Erick Simpson Blog
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A blog for MSPs by an MSP, covering business growth strategies. Erick Simpson Co-founded of one of the first "pure play" MSPs in the industry, and is the creator of the MSP Mastered Methodology for Managed Services business performance improvement and transformation. Erick Simpson's blog offers tips and recommendations on business strategy, marketing, sales and more for Managed..
Erick Simpson Blog
1M ago
Thursday, September 19th @ 11:00 am PT Register now! It’s more challenging than ever for MSPs need to stay ahead of the curve to remain competitive and profitable. Clients demand faster, more efficient cybersecurity solutions that not only protect their businesses but also demonstrate compliance with ever-evolving regulations. How can your MSP meet these demands...
The post Unlock New Revenue Streams: The MSP Guide to 2-Hour Risk Assessments appeared first on MSP Mastered ..read more
Erick Simpson Blog
1M ago
Using AI to For Sales Emails That Convert! In this monthly series, we’ll deep-dive to understand how MSPs can leverage Generative Al to save time, drive sales, and fuel expansion with real-world tips, prompts and examples to help you improve your lead generation and sales outcomes. In this monthly series, we’ll deep-dive to understand how...
The post Erick Simpson’s MSP Newsletter | Using AI for Sales Emails That Convert! appeared first on MSP Mastered ..read more
Erick Simpson Blog
2M ago
When: Thursday, August 22nd @ 11:00 am PT Register now! Discover how to increase your customers’ security posture and significantly boost your monthly recurring revenue (MRR) in just 60 days. My guest host for this special webinar is SaaS Alerts CEO Jim Lippie, who will introduce you to his unique concept called SaaS-onomics. When I witnessed...
The post SaaS-onomics: The MSP Revenue Model of the Future appeared first on MSP Mastered ..read more
Erick Simpson Blog
2M ago
When: Thursday, August 8th @ 11:00 am PT Register Now! As an MSP navigating the complexities of today’s cloud, security, and hybrid workforce demands, you’re likely encountering unique challenges that can impact both operational efficiency and client satisfaction. Managing the growing array of client SaaS applications and the ever-present threat of shadow IT can be...
The post You’re Doing SaaS Management All Wrong…And How to Fix It! appeared first on MSP Mastered ..read more
Erick Simpson Blog
3M ago
When: Wednesday, July 24th @ 11:00 am PT
Register Now!
With Google and Yahoo’s latest email rejection policies, DMARC compliance is no longer just a technical necessity but a lucrative opportunity for Managed Service Providers (MSPs). This webinar will explore actionable strategies to monetize DMARC and drive top-line monthly recurring revenue.
Join me and my special guest, Mike Anderson from EasyDMARC, on Wednesday, July 24th, to learn how to turn the challenges posed by new email rejection guidelines into a revenue-generating strategy for your MSP business. We’ll cover effective client r ..read more
Erick Simpson Blog
3M ago
July 11th, 2024 @ 11am PST
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Join us for this exclusive MSP Mastered® webinar designed specifically for MSPs and MSSPs looking to launch or scale their Virtual CISO (vCISO) services. This must-attend event features industry heavyweights Chad Fullerton, Director of Information Security at ECI, and Donald Monistere, CEO & President of General Informatics.
These experts will share their proven strategies and insights on building a thriving vCISO practice using Cynomi’s cutting-edge vCISO platform. Moderated by MSP thought leader Erick Simpson, this webinar promises to equip you ..read more
Erick Simpson Blog
3M ago
Using AI To Convert Online Content Into Magnetic Social Media And Email Nurture Campaigns
In this monthly series, we deep-dive to understand how MSPs can leverage Generative Al to save time, drive sales, and fuel expansion with real-world tips, prompts, and examples to help you improve your lead generation and sales outcomes.
In my last newsletter, we covered step three in this series: Using ChatGPT to Discover Thought Leadership Gems for LinkedIn Prospect Nurture Campaigns. I shared a step-by-step process and killer AI Prompts for finding online thought leadership articles of interest to ..read more
Erick Simpson Blog
4M ago
Using ChatGPT to Discover Thought Leadership Gems For LinkedIn Prospect Nurture Campaigns
In this monthly series, we’ll deep-dive to understand how MSPs can leverage Generative Al to save time, drive sales, and fuel expansion with real-world tips, prompts and examples to help you improve your lead generation and sales outcomes.
In my last newsletter, we covered step one in this series: Using LinkedIn Sales Navigator and AI to Narrow Your MSP Sales Targeting, and I shared a step-by-step process for finding your most ideal, most responsive cold prospects, and a purpose-built AI Prompt f ..read more
Erick Simpson Blog
5M ago
Thursday, May 23rd @11:00 am PT
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Are you ready to revolutionize how you offer PEN Testing services? Many MSPs, MSSPs, and Cybersecurity firms struggle with the same challenges: the perceived high costs, complexity, and resource requirements of effective PEN Testing.
It’s time to clear the air and elevate your approach with AI to deliver affordable penetration tests for your clients, increasing their security while simultaneously growing your MRR!
Join me on Thursday, May 23rd, with Christophe Reglat, a luminary in the cybersecurity community and the visionary mind behind Sxiphe ..read more
Erick Simpson Blog
5M ago
Register Now
As an MSP today, you’re faced with the ever-increasing challenge of staying ahead of cybercriminals. Despite educating customers on the risks of phishing, weak passwords, and promoting MFA, there’s always another threat on the horizon: Enter session token hijacking.
Join me on Thursday, May 9th, along with Ben Jones, sales engineer for SaaS Alerts, and SaaS Alerts partner Buddy Pitt, vCSO at Logically, to walk you through this rapidly emerging threat that takes Business Email Compromise (BEC) to a new level. This timely webinar will educate you not only on the new threat of tok ..read more