself is register for his newsletter, Creative Wayfinding. Often when I read it, I find it is more about perspective than tips and tricks. In this episode you will hear Jeremy's insights on developing a focused approach to podcast marketing and what he lear ..read more