New guide for your Amazon Prime Day advertising strategy
Amazon Advertising Blog
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2y ago
This interactive guide will inform your Prime Day advertising strategy before, during, and after the event, in order to make the most out of your opportunity ..read more
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Keys to brand development: enhancing the customer experience
Amazon Advertising Blog
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2y ago
In part two of our series, we’ll review the final two principles behind effective brand development: curation and convenience ..read more
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Innovating with advertising to help fight hunger
Amazon Advertising Blog
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2y ago
How Kellogg and Amazon Advertising worked together to expand a World Food Day campaign and drive donations for food banks ..read more
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Advertising insights: Thursday Night Football on Prime Video
Amazon Advertising Blog
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2y ago
Discover five key insights about our Thursday Night Football on Amazon Prime Video audience and what it means for you as an advertiser ..read more
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Keys to brand development: earning customer trust
Amazon Advertising Blog
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2y ago
In part one of this two-part series, we’ll review the values shaping Canadian consumer behavior and introduce the principles behind effective brand development ..read more
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Amazon’s inaugural NewFronts invites advertisers to reimagine how they reach audiences
Amazon Advertising Blog
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2y ago
Through our NewFronts presentation, “Reach Reimagined,” we showed how Amazon Advertising enables you to reach and engage audiences with OTT video campaigns ..read more
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Accelerating your online retail strategy
Amazon Advertising Blog
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2y ago
The E-commerce Acceleration Program is designed to help up-level online retail proficiency, scale best practices, and encourage a full-funnel approach ..read more
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How Merrick Pet Care reached customers at every stage of the shopping journey
Amazon Advertising Blog
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2y ago
Find out how a growing natural and organic pet food company accelerated growth by using Amazon Advertising’s full-funnel solutions ..read more
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What is experiential marketing? Examples and tips
Amazon Advertising Blog
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2y ago
In this overview, we discuss what experiential marketing is, share experiential brand marketing examples, and offer solutions from Amazon Advertising ..read more
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Beauty marketing: 4 ways to help grow your beauty brand
Amazon Advertising Blog
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2y ago
We studied over 500 beauty brands' media performance to understand what makes their marketing campaigns successful. Discover their secrets to success ..read more
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