On this episode of the podcast, we spoke to Nitin Kartik, Director of Product Marketing at Carbyne! Nitin took the time to dive into his experience with sales enablement and share advice from his successes.  Key talking points: Sales enablement’s differing role between small and large organizations Using Ideal Customer Profiles to adapt sales enablement initiatives Measuring enablement program success with the right metrics And more ..read more

On this episode of the podcast we chatted with SEC One to Watch and Senior Scaled Go-To-Market Enablement Manager at AWS, Brooke Coletti! Brooke is known for continuously seeking better ways to enable internal and external teams, and joined us to dive into the world of partner enablement and her experience with the role.  ..read more

On this episode of the podcast we were joined by the vastly experienced Jeff Jaworski. Jeff dived into the world of sales coaching, the lessons he learned from his time at Google, and how you can take five key shifts and start increasing sales performance.  ..read more

This special episode of the podcast was recorded live at the Sales Enablement Summit in London in late 2023. Chris Book, Global Head of Enablement at commercetools, joined us to discuss the enablement tool and tech landscape ..read more

This special episode of the podcast was recorded live at the Sales Enablement Summit in London in late 2023. Bana Kawar, Senior Sales Enablement Lead at AWS, joined us to discuss the role of artificial intelligence in modern enablement, and learnings from her use of AI ..read more

This special episode of the podcast was recorded live at the Sales Enablement Summit in London in late 2023. Simon Gilks, VP of Revenue Operations at Enhesa, joined us to discuss the important relationship between RevOps and enablement ..read more

This week’s podcast had us joined by Sally Ladrach, Revenue Enablement Manager at Thoughtbot! In her current role, Sally has adapted the Agile framework for product development for use in her enablement projects - with great success.  In this episode, Sally explains what “Agile” means and how she’s implementing it in her enablement initiatives.  Key talking points: What the Agile framework is and how it works The tenets of the Agile framework How to use Agile in your enablement initiatives Why stories are key to Agile and enablement can adopt that mentality  And more ..read more

This week we were joined by Andy Springer, CCO at RAIN Group, a sales training company delivering results through in-person and virtual training, coaching & reinforcement. We discussed the most interesting findings from RAIN Group’s latest report, Top Challenges and Priorities for Sales Enablement and Sales Leaders.  The statistics in the report were fascinating, and Andy was kind enough to explain these statistics and turn them into action. Key talking points: Fascinating stats and interesting takeaways from RAIN Group’s latest report The challenges that come with selling in an unce ..read more

This week, we were joined by SEC Ambassador, Head of GTM Revenue Enablement and Product Marketing, and Founder of GTM AI Academy - Jonathan Kvarfordt! Jonathan has been leading the charge on artificial intelligence in the world of enablement, and what he’s calling “AI Enablement”. In this episode, we discussed his use cases for AI, how he sees enablement evolving, and more.  Key talking points Use cases for popular AI tools in enablement The evolution of enablement, and why he believes AI enablement is the future Why the growth of AI has parallels with the Industrial Revolution Leveragin ..read more

On this week’s podcast episode we were joined by the fantastic Phil Putnam, VP of Sales Enablement at Notified, to discuss a whole host of sales enablement topics! Phil took a deep dive into how enablement can showcase its value, the importance of creating context for analysis, his advice for enablement interviews, and more. Key talking points Where enablement’s value truly lies and how to communicate that to leadership The importance of creating a context  Asking the right questions to interviewers to understand if a role is right for you Creating real relationships with your revenue le ..read more