Introduction It might seem biased, but it is true. You need a professional, full service digital marketing agency to get you on top of the list. Even if you think that hiring an in-house team is a great idea, you are in for more headaches than it’s worth. When you get an in-house team, you are limiting your ideas, spending more on payroll and resolving conflicts amongst team members. Social media and other marketing strategies have to be effective and result-oriented. Hiring a full-service digital marketing agency is the best way to beget results for your efforts. An agency works with SEO ..read more

Fast, quick, and instant information – this is what the consumer expects today. Loading page influences everything – traffic, bounce rates, conversions, user satisfaction, and revenue. Page load speeds matter and certain techniques can make your site run as fast as possible. This is also a challenge for most marketers looking for basic to advanced measures to find something more, which they can implement. Why is it important to speed up the website? For one, you lose visitors, and then there are some mind-boggling stats that you should know. Next, for all search engines such as Google ..read more

Any website resorts to SEO or search engine optimization to beget or increase traffic. While there are many facets to accomplishing SEO, one of the main factors impacting it, is the structure of the URL. The success of a website is determined by its organic visibility and rank, which predominantly depends on an SEO friendly WordPress Custom URL. It is also one of the most popular ways to maximize your website’s online presence, making indexing extremely easy. Your URL doesn’t change with time, thus making it a permanent impression of your website. WordPress, however, does provide default URL ..read more

WordPress files, plugins, login pages, and even themes are constantly targeted by hackers. To safeguard your platform from unwanted malware and virus attacks, necessary steps must be taken to recover your files, if there should be a cyber breach. For website owners who are aware of the topic, it is of utmost importance as they understand the exigence. Note Fact: Google blacklists around 50,000 websites every week for phishing and more than 10,000 websites each day due to malware invasions. WordPress security best practices should be considered seriously where you should protect your ..read more

Software development trends are constantly changing, and it is extremely important to stay continuously updated about the most popular technology stacks that are currently governing the market. To build your software product you must choose the right technology stack to achieve your business goals along with the penultimate objective of profitability. MEAN – MongoDB, Express.js, AngularJS, and Node.js One of the most popular stacks of the year, it runs on end-to-end JavaScript – which means you only use one language completely. Decrease unwanted reinventions and reuse the code across the e ..read more

Quality has always been one of the most important elements of success for any organization. Software Quality Assurance or SQA is a crucial step in the entire SDLC or Software Development Life Cycle with the pronounced objective of improving the end product, by maintaining the sanctity of processes and aligning quality assurance with the goals of the business while also staying compliant with regulatory standards. What is QA? QA or Quality Assurance is, typically, regarded as a single step within the umbrella process of software development. In reality, it is a continuous process that iden ..read more

There is no question that a positive picture of a brand will drive a consumer’s choice to purchase a product and, with nearly any business, a positive image of a brand starts online. Your popularity today is primarily based on social networking and online review pages. For example, consumers need to read a minimum of ten online reviews before they feel they can trust a local business. Since the image of a brand makes such an impression on someone’s decision to purchase, you must regularly monitor your reputation online. However, controlling and affecting your credibility can seem like a chal ..read more

We have all witnessed exchanges, wandering along the trendy streets of the software hubs, talks regarding a product’s amazing ‘UX’ or a website’s bad ‘UI.’ Is there a special phrase you’re never going to be completely oblivious to? Are these gentlemen just using these terms to appear more flamboyant? Okay, well, perhaps yes to the first, but the others, a decided NO. If you’re focused on understanding what UX and UI mean exactly and how they vary, you’ve come to the correct place and picked the right article. UX and UI: Two concepts that are sometimes used colloquially but mean rather differ ..read more

So, you’ve decided to go for custom-built software? That’s really great! However, with thousands of custom software development companies existing, if you’re not careful enough about selecting the right custom software development company can cause the biggest roadblock in your software project. To help you choose the right custom software development company for your business, we’ve listed the 10 best practices that you can follow to make the right choice and maximize your organization’s revenue and business growth.  Let’s get started, Table of Contents Identify Your Current Proces ..read more

Since the advent of the internet, technology, social media, news portals, and search engines, today the principle of buying and selling has been completely transformed. A large number of customers nowadays highly prefer to purchase a product through e-commerce over traditional retail shopping.  If you are planning to start a brick-and-mortar store or you already running a traditional marketing business in this era, remember you are at the biggest risk, because these days, customers’ preferences are constantly changing.  This is why we have compiled some of the most important reason ..read more