Have you always dreamt of speaking on a big stage and having your ideas be heard by a big audience? In today's episode, we have the privilege of hosting the remarkable Dylan Vanas, a two-time 8-figure founder, business speaker, and expert in building influential relationships. With a track record of sharing stages with renowned business icons like Gary Vaynerchuk and Patrick Bet David, Dylan's insights are sure to captivate and empower you. We delve into the importance of personal branding, exploring strategies to create a strong personal brand that resonates with your audience. If you're r ..read more

Are you feeling overwhelmed by the thought of starting a business blog?  Or you’ve written one or two pieces before…6 months ago…and want to create a more consistent strategy? I hear ya! To make the most impact with your blog articles, you definitely need that consistency. You also need the quality. In other words, providing highly engaging and informative information that meets your target market’ needs. In this solo episode, I've got some tips and tricks to help you create a killer business blog strategy. I promise you it’s not that hard! Let's dive in! Show Notes: https://writetimemar ..read more

Want to transform your life in 15 weeks? Well, Jennifer Hill has done it twice now—first time entering a bikini competition at 52 and the second time publishing her first book (with me as her editor). She has a great formula called the ATFOOY approach which ensures that you can achieve these amazing goals as well in a short span of time. I worked with her recently as her Book Coach and Editor for 15 weeks. Now that the book is published, I was so excited to have her in the podcast to talk and introduce us to this concept that has changed her life. “How to amaze the f**k out of yourself” is a ..read more

A first-time business owner won't probably think about all the marketing involved to attract, convert, and maintain clients---and understandably so. Your excitement about the new venture can overpower any thought about the multitude of ways your product and/or services can be shared with the world. The truth is – unless you’re an experienced marketer, it’s very easy to miss key practices when it comes to your content marketing strategy. And missing these things could mean missing opportunities and sales.  But it’s not your fault. You don’t know what you don’t know. In today's episode r ..read more

Why are people scared of writing sales pages? Is there really a psychology to these pages? And if so, why should I care? Isn't everyone different? I dissect the sales page with Sarah Walton to understand more about the science behind it and how to put an effective one that converts leads into paying clients. Sarah Walton is a business mentor who’s been featured on The Today Show, speaks at women’s conferences all over the world, and has helped hundreds of women start and grow businesses they LOVE. I hope you enjoy the episode as much as I did! Book a 15 minute virtual tea with me here - https ..read more

When things get tough or overwhelming, it’s very easy to just do nothing. However, procrastination doesn’t move your business forward… Rather than getting frustrated with yourself, I recommend trying out a productivity and time management ‘hack’ called ‘The Pomodoro Technique’. Also known as ‘The Pomodoro Method’. You might have heard of it. Or maybe it’s a brand new concept for you.  Either way, I highly recommend trying The Pomodoro Technique to increase your productivity in just 25 minute blocks. I’ve personally benefited from this strategy and I think you will too. (In fact, this ..read more

Today’s episode is all about ChatGPT.  What does it mean for the future of copywriters like myself? Lately, I've been turned down for jobs because they've chosen to use this powerful AI tool to write copy for them instead. So I do understand the fear in my industry and why people would keep on asking me if I'm threatened. But, and being completely honest with you, it's quite the opposite actually. I'm thrilled to learn more about Chatty (as I've named it) so I can maximise more its benefits for small business owners including myself. Listen to the episode if you want to know more about Ch ..read more

After 150 episodes of 'Marketing and Me', I'm excited to announce that my podcast has gone through a re-brand! Yes - I'm now owning my personal brand...although it's a tad scary. It turns out that searching 'Marketing and Me' on podcast platforms - when the term 'marketing' is heavily utilised - makes it somewhat tricky to find. But if you look up my name....bingo! Also - as advised by my mentor, Kate Toon, on my recent business retreat, it's time to step into my own power. Still talking about marketing, business growth, and mindset. Still have a mix of solo and guest episodes. Just a differen ..read more

Are you struggling to get through the important tasks on your to-do list? And I’m not talking about client work here. I’m talking about the essential backend business stuff that you know you really *should* be doing to improve your cashflow and grow. Are you constantly making excuses…and not taking any action? Or perhaps you’re taking action - but choosing to do the quick and easy tasks, rather than the (slightly or much harder) ones that will drive your business forward? Well, this is where accountability comes in. As a business owner, being held accountable by another person or a group is of ..read more

So I’m guessing you’re familiar with DISC profiling - or have taken other personality or psychometric tests in the past. You probably did one in a past life as an employee, right? But do you know how to optimise this tool yourself, now as a business owner, to improve your sales and marketing? In today’s episode of Marketing and Me, I’m chatting with Carole Issa from Leadership Activators who is delving into this fascinating topic. And she has made me see DISC profiling in a whole new light! Let’s jump into the episode. Show Notes: www.writetimemarketing.com.au/carole-issa-how-to-use-disc-profi ..read more