Women in Sales and Marketing Leadership
Unlocking Pure Revenue: A Sales and Marketing Leadership Series
by PureB2B
1y ago
In honor of Women's History month, we talk all about women in leadership on this episode of Unlocking Pure Revenue! We're joined by SalesAssemby president, Christina Brady, and PureB2B Product Manager Angie Waters. It's a great episode to learn about some truly amazing things happening for women in the business world, while exploring what it means to be vulnerable and receptive. Take a listen! Unlocking Pure Revenue is a sales and marketing leadership series that discusses best practices across channels in the space. Interested in hearing more? Subscribe to the podcast to receive two episodes ..read more
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Growth in Sales - from SDR to Sales Leader
Unlocking Pure Revenue: A Sales and Marketing Leadership Series
by PureB2B
1y ago
Ever wanted to know how to grow in your sales career? How can you take steps towards being at the top of the board? On this week's episode, we interview PureB2B Sales Manager Chaz Williams to learn how he went from being an SDR to a Manager in less than a year. Check it out! Unlocking Pure Revenue is a sales and marketing leadership series that discusses best practices across channels in the space. Interested in hearing more? Subscribe to the podcast to receive two episodes a month! Want to take your sales and marketing research even further, check out PureB2B.com!  ..read more
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Lead Generation Through Gated Content
Unlocking Pure Revenue: A Sales and Marketing Leadership Series
by PureB2B
1y ago
Episode two is all gated content! This is somewhat of a controversial topic especially when taking into consideration lead generation best practices. I'm joined by PureB2B President, Chris Rack, and Senior Marketing Manager at Blue Prism, Lisa Hackbarth. This is a fun one! Unlocking Pure Revenue is a sales and marketing leadership series that discusses best practices across channels in the space. Interested in hearing more? Subscribe to the podcast to receive two episodes a month! Want to take your sales and marketing research even further, check out PureB2B.com!  ..read more
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Personalization in Sales and Marketing
Unlocking Pure Revenue: A Sales and Marketing Leadership Series
by PureB2B
1y ago
This episode we talk all about how to personalize your sales and marketing activities to get the most ROI. Ever felt like the messages and outreach you're creating isn't converting to real conversations? Well, you're not alone. We're joined by Everbridge's Senior Marketing Specialist, Anupriya Rath, and PureB2B VP of Commercial Sales, Joe Espinosa. It's a fun episode- take a listen!  Unlocking Pure Revenue is a sales and marketing leadership series that discusses best practices across channels in the space. Interested in hearing more? Subscribe to the podcast to receive two episodes a mo ..read more
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Increasing Targeted Social Media Marketing Engagement
Unlocking Pure Revenue: A Sales and Marketing Leadership Series
by PureB2B
1y ago
Final episode of season 1! We're rounding the first season with talking all about social media marketing and how to build a consistent audience! Unlocking Pure Revenue is a sales and marketing leadership series that discusses best practices across channels in the space. Interested in hearing more? Subscribe to the podcast to receive two episodes a month! Want to take your sales and marketing research even further, check out PureB2B.com!  ..read more
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How Public Relations Can Make or Break Your Marketing Strategy
Unlocking Pure Revenue: A Sales and Marketing Leadership Series
by PureB2B
1y ago
On this episode of Unlocking Pure Revenue, we're talking all about Public Relations and how it can change your demand generation strategy! We're joined by senior director of PR at Walker Sands, Rachel Fukaya. Listen in and learn how to boost your marketing ROI with easy PR best practices! Unlocking Pure Revenue is a sales and marketing leadership series that discusses best practices across channels in the space. Interested in hearing more? Subscribe to the podcast to receive two episodes a month! Want to take your sales and marketing research even further, check out PureB2B.com!  ..read more
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How to Make the Most of Sales Operations
Unlocking Pure Revenue: A Sales and Marketing Leadership Series
by PureB2B
1y ago
This episode we're joined by VP of Sales Operations at PureB2B, Eric Choronzy, and CEO of Skaled, Jake Dunlap. Tune in to hear two leaders in the sales and sales operations space talk about best practices, challenges, and recommendations in the space. Unlocking Pure Revenue is a sales and marketing leadership series that discusses best practices across channels in the space. Interested in hearing more? Subscribe to the podcast to receive two episodes a month! Want to take your sales and marketing research even further, check out PureB2B.com!  ..read more
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Top Sales Prospecting Misconceptions
Unlocking Pure Revenue: A Sales and Marketing Leadership Series
by PureB2B
1y ago
On this episode of Unlocking Pure Revenue, we're joined by none other than FrontSpin's own VP of Sales, Aaron Browning! We talk all about sales prospecting mishaps, challenges that pop up as a marketer or sales professional, and how to overcome the dreaded "unsubscribe" issue. Unlocking Pure Revenue is a sales and marketing leadership series that discusses best practices across channels in the space. Interested in hearing more? Subscribe to the podcast to receive two episodes a month! Want to take your sales and marketing research even further, check out PureB2B.com!  ..read more
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Creating Lasting Engagement with Content Marketing
Unlocking Pure Revenue: A Sales and Marketing Leadership Series
by PureB2B
1y ago
Today we talk all about actionable content! What does top and middle of funnel content mean? Well, let's find out! We're joined by Tribune Publishing's, Sarah Munley to hear about how she markets her content for her company and her clients! Unlocking Pure Revenue is a sales and marketing leadership series that discusses best practices across channels in the space. Interested in hearing more? Subscribe to the podcast to receive two episodes a month! Want to take your sales and marketing research even further, check out PureB2B.com!  ..read more
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Walkthrough on Sales Development Best Practices
Unlocking Pure Revenue: A Sales and Marketing Leadership Series
by PureB2B
1y ago
On this episode, we're talking all about SDRs (sales development) best practices! I'm joined by LeadIQ's SDR Team Lead, Risa Khamsi as she talks all about her journey as an SDR, what it's like to influence revenue, and how she works alongside marketing. Check it out! Unlocking Pure Revenue is a sales and marketing leadership series that discusses best practices across channels in the space. Interested in hearing more? Subscribe to the podcast to receive two episodes a month! Want to take your sales and marketing research even further, check out PureB2B.com!  ..read more
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