Local SEO can transform your business, making it the go-to spot in your community for what you do best. In this episode, we dive deep into the basics of Local SEO and examine crucial strategies to help you drive more customers to your doorstep and boost your online visibility. Whether you’re managing a café, running a dental practice, or owning a quaint bookstore, these insights are tailored to help you thrive in your local market. Key Points We’ll Cover: Google Business Profile (GBP) Optimization: Unlock the potential of your business listing on Google. Learn the ins and outs of claiming, ve ..read more

In this episode, we unpack the essentials of link building for those just starting their SEO journey. Join us as we reveal three proven methods to build high-quality backlinks from scratch, even when you’re starting from ground zero in authority. -=-=-=-=- Resources Mentioned: Link Building Secrets (eBook): Access the eBook and bonuses: https://ebooks.99signals.com/link-building-secrets/order FindThatLead - https://findthatlead.com/en/ Semrush Pro (2-week Trial) - https://www.99signals.com/semrush/ Ahrefs Website Authority Checker - https://ahrefs.com/website-authority-checker Google Search Op ..read more

Google's SGE (Search Generative Experience) is on the brink of revolutionizing the search industry. In this episode, we reveal the potential impact of Google SGE on website traffic and offer a few insider tips on optimizing content for this latest search feature and staying ahead in the SEO game. -=-=-=-=- Tools & resources discussed in this episode: Google SGE - https://labs.google/sge/ (as explained by Google) Semrush - Try Semrush Pro free for 14 days: https://www.99signals.com/semrush/ -=-=-=-=- BONUS RESOURCES + FREE DOWNLOADS If you're a fan of the podcast, here are some FREE onlin ..read more

Keeping tabs on your website’s traffic is your golden ticket to making smart, data-backed choices about how well your marketing efforts and campaigns are doing. In this episode, I reveal the 5 best traffic analysis tools to optimize your site's performance. -=-=-=-=- Tools & resources discussed in this episode: [Blog Post] ⁠7 Best Traffic Analysis Tools to Boost Your Website’s Performance - https://www.99signals.com/best-traffic-analysis-tools/ Semrush .Trends - Sign up for a 14-day free trial of Semrush .Trends + Semrush Pro - https://www.99signals.com/semrush-trends/ SE Ranking - Sign u ..read more

It's that time of the year again: AppSumo's Black Friday 2023 is finally here! Mark your calendars for November 19 to November 28, because this year’s lineup of deals is nothing short of spectacular. While AppSumo's Black Friday main event launches on November 19, there are a few early access deals up for grabs right now! You can find AppSumo's entire Black Friday early access lineup here: https://www.99signals.com/appsumo-black-friday-deals/ In this episode, I reveal my top 3 picks among AppSumo's Black Friday Early Access Deals. Shop AppSumo's Black Friday Early Access deals here: https://ww ..read more

Signing up for business newsletters is a super effective way to keep up with the latest business buzz. The issue, however, is the sheer number of business newsletters out there. You wouldn't want to end up with your inbox crammed full of too many of them. In this episode, I reveal the top 10 business newsletters that are worth your attention, ensuring you get the most valuable insights without cluttering your email. -=-=-=-=- 10 Best Business Newsletters #1 Morning Brew - https://www.morningbrew.com/daily #2 The Hustle - https://thehustle.co/ #3 GrowthHackers - https://growthhackers.com/newsl ..read more

AI has been revolutionizing various industries, and marketing is no exception. From maintaining brand consistency to creating compelling narratives, AI has the potential to reshape how brands connect with their audience. On this episode, we are joined by special guest Jyotirmoy Dutta (JD), co-founder of Yarnit, who sheds light on how AI can help manifest stories in different formats, including visual storytelling, and explores the limitless possibilities that AI offers to marketers. But, as with any technological advancement, there are concerns and challenges. JD addresses the importance of ma ..read more

In this episode, we dive deep into the technical side of SEO. We discuss crucial aspects such as optimizing site speed, managing crawl budget, and ensuring proper indexing for improved search engine visibility. If you're aiming to enhance your website's technical SEO performance, this episode is a must-listen. -=-=-=-=- Tools & resources discussed in this episode: [Blog Post] 10 Technical SEO Tips to Instantly Boost Your Traffic - https://www.99signals.com/technical-seo-tips/ Semrush - Sign up for a 14-day free trial of Semrush Pro - https://www.99signals.com/go/semrush-pro-offer/ Yoast S ..read more

On this special episode of Marketing Mantra, guest host Raksha Shenoy, founder of Nummy Makhana, shares valuable insights on "Resistance and Resilience" for entrepreneurs. Raksha emphasizes the significance of focusing on both product development and organizational growth, drawing from personal experiences and real-world examples of successful and unsuccessful companies to illustrate important lessons. -=-=-=-=- BONUS RESOURCES + FREE DOWNLOADS If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills: ⁠⁠⁠T ..read more

In a time marked by incredible tech advancements and the digital revolution, there's one industry that stands out for its game-changing impact: FinTech. From digital payments and lending platforms to robo-advisors and blockchain technology, FinTech has disrupted traditional financial systems, offering greater convenience, accessibility, and efficiency to consumers and businesses alike. In this episode, I'm joined by Ashish Khandelwal, the visionary behind ANQ Finance and a true trailblazer in India's FinTech landscape. Ashish is a seasoned entrepreneur who combines his expertise in finance and ..read more