This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by the Chief Marketing Officer of Panerai, Alessandro Ficarelli. Ariel starts by talking about Panerai’s legacy and Alessandro expands on how their long history continuously provides new stories about the brand. Ariel talks about the three phases that he personally has attributed to different stages of Panerai’s history, and how he sees the brand celebrate the collector community today. They ..read more

 This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is sitting down with his co-host from The ABTW Weekly podcast, Richard Atkinson. Ariel and Rick dive into the world of podcasting, and how watch related podcasts have evolved over the years to where we are at today. Ariel has Richard give the audience his background with the watch community and how watch media like podcasts affect the industry and enthusiasts. The two continue a thought experiment where the ..read more

  This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is actually taking over The Smoking Tire’s studio in a special episode where Ariel talks with Matt Farah of The Smoking Tire, and Wesley Kwok and Cullen Chen of Nodus Watches. Ariel asks Matt and Welsey how their relationship came to be, and why Nodus Watches were interested in collaborating with Matt. Matt dives into how he began his relationships with watch brands in general as they look at The Smoking T ..read more

This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Jonny Garrett, the Founder of William Wood Watches. To start the show Ariel has Jonny dive into his podcast channel where he offers some of his knowledge and guidance to young entrepreneurs and anyone who is eager to learn. Jonny elaborates on the brand being a Firefighter themed luxury watch brand from London in honor of Jonny’s late grandfather, William Wood. Ariel and Jonny talk about the importan ..read more

This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by our very own ABTW team member and Associate Editor, Ripley Sellers. To start the show Ariel and Ripley reflect on their self-proclaimed “amateur historian” statuses in regards to their passion and interest in the brand, and how they have learned even more over the last several days of being hands on with some of their archive pieces. Ripley shares how he loves these unique and sometimes overlooked pi ..read more

This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Fabrizio Buonamassa, the Product Creation Executive Director at Bulgari. To start the show Ariel has Fabrizio not only dive into his duties within his role at Bulgari, but Ariel also has him unpack the details regarding the brands design department. Ariel asks about Fabrizio’s love for drawing but also how important hand illustration skills are in the world of design. Fabrizio talks a bit about his p ..read more

This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Bremont CEO, Davide Cerrato. As the show opens, Ariel asks about the difference and similarities between working for a British watch brand as opposed to a Swiss brand like Davide has before in his career. They talk about Bremont being primarily made in England, and how fair prices and value are at the forefront of Davide’s mind as CEO. Ariel asks about the brand founders and brothers, Nick & Gile ..read more

This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Mitchell Wein, the President of Marathon Watches. Ariel starts the show by declaring Mitchell a walking encyclopedia of watch industry knowledge, and the two dive right into Marathon watches’ relationship with the military as a watch supplier. Mitchell talks about how the initial relationships were formed through his father and grandfather ‘s time when they were in charge of the brand. Ariel asks abo ..read more

This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by one of the three co-founders of Zeitwinkel, Albert Edelmann. To start the show Ariel dives into Zeitwinkel as a brand with its multiple founders and how the brand came to be. Ariel asks about what each co-founder brings to the table for the brand, and the two talk about the brand’s position in the watch world in relation to the major brands and conglomerates. Albert talks about why it's based in Swit ..read more

This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Marc Frankel, the Founder of Long Island Watch and Islander, the house watch brand of Long Island Watch. To start the show Ariel and Marc reminisce over where they first met, and the early days of both of their companies. Ariel asks Marc to share the journey of how his company got to where it is today, and what his marketing strategy was like in the early days. They dive into what Marc did as a busin ..read more