Scaling SaaS Operations
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I'm Kristine Esparza, passionate about transforming companies by scaling operations. We will reveal best practice tools, tips and processes so you can apply them to your startup SaaS. Discover ways to automate, develop efficiencies and align your internal teams to create a positive and consistent experience for your customers. It's a mix of interviews with SaaS founders and other industry..
Scaling SaaS Operations
2y ago
LinkedCamp is a high-tech marketing automation tool for LinkedIn that helps businesses expand their social networks, connect with prospects and move them along the sales funnel completely on auto-pilot.
Highlights from my conversation with Arslan include:
1. How LinkedCamp is making prospecting and engagement easier for businesses on LinkedIn through a quick onboarding process.
2. Using customer feedback to improve LinkedCamp features including integration with various tools.
3. LinkedCamp plans to expand marketing automation and help customers minimize manual work.
You can co ..read more
Scaling SaaS Operations
2y ago
Need help optimizing and automating your customer onboarding experience and process? You'll want to listen to this week's episode with Sai Arora from Simplemnt.
Highlights from our conversation include:
1. Current onboarding challenges such as keeping customer accountable, capacity planning for your resources and streamlining the onboarding process.
2. Key lessons learned from customer interviews and research during the early stages of Simplemnt.
3. Current trends in customer experience and how Simplemnt is a strategic value add partner for B2B companies.
For more information, follo ..read more
Scaling SaaS Operations
2y ago
Gocious is a Southern California based startup that helps discrete manufacturers bring products to market by providing product teams and decision-makers the capabilities and environments necessary to define, decide and communicate changes to their product portfolio faster.
Throughout his career, Mazier has become renowned as an expert in improving organizations and teams' long-term performance strategies using better, accessible, and timely information and analytics.
1. Mazier shares his background developing information systems. He started in manufacturin ..read more
Scaling SaaS Operations
2y ago
Hiring the right people are key to a successful company. In this episode, I talk to Neha Naik, CEO and Founder of RecruitGyan, about the importance of recruiting, especially for startups.
We specifically cover:
1. Neha's process of working with early startups - including streamlining the recruitment process, identifying hiring priorities and creating the positive experience startups can provide to onboarding new employees.
2. How to overcome recruitment challenges and and why your company brand is important when approaching candidates.
3. Why patie ..read more
Scaling SaaS Operations
2y ago
Ryan Estes is the co-founder at Kitcaster, a podcast booking agency that currently serves over 150 clients. He has an expertise in leveraging podcasts for meaning and profitability,
and currently validates and scales Kitcaster products.
Prior to Kitcaster, Ryan owned a media and marketing agency for ten years. During that time, he hosted the Talklaunch podcast which consistently ranked in the iTunes top 100.
In this episode:
1. Ryan shares how Kitcaster helps book SaaS startup founders on podcasts and the benefits of doing so. He discusses creating evergreen marketing assets through po ..read more
Scaling SaaS Operations
2y ago
Vedran Cindric, Founder at Treblle. Vedran has been a developer for the past 15 years and started with back-end development in PHP/MYSQL and progressed to learning HTML/CSS/JS as well as DevOps. He loves writing great, efficient and optimized code. Before starting Treblle, he ran a development company for the
past 10 years with clients all around the world.
With his development company, he completed over 100 projects and launched multiple products and startups for others.
In this episode:
1. Vedran shares his int ..read more
Scaling SaaS Operations
2y ago
Bootstrapping your startup? You don't want to miss this episode with Jeremy Lessaris. Jeremy is an entrepreneur and founder, CEO in Design, SaaS, BevTech and Fintech. He has built & sold 6 Companies in Tech, SaaS, Payments & Healthcare (as of 2019).
Jeremy is the founder and CEO of Designed.co which is a subscription-based graphics design operations team.
In this episode we talk about:
1. How Designed.co's model provides high-quality design work without the high agency design costs.
2. Building a scalable business model that focuses on profitable growth at ..read more
Scaling SaaS Operations
2y ago
Dave Hurt is co-founder and head of product at Verb Data. He began his career working in customer success at SaaS startups and stepped into product management as a way to help his customers get the features they needed for success. He caught the entrepreneurial bug and started a software development and design agency which eventually sold to a customer - where his team worked for a few years.
Dave and his long-time business partner, Oleg, started Verb at the end of 2019 as a way to help SaaS companies build better dashboards for the end-users.
In this episode:
1. Dave shares his expe ..read more
Scaling SaaS Operations
2y ago
Jerry Abiog is a Co-Founder and CMO of Standard Insights, based in Ft. Myers, FL. Standard Insights is an AI as a Service growth marketing platform that enables businesses to execute data-driven omni-channel campaigns.
In this episode, we talk about:
1. Jerry's career in sales an marketing helping software companies with their initiatives.
2. AI-drive technology will be a $400B industry in the next 5 years. What is AI as Service? Jerry explains the model and the opportunities in the market.
3. Online ordering through the iOrder product. How it's hel ..read more
Scaling SaaS Operations
2y ago
Amit is President and COO of Avalara, where he oversees sales, marketing, business development, customer experience, and professional services.
Throughout his career, Amit has focused on supporting businesses grow and thrive in the global economy through the use of tools and solutions.
Prior to Avalara, Amit was general manager and head of the small and medium business segment for North America at PayPal.
He also served in senior leadership roles at Web.com and Dell, focusing on partnerships and go-to-market strategies.
In this e ..read more