This episode of Thriving in Business Podcast is a little special and different. Katie is speaking with someone who left the lucrative legal world - to set up one of the most incredible, and vital charities in Queensland. Katie had the privilege to speak with Carly Fradgley, founder and CEO of Baby Give Back, a leading Queensland-based charity that collects, cleans and safety-checks preloved baby essentials, which are then recycled and rehomed to vulnerable families. In Queensland, 1 in 6 children in our community lives in poverty. And this is exactly, what motivates Carly and her incredible ..read more

Today I’m chatting with Caitlin Langford, a Registered Nurse in gynaecology + oncology, mum to Four children and business owner of @the.mamas.collective. Caitlin also happens to be one of my Hour of Power PR coaching students. In the past two weeks, Cailtin has gone viral - across outlets like Mamamia, Women’s Agenda and Kidspot. If you haven’t seen her face in your socials, you’ve possibly been living under a rock. And today we’re going to chat about how she wrote and pitched her own piece - with zero previous experience. But most importantly we’re going to talk about how she shared somethi ..read more

With 300K active and highly engaged users in Australia, Pinterest is an awesome tool for brand discovery. While other social media channels have expanded, Pinterest has found a niche as THE go-to lifestyle channel. It’s the place people (predominantly females) go when they’re looking for ideas and inspiration for major lifestyle events like weddings, birthdays, and renovations. In this episode, Rach from FULL STOP Social Media chats with us about 3 simple strategies you can use to get your product into news feeds. It covers: Creating Pinterest boards that showcase your customer’s favourite ..read more

Today I’m chatting with Caitlin Langford, a Registered Nurse in gynaecology + oncology, mum to Four children and business owner of @the.mamas.collective. Caitlin also happens to be one of my Hour of Power PR coaching students. In the past two weeks, Cailtin has gone viral - across outlets like Mamamia, Women’s Agenda and Kidspot. If you haven’t seen her face in your socials, you’ve possibly been living under a rock. And today we’re going to chat about how she wrote and pitched her own piece - with zero previous experience. But most importantly we’re going to talk about how she shared somethi ..read more

Welcome back! Rach and I have had a little hiatus from the poddy after Rach welcomed another beautiful little boy into the world Maddox - huge congratulations Rach! So today, we’re chatting with Grace and Teagan, cofounders of Ivy Talent agency, who manage a league of great influencer talent. Ivy Talent Co represent some of Australia’s top social and digital influencers and personalities. Our incredible talent roster includes Business Owners, Nutritionists, Presenters, Photographers, Interior Designers, Stylists, Mums, Bloggers, YouTubers and more. We cover a lot of ground today - everythin ..read more

Why is branding so much more than just a logo? In this episode, join Katie Martel of Croft PR; Rachel Callen of Full Stop Social Media and Creative Brand Specialist and founder of Votive Brands, Brittany Habib on how to make your brand one that is compelling and draws out your most special attributes that connect your audience with your brand. Rach and I have worked with Brittany on a number of client projects - she’s a master of making beautiful brands that connect and inspire. Before Votive, Britany spent 10 years honing her craft at a number of award-winning creative agencies in Australi ..read more

Instagram's Reels are all the rage right now... but how the heck do you avoid looking like a dancing fool, and embracing this platform with genuine confidence to build a loyal, engaged, and thriving community? This week Katie and Rach chat with Monique, an Instagram and Reels coach who works with girl bosses to turn their followers into clients. In the past six months, she's grown her Instagram community from 5K followers to 19K and built profitable programs, creating entertaining and educational Reels. She's the co-creator of Instagram Course: Rise With Reels where she teaches brands to ha ..read more

Ever wondered how to pitch and land TV news coverage? Is it even possible as a small business owner? Today we have the incredible Katrina Blowers, weekend presenter and senior reporter for the Seven Network who shares exactly how you can do that! Katrina has covered global events for major newspapers, radio stations and television networks, worked as a former opinion columnist for the Sunday Telegraph, several major magazines and online news sites, and she MCs for high-profile events like Business Chicks breakfasts. And along with her lengthy career in journalism, Katrina is a highly sought ..read more

In the first episode for 2021, we chat with the founder of The Business Collection - Tia Robson-Petch. She's an incredibly inspiring founder of this game-changing publication pushing the boundaries sharing feminist and progressive conversations revolutionising the way we think and act - particularly in business. Tia is fearless in the way she tackles some of the most difficult issues, from abuse, to why women hate on each other, to what success looks like and managing a multitude of businesses and charitable projects. She champions the female voice and gives a platform for others. Including ..read more

What's life really like as a print and TV journalist in 2020? And more importantly, what stories do journalists and editors need from business owners and marketers like us in today's day and age? In this Thriving in Business episode, we go behind the scenes with Elizabeth (Liz) Tilley, an experienced journalist and editor with News Corporation who lifts the curtain on what's happening in the world of media in 2020. Liz's incredible career as a journalist spans 17 years, including in metro, regional, international print and television media roles. Today - she works as the Queensland Real Est ..read more