There’s a lot of ‘accepted wisdom’ and jargon in branding and marketing. Myths that have somehow become the parameters we all work within. This session busts 5 of the most common ones to give you a better way forward. Drawing on their experience of strengthening 90+ brands as brand and marketing leaders and advisors, Sarah and Rachel will share how to avoid the pitfalls. They’ll cover why you should NOT 1. Start with strategy 2. Leave it to the experts 3. Put customers first 4. Create brand guidelines 5. Focus on consistency Come join Sarah and Rachel to focus your efforts, eliminate the jarg ..read more

Why does brand consistency matter, and how can you get your entire team on board? In this lively and insightful session, Joe chats with two brilliant branding minds: Digge Zetterberg Ohd from Frontify and Patrick Kampff from Siegel+Gale. Together, they unpack why brand consistency isn't just a marketing detail—it's vital for business success. From inspiring teams through storytelling and internal training to shifting mindsets from policing to empowering, Digge and Patrick share practical advice and real-world examples that will help your brand resonate internally and externally. Whether you're ..read more

In this episode of The Marketing Meetup Podcast, Joe is joined by AI expert Ash Stern to break down the world of AI agents—what they are, how they work, and whether businesses truly need them. AI can often feel like an overwhelming, jargon-filled space, but Ash simplifies it beautifully, comparing AI agents to digital employees that can automate and enhance marketing workflows. Key takeaways from the conversation: What AI Agents Actually Are – Understanding the difference between AI agents, traditional chatbots, and custom GPTs. When & Why to Use AI Agents – How they go beyond basic autom ..read more

In this episode, we’re joined by Ash Jones and Claudia Cardinali of Great Influence to break down the realities of personal branding—without the cringe. They challenge the myths around personal branding, showing that it’s not about vanity metrics or fame but about building your network and reputation to unlock real opportunities. In this part, we take the community's personal branding questions. Tune in for an insightful, no-nonsense discussion on how to grow your personal brand with intention, creativity, and a long-term mindset ..read more

In this episode, we’re joined by Ash Jones and Claudia Cardinali of Great Influence to break down the realities of personal branding—without the cringe. They challenge the myths around personal branding, showing that it’s not about vanity metrics or fame but about building your network and reputation to unlock real opportunities. From overcoming confidence barriers to finding your unique approach, Ash and Claudia provide a practical, step-by-step guide to making personal branding work for you. Whether you’re a founder, freelancer, or employee, this conversation will help you position yourself ..read more

How to Stop Overthinking and Finally Take Action – Live TMM Workshop with Kirsty Hulse In this special live workshop, confidence coach and founder of Confidence Live,Kirsty Hulse, takes us through practical steps to overcome overthinking and start taking meaningful action. What you'll learn: How to recognise when your mind is jumping to worst-case thinking The difference between gut instinct and worry – and how to trust yourself more Practical tools to reframe self-doubt into problem-solving The role of play and joy in reducing overthinking A powerful exercise to rewrite the lies we tell ours ..read more

Burnout is Widespread in Marketing 70% of marketers report experiencing burnout in the past year. The always-on nature of marketing, constant measurement, and lack of alignment with leadership contribute to burnout. Rita’s burnout was driven by a deep need for achievement and external validation. She tied self-worth to productivity—when she wasn’t performing, she felt like a failure. Many marketers experience this cycle of overworking to ‘prove’ their value. Hear how Rita got burnt out but how she now protects herself from it happening again ..read more

In this powerful episode, Emma Harris shares the wake-up call that changed her life—a sudden cardiac arrest that forced her to rethink everything. She dives deep into why we’re all running on empty, how to actually slow down without sacrificing success, and why most of our stress comes from imagined fears, not reality. Emma reveals the three game-changing principles behind her Slow the F** Down* movement: ? Making better choices based on reality, not fear ? The science behind manifestation (it’s not just wishful thinking!) ? How prioritising yourself leads to higher performance, not less If yo ..read more

In this episode, we dive into 5 steps to building a fulfilling marketing career and life with Abby Dixon, an award-winning marketer, coach, and author. From understanding your personal values to developing holistic skills, Abby shares actionable advice on goal-setting, avoiding burnout, and taking control of your career path. Whether you're just starting out or rethinking your direction, this episode will inspire you to create a sustainable, successful, and deeply rewarding marketing journey ..read more

In this session we chatted with Louise Cooke, owner of the greatest speaker image ever and recent HoM at Vets for Pets and Pets at Home, where we'll be asking: What makes up a 'local marketing strategy' and why should we consider building one? How can we more effectively market locally? What opportunities are there in local campaigns that might get lost in national? And how can we start to layer local campaigns into a broader national strategy, inverting the typical structure ..read more