There are indeed significant similarities between working in a gym and creating content for YouTube. In this episode of the KIPS Podcast, host Tyler Valencia, Ph.D.(c), not only highlights these similarities but also emphasizes how your existing skills and experiences can be leveraged in both these domains. This validation of your abilities should boost your confidence and motivate you to explore new avenues for career growth. One of Tyler's similarities is between YouTube thumbnails and how we appear within a gym to potential clients. Thumbnails on YouTube are essentially window shopping, and ..read more

The fitness industry has some unique characteristics that make it stand out but also make it challenging to determine hourly wages. In the latest episode of the KIPS Podcast, the discussion is not about demanding higher wages for fitness instructors but rather about creating a dialogue between business owners, fitness managers, and instructors to find ways to generate more income and establish more consistent work schedules. Host Tyler Valencia, Ph.D. (c), talks about whether fitness instructors should be compensated for administrative work related to their instruction, including program devel ..read more

What are some tips for fitness instructors that you would never think of but can have a lasting impact on an individual's career? In this episode of the KIPS Podcast, host Tyler Valencia, Ph.D. (c), shares his time as a fitness instructor working in gyms and different career-building activities that helped him at different moments. Tyler starts this episode by sharing how the tips discussed came together and then jumps into the benefits of personality type training. Personality typing is typically seen in other industries where employees are administered a questionnaire that helps diagnose wor ..read more

YouTube is an ever-evolving platform that offers endless possibilities for creators to showcase their talent and reach a wider audience. However, succeeding on this platform takes time, effort, and patience. One of the keys to success on YouTube is to learn from your mistakes and continuously research the best practices that work for growing channels. It is essential to stay updated with the latest trends and tactics to enhance the quality of your content and increase your subscribers. In the latest episode of the KIPS Podcast, host Tyler Valencia, PhD(c), shares the personal experiences and ..read more

There are numerous videos and guides available that can teach you how to create high-quality social media content. These tutorials can show you how to edit, make cuts, add transitions, and more. However, what about the basics? Social media can be daunting for some, but it’s an ever-changing process where practices that worked five years ago are now outdated. In this episode of the KIPS Podcast, host Tyler Valencia, Ph.D. (c), shares three beginner tips to help health, wellness, and fitness professionals gain confidence in their social media process. Social media can be a valuable tool for grow ..read more

A new year brings new opportunities for growth within the health, fitness, and wellness industry. If you’re a group exercise instructor, personal trainer, health coach, or wellness coach, a new year is a time to develop new skills to expand your business. A platform that can help you in more than one is YouTube. Considered by host Tyler Valencia, Ph.D. (c), as one of the last platforms that allows for organic growth, YouTube can help you build an audience, develop public speaking skills, and build your other social media platforms. In this episode of the KIPS Podcast, Tyler discusses three rea ..read more

Throughout your time as a fitness instructor, opportunities will arise that you may not be ready for or might be the “most qualified” for. Should you pass on these career opportunities or take on the challenge? This could be taking on a new class format as a group exercise instructor, training a new sports team as a personal trainer, or accepting a new client in a demographic you haven’t worked with. Regardless of the opportunity, these can be career-changing and allow you to grow your business. In this episode of the KIPS Podcast, host Tyler Valencia, Ph.D. (c), discusses a logical approach t ..read more

With the new year right around the corner, retooling your business ideas is always a good route for a fitness instructor. One of the most underutilized tools to grow your client list is small group training (SGT). In an SGT session, you can build community, create a fun environment for your clients, and showcase your knowledge in exercise programming. In episode 96 of the KIPS Podcast, we have returning guest Anthony J. Wall, MS. Anthony is the current Senior Director of Global Business Development at the American Council on Exercise (ACE), and in his role helps grow the education of ACE abroa ..read more

One of the more challenging scenarios when working as a group exercise instructor is taking over an existing class. This is often met with frustration and opposition when it should be a fun and exciting time for the fitness instructor. How can we act in a more professional way that can ultimately win over upset members and allow you to implement the class routine you had planned out? In this episode of the KIPS Podcast, host Tyler Valencia, Ph.D. (c), shares stories from his time teaching group fitness and ties them to ways we can address the intricacies of taking over an existing group fitnes ..read more

The unknown of YouTube can be unsettling, but it's also part of what makes it such a unique platform. One of the biggest unknowns of running any business is how your audience will find you. This puzzle is something that YouTube helps a business owner with and can ultimately help you grow your business to a global audience. In this episode of the KIPS Podcast, host Tyler Valencia shares demographic data from two different channels in the Time 2 Train family and how YouTube can help you define your audience. As a platform, YouTube wants users to stay on their platform and engage in the content ..read more