Savi Barrowes - Building On What You Know
The Career Challenges Podcast
by Kyle Weckerly
3y ago
Can you build a workshop based on what you know? That’s what Savi Barrowes is doing and she’s my guest for this episode of The Career Challenges Podcast. Savi’s on a mission to empower 1,000,000 women to level up in their career and life by teaching them proven tools and techniques on how to grow in their careers. She’s worked on national campaigns and crazy “hail mary” type projects. We also shared our intense affection for pencils and peanut butter and jelly sandwiches! She’s building on what she knows and has a workshop that is due out soon, 5 Steps to Level Up Your Career. Make sure to c ..read more
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Tyler McCune - Building Trust through Copy
The Career Challenges Podcast
by Kyle Weckerly
3y ago
How do you build trust in your sales copy? Tyler McCune, this week’s guest on The Career Challenges Podcast, explains how you need to be building trust with your sales copy. Tyler’s process involves performing market research for his clients. In doing so, he learns about their needs and goals. At the same time, he’s also asking questions to learn more about their personality. Part of this is to imbue his copy with their personality. It also helps him to write honest copy! We also discuss the various theories involved in writing copy and how to connect with clients. Tyler comes from a copyw ..read more
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Cyn Balog - Why You Should Hire A Fiction Ghostwriter
The Career Challenges Podcast
by Kyle Weckerly
3y ago
Do you have an idea for a fiction manuscript? Not sure how to tackle it? Did you know there are fiction ghostwriters out there? Ghostwriting isn’t just for non-fiction, or for business books! Cyn Balog, young adult author, is also a fiction ghostwriter. Cyn and I discuss the differences between what you would expect for a non-fiction project and what to expect for a fiction project. The biggest difference, to me, was how fast a fiction project can go. When I work with a non-fiction, business book author, we usually start with ideation. We work almost from scratch and build a polished manu ..read more
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Dennis Ross - How to Feel Understood
The Career Challenges Podcast
by Kyle Weckerly
3y ago
How can reading help us to understand? Does reading books enable us to understand ourselves better? It’s my privilege to have Dennis Ross as my guest for this episode of The Career Challenges Podcast. Dennis is a fellow ghostwriter, working with venture capitalists through BookAmbition.com. We discuss how second place is probably the best place to be, how a trifecta was necessary for the San Antonio Spurs to achieve multiple championships, and most importantly, being understood. I promise all of those elements are woven together throughout our conversation! The key takeaway, and there are ..read more
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Jeffrey Mangus - Find the Passion
The Career Challenges Podcast
by Kyle Weckerly
3y ago
Can you write a book on anything? Even if the subject is "boring"? I argue that you can. Jeffrey Mangus of Ghostwriting USA agrees with me too! On this episode of The Career Challenges Podcast, Jeff and I discuss how ghostwriters work with clients, specifically, tackling subject matter that many would consider not interesting. Ultimately, it matters if the author is passionate about the subject matter. Someone's excitement about a topic can be infectious. It also makes it easier to work with them and find the story they want to tell. Jeff and I also discuss how we determine if a client i ..read more
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Mary Henderson - How to Blend Analysis and Creativity
The Career Challenges Podcast
by Kyle Weckerly
3y ago
Can you be creatively analytical and analytically creative? Combining these two polar opposites seems impossible. There are people who thrive on this paradox! Please welcome Mary Henderson as my guest for this episode of The Career Challenges Podcast! Mary is a personal branding and social selling specialist. She helps service-based entrepreneurs, startups, business owners, and corporate executives to digitalize their knowledge. The key, as Mary pointed out to me during the recording, is conveying how you solve a problem for a specific market. This isn't as easy as it sounds, and Mary even ..read more
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Brittinay Lenhart - How to Change Workplace Culture
The Career Challenges Podcast
by Kyle Weckerly
3y ago
How can we change workplace culture? Brittinay Lenhart knows how. And she's my guest for this episode of The Career Challenges Podcast! Brittinay is a pioneer when it comes to workplace culture. I also want to point out that no one had taken Workplace Culture as a domain name. That tells you something about how little this vital topic is focused on! Brittinay walks me through strategies and concepts for building a healthy workplace culture. We also discuss how a toxic workplace culture can be identified and improved! Although the job market is tight right now, and many people are staying ..read more
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Adam Pecoraro - Why Done is Better Than Perfect
The Career Challenges Podcast
by Kyle Weckerly
3y ago
Do you want your work to be perfect? Do you want it to be done? Adam Pecoraro of AMP Fitness joins me on this episode of The Career Challenges Podcast. Adam is an online fitness coach, helping high-performing entrepreneurs and execs find a fitness plan that works for them. For the high-performers, finding "perfect" may be what's keeping them from starting a fitness plan. This is why it can never happen. With Adam, he creates a fitness plan that works for them, gets them going, and walks them through the process of maintaining and improving that plan. It's not perfect, but they're getting ..read more
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Jen Sugermeyer - How a Reset can Help
The Career Challenges Podcast
by Kyle Weckerly
3y ago
Can a reset help? Jen Sugermeyer, my guest on this week's episode of The Career Challenges Podcast, explains the why behind a reset, when to reset, and how it can help you when things get chaotic. Jen discovered this for herself after life events had brought about serious reflection. Now, as we're grappling with so many uncertainties, Jen's message is a timely one. Make sure to pick up her book, Reset, and look for her new one coming out soon ..read more
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Dr Taryn Marie Stejkel - How To Build Resilience
The Career Challenges Podcast
by Kyle Weckerly
3y ago
The ability to recover readily from depression, adversity, or something similar, is to be resilient. As the coronavirus continues to affect the global stage, many thought leaders are calling for resilience. How do you build resilience? Dr. Taryn Marie Skejkel joins me on this week's episode of The Career Challenges Podcast. Dr. Marie is the Chief Resilience Officer at Resilience Leadership. She coaches leaders on building up resilience in their teams and daily actions. We dive into the concept of resilience. We even borrow from kids' movies for an example or two! Dr. Marie shares actionab ..read more
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