Matt Readman, chief strategy officer of Omicom-owned sports creative agency Dark Horses has just launched a new report called Sport in Times of Crisis. This is a comprehensive look at modern sport and brands through the lens of three of the most prevalent issues facing the planet and consumers - Politics, Cost of Living and Climate. It gives brand owners, insights, learnings and advice, on how to not only understand sport better through that lens, but also how to use it to build their businesses.  Some of the key learning for brands are:  1. Sport is not automatically a for ..read more

Craig Cooke and Neil Wilkins discuss Mindfulness in Business. Craig started, built and sold a digital marketing agency. He started it with $1,300 and a computer. He has just released his first book, Business Kung Fu, a mindset book to help business owners and professionals overcome challenges on their journey. In this conversation, Craig shares how passion, discipline, expertise, confidence and faith can work in harmony in a generative cycle to build the potential in each element, leading to entrepreneurial success. To find out more, get a copy of Craig’s book https://amzn.eu/d/f0VyQ9N For mor ..read more

Described as polarising and opinionated, Neil Wilkins' guest on this episode of the Neil Wilkins Podcast is none other than Gee Ranasinha, CEO of Kexino. Gee is a Fellow of the Chartered Institute of Marketing, marketing professor at 2 business schools, and a 'recovering perfectionist'. Listen to marketing opinions you may never have thought of before, in this interesting conversation. Connect with Gee https://www.linkedin.com/in/ranasinha/ Subscribe to the Neil Wilkins Podcast https://podcasters.spotify.com/pod/show/neilwilkins More content like this at Neil Wilkins Online http://neilwilkins ..read more

“AI is being rapidly adopted in marketing, with 84% of marketers using AI in 2020, up from 29% in 2018” (Source: Salesforce) "AI is the future, not just of technology, but of humanity." (Quote: Stephen Hawking) “AI takes traditional process mapping to the next level by automating inefficiency discovery, enabling real-time monitoring, and generating actionable process improvement insights - all at a speed and scale not possible with manual methods alone. This empowers businesses to streamline processes, reduce costs and boost overall operational efficiency.” Find out more with Neil Wilkins http ..read more

Neil Wilkins is joined on the podcast by serial entrepreneur Chris Schutrups, who has an extensive career and lifestyle that spans hospitality and financial services businesses. We learn from Chris how to share the passion with your staff, scale a business, take risks, practice data-driven decision making and limit self-doubt. Chris is the founder of some of the UK's leading mortgage brands. Connect with Chris Subscribe to the Neil Wilkins Podcast ..read more

Steve Lowell joins Neil Wilkins on this podcast episode to discuss the techniques and mindset required to become a rockstar speaker. Former professional musician, turned speaking teacher to some of the most effective professional speakers in the world, Steve guides us on how best to approach the stage, an important meeting and a challenging audience. Download a copy of Steve's book More content like this Neil Wilkins Online Subscribe to the Neil Wilkins Podcast ..read more

In this webinar for Cambridge Marketing College Neil Wilkins helps marketers to navigate socio-cultural challenges of woke-washing, cancel culture, greenwashing, green hushing and more. Subscribe to the Neil Wilkins Podcast ..read more

Patience, experimentation, community, collaboration, healthy soil and little dose of good fortune. These are the tasty ingredients for success, in working with permaculture. Neil Wilkins is joined by Urban Farm Podcast host and permaculture guru, Greg Peterson, to help us in understanding permaculture. Visit Healthy Soil Hacked to find out more More content like this at The Mindful Collective Subscribe to the Neil Wilkins Podcast on your favourite podcast platform ..read more

Viva! Founder Juliet Gellatley joins Neil Wilkins to discuss the charity's 30th birthday, activism, the power and growth of the vegan movement and more. Juliet has spent decades as a powerhouse campaigner for animal rights and is as passionate as ever about the value that veganism brings to the planet and to society as well as the animals she seeks to protect. For animals, health, planet and lifestyle, visit Viva! The Vegan Charity https://viva.org.uk For details about further action you can take, visit The Mindful Collective http://mindfulcollective.net ..read more

Strategic Action: Embrace a forward-thinking marketing mindset. Tactical Response: Stay informed on emerging trends. For more content like this, visit Cambridge Marketing College http://marketingcollege.com/events ..read more