Why You Need to Build a Mailing List Right Now
Optin Monster Blog
by Manish Nepal
2w ago
Are you looking for new ways to grow your business? Not sure how to build a mailing list or what are its advantages? For some business owners,  may seem archaic. With the prevalence of social media and a hundred other forms of messaging, the traditional email format might feel relatively old. However, email remains one of the most powerful forms of business communication. That’s why just about every social media platform requires you to have an email to sign up. In this post, I’ll share compelling reasons why and how you should build your email list. More specifically, I’ll talk abou ..read more
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What Is a Double Opt-in? How to Choose Between Double Opt-In vs. Single Opt-In
Optin Monster Blog
by Jennifer Butler Keeton
1M ago
Are you trying to decide between double opt-in vs. single opt-in for your email marketing list? is one of the best ways to engage with visitors and turn them into customers. And it all starts with a stellar email list. At OptinMonster, email opt-ins are the core of our work. For just one example, our customer AdamEnfroy.com added 3,000 email subscribers each month using our onsite opt-in campaigns. We’ve spent over a decade helping our customers build the best email lists possible, and we’ve learned a lot of tricks and nuances along the way. In this article, I’ll lay out the pros and cons of d ..read more
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Email Deliverability: How to Get More Emails in Inboxes (2024)
Optin Monster Blog
by Jennifer Butler Keeton
1M ago
Do you want to improve your email deliverability rates so that more of your subscribers will receive your ? According to 2024 data from EmailTooltester, a whopping 16.9% of marketing emails never make it to the recipients’ inboxes. That number comes from their testing of 15 of the top . Exclusive Bonus: Download the free Email Deliverability Checklist to make sure your emails always reach the inbox! In this guide, you’ll learn the definition of email deliverability and the top factors that affect it. Plus, I’ll share the best practices to keep your email marketing campaigns landing directly in ..read more
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9 Powerful Ways to Explode Your Email List with Social Media
Optin Monster Blog
by Manish Nepal
1M ago
Do you want to get more email leads from your social media platforms? Want to know how to convert your social media following into potential leads? Social media is a great tool to attract an online following. But unless you get those followers onto your email list, you risk losing them all if your account is suspended or deleted. And even if your account remains active, not converting your followers into potential buyers is a wasted business opportunity. In this post, I’ll share 9 ways that you can use social media to grow your email list. The Relation Between Social Media and Email Marke ..read more
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14 Common Email Marketing Mistakes You Need to Avoid
Optin Monster Blog
by Manish Nepal
1M ago
Are you not seeing the results you expect from your email marketing campaigns? Wondering if you are making mistakes that might be hurting your email conversions? A lot of marketers fall into the trap of setting up an email marketing campaign, but not applying the right strategies to succeed in their goals. In this article, I’ll share the most common  mistakes bloggers, marketers, and even experts make that sabotage their email marketing’s success. I’ll also share tips on how you can correct them. Before we get to the list of common email marketing mistakes, here’s a quick primer on w ..read more
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How To Write an Outreach Email + Email Outreach Strategies & Tips
Optin Monster Blog
by Farjad Taheer
1M ago
Do you want to learn how to write an outreach email? Or, are you are struggling to get responses from your outreach emails. You’re not alone. As a digital marketer, I’ve been there too. Outreach emails are a vital tool for building relationships, generating leads, and driving traffic. But crafting an email that gets noticed in a crowded inbox is an art. In this guide, I’ll share the secrets to creating effective outreach emails that get results. What is an Outreach Email? Why are Outreach Emails Important? The Anatomy of an Effective Outreach Email Crafting Your Outreach Email Strategy Writin ..read more
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Email Remarketing: Definition, Guide, & Examples
Optin Monster Blog
by Jennifer Butler Keeton
2M ago
Do you want to use email remarketing to drive more sales and grow your business? With email remarketing (also known as email retargeting), you can send more relevant and enticing offers and reminders to your leads and customers. How? By using the information you already have about your customers to target them more precisely. A lot of potential customers make short visits to your website and then disappear forever. But what if you could capitalize on more of those lost opportunities and get more business? In this article, I’ll show you when and how to use email retargeting to attract and retai ..read more
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Affiliate Email Marketing: 6 Best Email Marketing Affiliate Programs in 2024
Optin Monster Blog
by Farjad Taheer
3M ago
If you’re involved in affiliate email marketing, then you’ll definitely be interested in discovering the best email marketing affiliate programs. In the world of online earning and digital marketing, affiliate marketing has carved out a significant niche, offering individuals and companies the opportunity to earn income by promoting products or services. is a powerful tool in this domain, enabling affiliate marketers to reach out directly to their audience with personalized messages and offers. Today, I’m excited to dive into the top 6 email marketing affiliate programs in 2024, sharing insigh ..read more
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ECommerce Email Marketing: Email Types, Examples, & Tips
Optin Monster Blog
by Jennifer Butler Keeton
3M ago
Do you want to develop an effective eCommerce email marketing strategy? One that nurtures your leads, encourages customer loyalty, and wins more sales? Running an online business is hard. Without a strong email marketing strategy, it can be impossible to build the meaningful customer relationships required for growth. Fortunately, you don’t have to come up with eCommerce email ideas on your own. In this article, I’ll explore 10 types of eCommerce email campaigns, along with real-life examples of each type. I’ll also share some email marketing best practices that will help you drive sales for y ..read more
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Sales Follow Up Email: Templates, Subject Line & Examples
Optin Monster Blog
by Farjad Taheer
3M ago
Do you want to learn how to write the perfect sales follow up email? In the world of sales, the follow up sales email stands as a beacon of persistence and professionalism. It’s the gentle nudge that reminds your prospects you’re there, ready to offer value. Yet, crafting that perfect follow-up can sometimes feel like searching for a needle in a haystack. How do you strike the right balance between persistence and patience, making sure your message resonates rather than repels? In this blog, you’ll discover everything you need to know about crafting an effective sales follow up email. From key ..read more
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