In the Tagoras Learning Business Maturity Model, strategy is one of the five fundamental domains learning businesses need to work on and in to mature and be successful. To help with your essential strategy work, in this episode of the Leading Learning Podcast, number 406, co-hosts Jeff Cobb and Celisa Steele talk about “Part Two: How to Realize Nondisruptive Creation” of Beyond Disruption: Innovate and Achieve Growth Without Displacing Industries, Companies, or Jobs by W. Chan Kim and Renée Mauborgne. Show notes and a downloadable transcript are available at https://www.leadinglearning.com/epi ..read more

We often hear learning businesses say they want to better engage their learners. But what is engagement, and how does it work? In this episode, Leading Learning Podcast co-host Jeff Cobb digs into those questions with Clark Quinn, executive director of Quinnovation and author of Make It Meaningful: Taking Learning Design from Instructional to Transformational. Jeff and Clark talk about engagement and motivation; learners’ cognitive, affective, and conative involvement; and how the cognitive aspect gets more than its fair share of emphasis. They also talk about the role of emotion in learning ..read more

Strategy is one of the five fundamental domains in the Learning Business Maturity Model. And most learning business leaders know that strategy is important. But truly understanding strategy and formulating intelligent strategy? That’s trickier. To help with that understanding and formulation, in this episode of the Leading Learning Podcast, number 404, co-hosts Jeff Cobb and Celisa Steele offer an audio book report on Beyond Disruption: Innovate and Achieve Growth Without Displacing Industries, Companies, or Jobs by W. Chan Kim and Renée Mauborgne of blue ocean fame. Show notes and a downloada ..read more

If anything, we should all be able to agree that generative artificial intelligence is a curious thing, worthy of reflection and exploration. Julian Stodd is a researcher, an artist, an explorer, a writer, and captain and founder of Sea Salt Learning, which helps organizations set strategy and change direction. He is also a firm believer in working out loud and a previous Leading Learning Podcast guest. In this episode, co-host Celisa Steele talks with Julian about ideas from Engines of Engagement: A Curious Book About Generative AI, which he co-wrote with Sae Schatz and Geoff Stead. Julian’s ..read more

Many skills are needed to create and sustain a successful learning business: financial know-how, marketing acumen, instructional design, to name just a few. But one area that often isn’t invested in—or invested in adequately—is business development. Leading Learning Podcast co-hosts Jeff Cobb and Celisa Steele discuss what a business development professional should be able to do for your learning business and how having a skilled professional leading business development means the chance to improve your reach, revenue, and impact. Show notes and a downloadable transcript are available at https ..read more

To realize their fundamental mission of developing and delivering learning products and services, learning businesses need revenue. Along with direct-to-learner fees for enrollments and registrations, sponsorship dollars are often a key part of that revenue equation. In this episode of the Leading Learning Podcast, co-host Jeff Cobb talks with Bruce Rosenthal. Bruce helps organizations create sponsorships and partnerships that increase revenue and value for all stakeholders. Jeff and Bruce talk about sponsorship versus partnership; the importance of thinking of “partner” as both noun and verb ..read more

Learning businesses care about creating effective learning. Doing so is at the heart of why learning businesses exist. But what happens when effective learning practices clash with what learners want or what they believe is effective? That clash is precisely what Leading Learning Podcast co-hosts Jeff Cobb and Celisa Steele explore in this episode, which looks at desirable difficulties and the specific difficulty desirable difficulties pose for learning businesses. Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode398 ..read more

Learning, education, and professional development are not the same. Similar, yes, interrelated even, but fundamentally and importantly different. If learning businesses take the parochial view of learning as merely education, they unnecessarily limit their impact and their possibilities. In this episode of the Leading Learning Podcast, co-hosts Jeff Cobb and Celisa Steele explore the strategic importance of recognizing the differences between learning, education, and professional development. Learning encompasses informal experiences in addition to formal education and professional development ..read more

Everybody loves a good story. It’s what draws us to good books, good movies, good podcasts. And we know that good stories can draw prospective learners to us and the learning experiences we offer. But telling a good story is harder than it looks, particularly in the realm of business, where often too much emphasis is put on numbers, data, and building a case rather than appealing to emotions, human connection, familiar patterns, and satisfying hooks. If you listen to this episode, you’ll get a mini class in how to tell a good story for your learning business. Park Howell is the founder of the ..read more

Digital credentials aren’t as valuable on their own as they are in an ecosystem that uses open standards to connect learners and employers and where relevant data about skills achieved, pathways to new roles, and the needs of the job market intersect. In this episode of the Leading Learning Podcast, co-hosts Jeff Cobb and Celisa talk about standards-based digital credentials being at tipping point and the need for learning businesses to adopt them in order to adapt to what learners are coming to expect when receiving a credential. Show notes and a downloadable transcript are available at https ..read more