I'm thrilled to announce I'm opening up spots for new client consulting. Let me share with you how I have completely reshaped my SEO strategy after spending the last two years learning as much as I can about the AI systems that determine today's search rankings. When the helpful content system launched in 2022, I […] The post I’m taking on new clients! Here is my strategy for SEO in 2024. appeared first on Marie Haynes ..read more

This is part 3 of my series working to understand more about the attributes in the recently discovered Google API files. Part 1: What is this “leaked” Google documentation? Part 2: What are attributes? Navboost is one of Google’s core ranking algorithms. It uses user click data to help refine a bunch of search results […] The post Navboost appeared first on Marie Haynes ..read more

Google’s Danny Sullivan and John Mueller both made comments on social media that give me hope that sites impacted by the September Helpful Content update may still have a chance of seeing some form of recovery with Google’s next core update. Travel blogger Katie Caf Travel has been working hard on improving her site, and […] The post There’s still hope for September HCU impacted sites appeared first on Marie Haynes ..read more

This is part 2 of a series of posts I am writing to discover more about what we can learn from the information in the recently discovered Google documentation on API references. Yesterday we started to learn more about the files that were found that possibly discuss important factors in Google’s ranking systems. We learned […] The post What are attributes? Digging into the Google API docs appeared first on Marie Haynes ..read more

Well this has been an interesting week. Rand Fishkin published a fascinating article about a set of documents that was shared with him. These documents contain the documentation for making API calls to Google’s Cloud Content Warehouse. There is speculation, for good reason, that this documentation can help us learn a significant amount about Google's […] The post What is this leaked Google code? Digging into the API Docs appeared first on Marie Haynes ..read more

Although Google told us the site reputation abuse policy would go into effect on Sunday, May 5, Danny Sullivan tweeted on Monday evening that the manual actions were currently being handed out and that the algorithmic component was not yet live. At the time I write this, we have seen the first manual actions. I […] The post What is going on with the Site Reputation abuse policy? appeared first on Marie Haynes ..read more

I’ll be spending the next few weeks looking at content that has been impacted by the March 2024 core update to try and understand more about this change in Google’s ranking systems that they call an evolution in how they assess the helpfulness of content. As part of my course and workbooks I am filming […] The post Help Marie study the March 2024 Core Update appeared first on Marie Haynes ..read more

The March 2024 Update has finally finished rolling out. It will take some time before we fully understand the changes that we have seen in rankings. What’s most important to know: Google called the March Core and spam updates “an evolution in how [they] identify the helpfulness of content.” (See below for my thoughts on […] The post The March 2024 Core Update. What to know and how to adapt. appeared first on Marie Haynes ..read more

Dear Google. If you are reading this, I’d ask that you do more to help the business owners who have been impacted by the March Core Update and September helpful content updates to understand what is happening or what direction to take. I know so many good, hardworking people who are struggling immensely right now […] The post Dear Google. Please do more to help the website owners impacted by HCU and March Core. appeared first on Marie Haynes ..read more

Marie Haynes. March 27, 2024. The helpful content system has changed. As of March 2024, it is no longer its own separate system, but now, helpfulness is determined primarily on the page level by Google's core systems. I spent some time reviewing Google's previous wording to help us understand this significance of what has changed. […] The post The helpful content system has changed appeared first on Marie Haynes ..read more