E182 Cheryl Burgess: when preparation meets opportunity!
So You Want to Start a Business
by Ingrid Thompson simplifies how we build a business.
1w ago
In this episode we meet Cheryl Burgess. Cheryl and her husband Adrian now run a multi business operation. This is a business started in 2012 when they wanted to buy a Pilates reformer for personal use at home. Finding a supplier overseas was easy  EXCEPT! instead of buying 1 reformer - the minimum order was for 10 reformers !! And that’s how it started. They pre sold the other 9 Pilates reformers before they even arrived in Sydney. The first growth step was to include commercial use Pilates equipment – something they wish they had moved into earlier than they did! Haven’t we heard this in ..read more
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E181 From Hairdresser to Feng Shui Consultant with Candice Berlanger
So You Want to Start a Business
by Ingrid Thompson simplifies how we build a business.
5M ago
What happens when a hair stylist says "Enough! of this" ... and decides to become a Feng Shui consultant? That’s exactly what Candice Berlanger did and for a whole lot of reasons – start8ing with more freedom and flexibility to spend more time with her family  Feng Shui is often thought of as the art of placement, where we put things in the house or the office The REAL practice of Feng Shui is one of the oldest in the world and has a fascinating history! Candice gives a little of the Feng Shui history and background as she takes us through her journey from hair stylist to Feng Shui consul ..read more
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E180 Ziinkle the new and unique dating app with Founders Melanie Leahy and Elisse Alexander
So You Want to Start a Business
by Ingrid Thompson simplifies how we build a business.
5M ago
Ziinkle is unlike any other dating app on the market.  Fronted by two fed-up females Melanie Leahy and Elisse Alexander, Ziinkle is an innovative platform that allows users to see where other singles are out and about socially and in real-time. Founders Melanie and Elisse are using Ziinkle to encourage daters to swap from swiping on the couch to locking eyes across the bar! In this conversation they talk about: their pricing model How they raised funding who is on their advisory board where the idea for Ziinkle came from how they came up with the name - and THAT is one of the biggest cha ..read more
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E179 Starting a Special Education Consultancy completely from scratch with Crystal Y Sanford
So You Want to Start a Business
by Ingrid Thompson simplifies how we build a business.
6M ago
Crystal Sanford is a Speech-Language Pathologist who supports families, children and young adults with unique needs. Crystal has built her successful consultancy completely from scratch and today she tells us the steps she took and her lessons learned. When you listen to this episode her passion shines through. Crystal’s goal is to move fellow special needs families from overwhelm and frustration to confidence and hope. In her advocacy role, she has successfully helped numerous families to persistently pursue what their children deserve at school. We cover pricing and how to get everything don ..read more
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E178 Building a publishing company + a Book store from scratch with Dr Artika Tyner
So You Want to Start a Business
by Ingrid Thompson simplifies how we build a business.
6M ago
Dr Artika Tyner is an amazing woman, a human rights lawyer, book publisher and book store owner! Planting People Growing Justice She lives by the credo: When you see a problem, find a solution. She tells us that she realised that "a reader is more likely to find a black dog on the cover of a book than a black person" and set about to find a solution. She started publishing books Her first book stores were pop-ups - at festivals and markets, offering the early books she published. In 2017 Planting People Growing Justice was named as small business champion which was extremely fortuitous as this ..read more
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E177 How I overcame a debilitating bout of procrastination
So You Want to Start a Business
by Ingrid Thompson simplifies how we build a business.
6M ago
Hello and welcome to Episode 177 Recently I found myself saying to a friend "I feel like I've lost my voice" I hadn't written a newsletter in a while and there was a gap in my podcast episodes and I was mostly off social media .... I told my friend "I don't know what to say" She said: "We procrastinate as a response to fear - we develop the habit of procrastinating to protect ourselves" Wow!! That was a lightbulb moment I hadn't realised that this is procrastination!! What am I frightened of? In this solo and very personal episode I share with you how I dealt with it - and it is NOT ..read more
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E176 Angela Ficken psychotherapist has built a worldwide brand Progress Wellness
So You Want to Start a Business
by Ingrid Thompson simplifies how we build a business.
1y ago
Like many business owners Angela Ficken reached a point where she was burning the candle at both ends. She took the plunge to start private practice … and thought she would “hang out her shingle” and that’s all she needed to do. It didn’t work out that way and in this episode Angela tells us how she overcame the “hustle of being in business which is a constant grind” She says that she learned very fast that: “Your pay check is as much as you hustle” Angela has built her business Progress Welness into a worldwide brand. She offers online products that take her expertise out into the world for a ..read more
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E175 How to overcome the pricing barrier
So You Want to Start a Business
by Ingrid Thompson simplifies how we build a business.
1y ago
Stacey Hylen is my guest today in this short Stand out episode. Stacey started her first business when she was in third grade and then started an even more successful business when she was 11 years old. She describes herself as a “natural optimiser” and this is a highlight from our full episode which is coming soon. Stacey says: "In business the pricing barrier in business is not usually between ourselves and a client or customer – the pricing barrier is usually between our ears …" and she is talking about mindset She gives us a terrific pricing example from her own business and also a general ..read more
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E174 Kat & Mouse
So You Want to Start a Business
by Ingrid Thompson simplifies how we build a business.
1y ago
When it comes to having a sales conversation with prospective clients - have you ever taken it personally when they say "no" or do you try really hard to be "liked" so that they will say "Yes" ?? I know I certainly have and am guessing you maybe have as well... In this episode Sharon Kitroser who is one of Founders at Team Kat  & Mouse shares her wisdom about her unique approach to sales, selling and fund raising. Sharon and her business partner and long time friend Amy Mauser work with clients to support them in their fundraising strategies. They believe that: Tangible fundraising re ..read more
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E173 Building a viable business making funny & creative cards with Keli Spanier from Colette Paperie
So You Want to Start a Business
by Ingrid Thompson simplifies how we build a business.
1y ago
My guest today is Keli Spanier and more than 12 years ago she started making funny and creative cards – for a whole bunch of reasons In this episode she tells us all about how she has grown Colette Paperie from those first cards into a global company As Keli says: "After spending several years at a corporate job I began Colette Paperie in 2009 to solve two problems: lose the soul-sucking job, and create funny cards." It became her goal to revive snail mail in a way that made it impossible to resist - by creating cards that you simply have to send. Her cards are located in over 500 st ..read more
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