How To Become a ‘Green Candidate’
Spotlight Recruitment Blog
by Nicola Mongon
3M ago
The climate crisis is becoming increasingly concerning for the future generation, and environment and sustainability practices in business are required now more than ever. There is also very little trust within corporate sustainability commitments, with some large businesses blamed for ‘Greenwashing’ and exaggerating sustainability efforts. Whether you are a junior employee or a business leader, you can do your part and become a sustainability advocate to spearhead real change within your workplace. To help you become a Green Candidate, Spotlight Recruitment have put together a few simple step ..read more
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5 Simple Ways to Improve your Graphic Design Skills
Spotlight Recruitment Blog
by Nicola Mongon
3M ago
As is the case with many practical skills, there is always room to improve! This is especially the case if you want to stay on top of your game. Whether you are already a graphic design professional or you are looking to enter the world of design, Spotlight Recruitment have composed our 5 simple ways to improve your graphic design skills. Read up on design theory Although design allows you to flex your creativity, you need to be well-versed with design theory in order to understand the reasoning behind certain design choices and techniques to create excellent designs. Much design theory covers ..read more
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How Will AI impact Market Research?
Spotlight Recruitment Blog
by Nicola Mongon
3M ago
Artificial intelligence (AI) has become increasingly present in recent times and is being adopted as a tool to streamline processes and increase efficiency, especially within the marketing field. There has certainly been some worry about AI replacing jobs within some industries, the market research industry included. However, AI as a tool is perceived to be able to greatly benefit many businesses by increasing efficiency. Market research has long been seen as an intensive task for many companies, due to the lengthy process of data collection, analysis and reporting. With the need to make these ..read more
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Top 3 Food & Drink Marketing Trends for 2024
Spotlight Recruitment Blog
by Nicola Mongon
4M ago
New trends within the food and drink industry are constantly emerging, influenced by evolving consumer tastes, changing lifestyle habits and social media trends. After doing some of our own research, Spotlight Recruitment have collated the top 3 food and drink marketing trends that we can anticipate in the near future. Social Media One trend we expect to grow significantly in the near future is the use of social media as a customer service and search tool. Social media platforms offer the opportunity for food and drink brands and businesses to engage with their customers and address queries, w ..read more
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5 Upcoming Trends in Beauty Marketing
Spotlight Recruitment Blog
by Nicola Mongon
4M ago
When it comes to marketing, trends and insights are key; marketing in the beauty industry is no different. Within beauty, there seem to be ‘hot products’ that go viral as a result of the ever-growing influence of TikTok and the rise of technology such as AI being integrated into marketing. The team at Spotlight Recruitment have identified the top 5 upcoming trends within beauty marketing to look out for. TikTok With over 1 billion active users, many of which are Gen-Z, there’s no surprise that TikTok has become the fastest-growing social media platform as well as an overwhelmingly massive infl ..read more
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AI and its Impact on Marketing
Spotlight Recruitment Blog
by Nicola Mongon
5M ago
Artificial intelligence (AI) has become increasingly present in recent times, especially with the introduction of ChatGPT, developed by OpenAI, used for a range of purposes. From helping children with their homework, creating AI covers of songs, to helping candidates with responses during online interviews, its currently unregulated use has caused concern about its use and the effects it will have. The marketing industry is no different; with opinions split between AI being a helpful tool for creating engaging content, and concern about AI making Marketers’ work redundant. To help you form you ..read more
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Case Study: Travel – Insight Executive
Spotlight Recruitment Blog
by toast
9M ago
The Client Since Spotlight Recruitment began in 2008, we have worked extensively across the travel sector. For such clients, we have recruited for roles spanning across marketing, digital, design, events, and communications. One of our clients is a high-profile travel group and we have a 9-year history of recruitment for this client. Our team are proud to have had a 100% success rate of hiring for all of their marketing and communications roles. Most recently, they tasked us with recruiting an Insight Executive to join their growing team. The Challenge Our client informed us that they were loo ..read more
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Case Study: Sports – Brand & Marketing Director
Spotlight Recruitment Blog
by toast
9M ago
The Client Spotlight Recruitment’s 15 years of recruitment expertise involves a diverse range of ambitious clients, many of which operate within the sports sector. For such clients, we have successfully recruited for roles spanning across marketing, digital, design, events, and communications. Recently, we were approached by an influencer with a large following and a highly successful fitness app, who was seeking assistance in hiring a Brand & Marketing Director. The Challenge Our client briefed our team that they were looking to onboard a Brand & Marketing Director who can develop mar ..read more
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Case Study: Senior Appointments – Managing Director
Spotlight Recruitment Blog
by toast
9M ago
The Client Over the course of Spotlight Recruitment’s 15-year history, we have assisted a diverse range of clients with senior appointments across marketing, digital, design, events, and communications. One of our clients is a global agency specialising in bespoke brand experiences. Recently, this client tasked our team with recruiting a Managing Director to join and lead their ambitious team, as well as focusing on global growth for the business. The Challenge Our client briefed us that they were seeking an experienced Managing Director to lead their agency team and oversee the day-to-day run ..read more
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Case Study: Retail – Retail Marketing Associate
Spotlight Recruitment Blog
by toast
9M ago
The Client Since Spotlight Recruitment started in 2008, we have worked with a diverse roster of clients within the retail sector, covering roles across marketing, digital, design, events, and communications. Our retail clients span areas across beauty, entertainment, luxury, and FMCG to name a few. One of our long-standing clients is a global household name within retail, gaming, and licensing. Recently, this valued client tasked our team to recruit a Retail Marketing Associate to join their expanding team. The Challenge Our client briefed the team that they were looking to onboard an organise ..read more
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