As 2024 comes to a close, we want to thank you for being part of the Going Forward Podcast. This year has been packed with thought-provoking conversations and powerful lessons from industry leaders and innovators. Your continued support means the world to us, and we’re excited to bring you even more inspiration and actionable insights in the year ahead. Here’s to moving forward together in 2025! Connect w/ Eric Elliott: Website: https://ericelliott.com/ Facebook: https://www.facebook.com/ericelliottspeaker LinkedIn: https://www.linkedin.com/in/iamericelliott/ Instagram: https://www.instagram ..read more

In this episode of Going Forward, Eric Elliott sits down with Harlan Schillinger, a trailblazer in the legal advertising industry and a trusted advisor to law firms nationwide. Harlan shares his decades of experience revolutionizing legal marketing, emphasizing the power of tracking, accountability, and putting clients first. We discuss the importance of measuring success beyond leads, building a strong firm culture, and adapting to the ever-evolving digital landscape. This conversation is essential for law firm leaders, marketers, and anyone looking to elevate their practice with integrity an ..read more

Today's AdCast guest is Ali Awad, known to many as "The CEO Lawyer." One would think that running an 8-figure Personal Injury Law Firm would be enough of an achievement, but this law firm is only one of Awad's numerous successful business ventures. Our host, Eric Elliott, sits down with Ali to discuss a multitude of topics, covering practicing law, running a business, and even spreading inspiration any way possible. Dissatisfied with his current position, Ali made the choice to take his life and career into his own hands and go into business for himself. As a multilingual legal professional in ..read more

In this episode of Going Forward, Eric Elliott sits down with Brandon Dawson, founding member of Miller, Dawson, Siegel, and Ward—also known as the Thumbs Up Guys. Brandon talks about building a thriving law firm by prioritizing culture, trust, and client experience. He shares how his firm uses modern technology without losing the personal touch, ensures consistent communication with clients, and emphasizes the importance of giving back to the community. This conversation is packed with insights for law firm leaders, business owners, and anyone aiming to scale their organization with authenti ..read more

In this episode of the Going Forward podcast, Eric Elliott talks with personal injury attorney Jessica Tehlirian about the realities of personal injury law. Jessica discusses common misconceptions, the importance of integrity in the legal field, and how her experiences have shaped her approach to client care and community involvement. This conversation offers valuable lessons for anyone interested in the legal profession. Connect w/ Eric Elliott: Website: ⁠https://ericelliott.com/⁠ Facebook: ⁠https://www.facebook.com/ericelliottspeaker⁠ LinkedIn: ⁠https://www.linkedin.com/in/iamericelliott/⁠ I ..read more

In episode 98 of Going Forward, Bill Biggs dives into the importance of leadership and culture in law firms, explaining how firms with strong leadership not only achieve better financial results but also improve client experience and team morale. In this episode we cover: the link between leadership and financial performance, challenges of leadership across generations, building a strong internal culture, and navigating the noise of modern consulting. Connect w/ Eric Elliott: Website: https://ericelliott.com/ Facebook: https://www.facebook.com/ericelliottspeaker LinkedIn: https://www.linkedin ..read more

Alex Makarski, an exceptional engineer turned marketer, has made an indelible mark on the digital advertising landscape as the Founder of clickmakers.io and Co-Founder of measurebit.com. Renowned for innovative work in digital media buying, data consulting, and progressive marketing strategies, Alex builds dynamic teams specializing in data integration, attribution, AI/ML-aided media buying, and decision making. With certifications from industry leaders like AdSkills, Google, Microsoft, Amazon, The Trade Desk, and StackAdapt, he successfully manages multimillion-dollar monthly ad spends for d ..read more

With the ongoing conversation around gun control, the Supreme Court’s decision on Roe v. Wade, the war in Ukraine and even the recently concluded Johnny Depp/Amber Heard civil trial, brands are under more pressure now than ever to respond to current events quickly and have the “right” opinion. Today, it’s difficult for many brands to keep up, and hasty responses often leave their authenticity hanging in the balance.  Adam Katz, is the Chief Revenue Officer of Sightly®, which uses data science and predictive algorithms to help brands anticipate the unexpected, and lean into hot-button iss ..read more

In Episode 97 of The Going Forward Podcast, we welcome Jim Doyle, a renowned sales coach and author of Selling with a Servant Heart. Lauded for its refreshing approach to sales, the book has inspired countless professionals to redefine success by focusing on customer impact over traditional sales metrics. This episode dives into the transformative power of servant leadership in sales, emphasizing how redefining success through customer-centric approaches can lead to meaningful relationships and long-term business growth. Jim shares insights from his extensive career in sales, broadcasting, and ..read more

Enter the $100 Amazon Gift Card Giveaway here!: https://vipmarketing.com/going-forward In Episode 96 of The Going Forward Podcast, we're joined by Steve Smaridge, an elite sales coach at Closers.io, to explore a variety of critical topics for personal and professional growth. This episode dives into the importance of discipline, critiques the lack of accountability on social media, warns of the dangers associated with dishonesty, and examines the crucial skill of scaling a business. Additionally, it highlights common traits among successful entrepreneurs and discusses the benefits of hiring a ..read more