Read Time: 4 minutes In any industry, video content can play many roles. For instance, research indicates that video content drives more engagement on social media than blog posts and other types of content. That means video can serve as a powerful marketing tool to spread brand awareness, promote your services, and generally forge an emotional connection with your target audience. Video can also improve the overall quality of your internal communications. With video, you can train new hires, share updates about company successes, and more. Of course, video content also has many ..read more

Read Time: 3 minutes So you have come to the decision to make an epic video creation of your insanely awesome idea, and now you have to decide which is the best online video editor. Tough choices right? How are you supposed to know what to look for in order to determine which is the best online video editor? Well good thing we are about to run through what are the ultimate features of the best online video editor!  User Friendly One of the most important features of an online video editor, regardless of what the interface includes, it needs to be user friendly. There is no point having al ..read more

Read Time: 3 minutes When you think of the word business, what comes to mind? Corporate, contracts, offices?  It can all seem very dull, colorless, and stuck within a confined box of rules and regulations. Businesses should break that mold, stand out, and engage an audience of prospective customers and clients!  How is it possible to achieve such a goal? Through motion graphics! Motion graphics are extremely beneficial for businesses promoting a product or service, or for their internal departments communications. Motion graphics add value to your content. Essentially, they provide a ..read more

Read Time: 3 minutes Do you have an awesome idea that you want to put into a slideshow presentation to show your friends, your boss or coworkers? How cool would it be if you could add awesome pictures that bring color and pizazz to your slideshow? And what about the sound? There has to be an awesome track playing in the background, right!? What would be an even more awesome addition to your video? The fact that the music and pictures are FREE!  But where can you find a slideshow creating and editing platform that provides such an expansive library of free visuals and audio?  Look no ..read more

Read Time: 4 minutes Have you ever found yourself needing to constantly explain the ins and outs of your company, whether through long conversations and lengthy emails? Do you find you sometimes have to repeat yourself multiple times? Is there a way to explain your business in a way that is clear and engaging at the same time?  Yes, and that is by way of having an explainer video for your company! Explainer videos for your business are light, fun and informative. It was surveyed that 96% of people watch explainer videos to learn more about a product or company, and 86% are convinced to pu ..read more

Read Time: 3 minutes Creating videos is applicable to every stage of life. Whether you are a student, parent, professional editor or in the workforce, videos have transformed to become the new way of interacting and engaging with the world around you. An important element in video making is choosing the right images to express your opinion or idea and leave a lasting impact. Many images come at a cost, but is there a way to find royalty free images to use in your videos? In this article, we will bring 5 helpful tips to help guide you in finding the best royalty free images for your videos.&nbs ..read more

Read Time: 5 minutes Video editing is fundamental in creating the most captivating and exciting video to engage your audience. If you’re using your video to leave a first and lasting impression, every aspect of your video needs to be perfect, from choosing the right sound and design, to making sure your video has the right flow with its framing and timing. Since video editing is so important, you are going to want to make sure the video editing software you use provides you the best of everything, and even better when you can do it all for FREE!  There are endless amounts of video editing ..read more

Read Time: 3 minutes Implementing organizational change can be difficult. So how can L&D managers make the process easier for individuals at all levels of a company? With a video strategy! Instructional videos can simplify the change management process and help employees buy into changes their organization is making by streamlining messaging, facilitating onboarding, and getting employees more engaged in the process. Here’s what you need to know. What Is Change Management? Change management is the process of strategically guiding employees through organizational change. An effective change ..read more

Read Time: 3 minutes In digital transformation consulting, results matter – but so do first impressions. Clients will evaluate a consultant’s ability to overhaul their company’s digital transformation process based on many things, not the least of which is the consultant’s proficiency with digital tools in their own practice. To gain the confidence of potential clients, use digital technologies that are sure to impress!  Lead By Example As a digital transformation expert, don’t just recommend digital tools to your clients – use them! This demonstrates your ability to innovate and gives yo ..read more

Read Time: 5 minutes From communicating workplace safety guidelines to celebrating company milestones remotely, corporate communications changed drastically in 2020, forcing HR teams to rethink their entire internal comms strategy. Now, more than a year into the pandemic and with the light at the end of the tunnel in sight, many companies are making remote work permanent, and some of those changes are becoming permanent as well. If you work in corporate communications or you’re an HR director, rethinking your internal communications strategy from the ground up may feel daunting. But today empl ..read more